HomeMy WebLinkAboutCorona del Mar BID Agenda Packet 02/23/2017CITY OF NEWPORT BEACH
CORONA DEL MAR BUSINESS IMPROVEMENT
DISTRICT BOARD AGENDA
100 Civic Center Dr, Bay 1E-Corona del Mar Conference Room
Thursday, February 23, 2017 - 7:30 AM
Corona del Mar Business Improvement District Board Members:
Bernie Svalstad, Chair
Scott Laidlaw, Vice Chair
Keith Dawson, Treasurer
Edward Hanley, Director
Hamid Kianipur, Director
Scott LaFleur, Director
Shawn Lim, Director
Jim Walker, Director
Vacant, Director
Staff Members:
Mary Locey, Management Analyst
The Corona del Mar Business Improvement District meeting is subject to the Ralph M. Brown Act. Among other things, the Brown
Act requires that the Corona del Mar Business Improvement District agenda be posted at least seventy-two (72) hours in advance
of each regular meeting and that the public be allowed to comment on agenda items before the Business Improvement District
and items not on the agenda but are within the subject matter jurisdiction of the Corona del Mar Business Improvement District.
The Chair may limit public comments to a reasonable amount of time, generally three (3) minutes per person.
The City of Newport Beach’s goal is to comply with the Americans with Disabilities Act (ADA) in all respects. If, as an attendee or a
participant at this meeting, you will need special assistance beyond what is normally provided, we will attempt to accommodate
you in every reasonable manner. Please contact Mary Locey, Management Analyst, at least forty-eight (48) hours prior to the
meeting to inform us of your particular needs and to determine if accommodation is feasible at (949) 644-3031 or
mlocey@newportbeachca.gov.
NOTICE REGARDING PRESENTATIONS REQUIRING USE OF CITY EQUIPMENT
Any presentation requiring the use of the City of Newport Beach’s equipment must be submitted to the City Manager’s Office 24
hours prior to the scheduled meeting.
I.CALL MEETING TO ORDER
II.ROLL CALL
III.PUBLIC COMMENTS ON AGENDA AND NON-AGENDA ITEMS
Public comments are invited on agenda and non-agenda items generally considered to be
within the subject matter jurisdiction of the Corona del Mar Business Improvement District
(CdM BID). Speakers must limit comments to three (3) minutes. Before speaking, we invite,
but do not require, you to state your name for the record. The CdM BID has the discretion to
extend or shorten the speakers’ time limit on agenda or non-agenda items, provided the time
limit adjustment is applied equally to all speakers. As a courtesy, please turn cell phones off or
set them in the silent mode.
IV.CURRENT BUSINESS
1.Approval of Minutes
Summary: Board to review the draft meeting minutes from previous meeting(s).
Recommended Action: Board to approve the draft meeting minutes.
Attachment-CdM BID Draft Munites
2.City Council Report
February 23, 2017
Page 2
Corona del Mar Business Improvement District Board Meeting
Summary: Oral reports from present City Council members.
Recommended Action: None
3.Vision Planning for FY 17/18
Summary: Board to review the Vision Plan sub-committee suggested project
goals for FY 17/18 to include a revised parking ordinance for on-street parking.
Recommended Action: None
4.Newspaper Rack Project
Summary: Update on the project.
Recommended Action: None
5.Flower Street Sign Project
Summary: Update on project status
Recommended Action: None
6.Financial Report and Budget Review
Summary:
a) Board to review the BID's current financial reports.
b) Update on the fiscal year 2016-2017 assessment billing.
Recommended Action:
a) Board to review and file the current financial reports.
b) None
Attachment-January 2017 Financials
7.Marketing and Administration Report
Summary:
Board to review updates on FY 2016-2017 marketing campaigns and projects:
a) Website development, final phase presentation
b) CdM business directory
c) Explore CdM campaign components and approve next phase implementation
d) Nominate the next business beautification award
Recommended Action:
a-b) None
c) Board to approve the implementation of the next marketing campaign
d) Board to approve the recipient of the next business beautification award
8.Corona del Mar Chamber of Commerce Report
Summary: Chamber and community updates
Recommended Action: None
February 23, 2017
Page 3
Corona del Mar Business Improvement District Board Meeting
V.BOARD/COMMITTEE/COMMISSION ANNOUNCEMENTS OR MATTERS WHICH
MEMBERS WOULD LIKE PLACED ON A FUTURE AGENDA FOR DISCUSSION,
ACTION OR REPORT (NON-DISCUSSION ITEM)
VI.ADJOURNMENT
Next meeting March 23, 2017
1
Corona del Mar Business Improvement District
Board Meeting Minutes – January 26, 2017 / 7:30am
City of Newport Beach Civic Center
Corona del Mar Conference Room, 1st Floor, Bay E, 100 Civic Center Drive, Newport Beach, CA
I. Call to Order
Chairman Svalstad called the meeting to order at 7:32 a.m.
II. Roll Call
Chairman Svalstad called the roll, and everyone in the room introduced themselves.
Board Members Present: Chairman Svalstad, Treasurer Dawson, Director Walker, Director LaFleur,
Director Kianipur, Director Laidlaw
BID Consultants: Linda Leonhard, BID Marketing and Administrative Services Consultant (Corona del Mar
Chamber of Commerce)
Guests: Scott Peotter (NB Councilman), Laura Curran (CDMRA), Amy Senk (Stu News), Michelle Peschel
and Danielle Rivas (Residents)
III. Public Comments on Agenda Items
Ms. Curran asked if there will be public comment allowed during agenda item IV(C) for CIP Projects.
Chairman Svalstad replied yes. No further public comments were made.
IV. CURRENT BUSINESS
A. Approval of Minutes
MOTION: Director Laidlaw made a motion to approve the Dec 1, 2016 Minutes. The motion was
seconded by Director Kianipur.
The motion carried by roll call vote.
B. City Council Report
Councilman Peotter gave a brief City update report on the following topics: 1) Recap of the City
Planning Session for the upcoming FY 2017-18; 2) Announced the Coastal Land Use Plan has been
approved; 3) The City will be working on updating policy manuals; 4) General Plan Amendment and
debt bailout; 5) The Village Inn project has been approved; 6) The public Planning Commission
meetings will now be videotaped; and 7) Balboa Island Bridge contracts.
C. Capital Improvements/Vision Planning for Fiscal Year 2017-18
Director Laidlaw gave a brief update from the sub-committee for the BID Vision Plan and project items
being discussed for the upcoming FY 2017-18. Some of the projects include:
1) Parking issues including zone changes; 2) Shuttle options; 3) Monument Sign and enhancements to
the south entry of CdM; 4) The BID taking a more active role on advocacy and polices affecting the
businesses in CdM; and 5) Decorative sidewalk treatment at the tree-wells. Chairman Svalstad asked
Ms. Leonhard to obtain information from the City on applying for a shuttle grant.
Ms. Curran suggested that the topic of the joint annual Town Meeting with the BID and CDMRA be
Commercial District Visioning. The Board discussed and will have a separate sub-committee meeting
in this regard.
D. Newspaper Rack Project
Chairman Svalstad and Ms. Leonhard gave an update on the project status. The City is working on
outreach to the publications and then Public Works will bring the item to the City Council in
February. After the City Council approves the Ordinance, the order will be placed and the racks
installed.
2
E. Flower Street Sign Project
Chairman Svalstad and Ms. Leonhard gave a project status report. The City is working on obtaining
final artwork for all signs including the Coast Hwy Signs. Once the sign design is completed they will
go to the manufacturer.
F. Landscaping/Tree Wells
Director Laidlaw presented a work order from Pinnacle to perform non-contract work for additional
planting on tree wells that are in need. He also indicated that he will be researching tree well pads
or stepping stones for those that have high traffic due to location on passenger car access. The work-
order funds are in the landscaping contingency budget.
MOTION: Director Walker made a motion to approve the non-contract tree well work presented by
Pinnacle and the motion was seconded by Director Dawson. The motion carried by roll call vote.
G. Dolphin Topiary Program
Ms. Leonhard reported that the topiary décor is old and has been damaged due to weather. She will
be working with a new Volunteer Chairman to purchase new décor and streamline the program with
the decorating committee by making program manuals for install and breakdown dates and sample
photos on the holiday décor layout. She will be meeting with the volunteer committee. At this time,
the existing budget for the additional décor does not need to be increased until further notice. Ms.
Leonhard will keep the Board updated.
H. Financial Reports
The Board reviewed the current financial reports and Ms. Leonhard reported that the collections on
assessments were approximately a little over 80 percent to date. The second billing inspired payment
due to the late penalty.
MOTION: Director Laidlaw made a motion to review and file the financial reports, motion
was seconded by Director Walker. Motion carried by roll call vote.
I. Annual Town Meeting
Ms. Leonhard proposed the Board approve the date of April 19, 2017 for the Annual Town Meeting.
The CMRA Board also approved this date. Director LaFleur reported that the Sherman Gardens was
booked for another event that night and suggested Tuesday, April 18, 2017.
MOTION: Director Kianipur made a motion to hold the Annual Town Meeting on Tuesday, April 18,
2017 at Sherman Library and Gardens contingent on approval of the CDMRA Board approval. Motion
carried by roll call vote.
J. Marketing and Administration Report
1) Explore CDM District Marking Campaign
Ms. Leonhard reported on the status of the Explore CdM District Marketing Campaign. The Street
Lite Banners are installed and have generated some curiosity and interest. The next phase will be
campaign newspaper advertising and direct mail pieces. Costs are included in budget but will be
presented at upcoming Board meetings.
2) Merchant Meetings
3
Ms. Leonhard reported that the monthly merchant meetings will continue and the interest has
been to continue the first Saturday Sidewalk Sales and detail planning for more Business Block
Parties.
3) 2017 CDM Business Directory
The 2017 CdM Business Directory is in production and advertising space is available beyond
the business listings. The publication is scheduled to be direct mailed to 12,000 households
this March and distributed throughout the year at all events.
4) Website Development Update
The website is near completion as per the design contract and has an estimated launch date
of February/March. After the site goes live, the Board will be able to review for modifications.
K. Corona del Mar Chamber of Commerce Report
1) Mayor Muldoon will be speaking to Chamber members with a State of the City Address at the
February 21 Luncheon. Restaurant location to be announced soon.
2) Networking Mixer is scheduled at Bayside Restaurant Wed, March 1 5:30 p.m.
3) The Scenic 5K is in full swing beginning with sponsorship sales and fundraising. Registration
to participate in the Run/Walk is now open at Active.com. Local races were down in
registration in 2016 so we hope to correct those numbers.
4) Ms. Leonhard announced that the annual Mayor’s Dinner will take place on Friday, February
10 and asked if the BID would like to co-sponsor a table again this year with the Corona del
Mar Chamber. The split cost to the Bid is $600 and will accommodate five seats.
MOTION: Director Kianipur made a motion that the BID co-sponsor the Mayor’s dinner table
with the Corona del Mar Chamber for $600. The motion was seconded by Director Walker.
Motion carried by roll call vote.
V. BOARD/COMMITTEE/COMMISSION ANNOUNCEMENTS OR MATTERS WHICH MEMBERS
WOULD LIKE PLACED ON A FUTURE AGENDA FOR DISCUSSION, ACTION OR REPORT (NON-
DISCUSSION ITEM)
VI. Adjournment
Meeting Adjourned: 9:12 a.m. Motion to adjourn was made by Director Walker and seconded by
Director Kianipur
Next meeting scheduled for February 23, 2017
Jan 31, 17
ASSETS
Current Assets
Checking/Savings
Bill.com Money Out Clearing 30.00
Bank Balance 146,451.55
Total Checking/Savings 146,481.55
Accounts Receivable
1200 · Accounts Receivable -558.99
Total Accounts Receivable -558.99
Other Current Assets
1499 · Undeposited Funds 4,260.25
Total Other Current Assets 4,260.25
Total Current Assets 150,182.81
TOTAL ASSETS 150,182.81
LIABILITIES & EQUITY
Equity
3900 · Retained Earnings 85,599.56
Net Income 64,583.25
Total Equity 150,182.81
TOTAL LIABILITIES & EQUITY 150,182.81
7:24 PM Corona del Mar Business Improvement District
02/06/17 Balance Sheet
Cash Basis As of January 31, 2017
Page 1
3:39 PM
02/06/17
Cash Basis
Corona del Mar Business Improvement District
Profit & Loss Budget vs. Actual
July 2016 through June 2017
Jul '16 - Jun 17 Budget $ Over Budget
Ordinary Income/Expense
Income
City Matching Funds 40,000.00 40,000.00 0.00
Late Fees 2,144.75 0.00 2,144.75
Member Assessment 89,014.50 107,000.00 -17,985.50
Total Income 131,159.25 147,000.00 -15,840.75
Expense
Highway Decor - Dekralite
Contigency 0.00 3,000.00 -3,000.00
Holiday Decor (Contract)23,721.70 21,000.00 2,721.70
Banner Program (Lite Pole)2,588.35 5,178.00 -2,589.65
Total Highway Decor - Dekralite 26,310.05 29,178.00 -2,867.95
Website - Development
Contingency 0.00 1,000.00 -1,000.00
Website - Dev. & Project Mgmt.5,500.00 9,100.00 -3,600.00
Total Website - Development 5,500.00 10,100.00 -4,600.00
Marketing & Administration
Website - Maintenance 0.00 7,200.00 -7,200.00
Contingency 0.00 5,000.00 -5,000.00
Consulting (Reporting)8,045.94 23,000.00 -14,954.06
Website - Hosting/Tech Support 1,200.00 1,500.00 -300.00
Membership decals 724.56 1,200.00 -475.44
Annual Meeting 0.00 1,000.00 -1,000.00
Social Media/Communications 433.75 1,200.00 -766.25
Office Facilities/Storage/Phone 2,400.00 3,500.00 -1,100.00
Beautification Award Program 367.50 1,000.00 -632.50
Dolphins 106.25 1,000.00 -893.75
Christmas Walk 4,000.00 4,000.00 0.00
Directory 0.00 7,500.00 -7,500.00
Collateral/Brochures 1,131.60 1,600.00 -468.40
Marketing Campaigns & Programs 1,784.27 15,000.00 -13,215.73
Total Marketing & Administration 20,193.87 73,700.00 -53,506.13
Streetscape
Street Furniture (Benches)0.00 5,000.00 -5,000.00
Street Furniture (Maintenance)0.00 1,000.00 -1,000.00
Total Streetscape 0.00 6,000.00 -6,000.00
Landscaping
Landscaping Contingency 398.00 6,000.00 -5,602.00
Landscaping/Tree Wells - Pinn.8,024.00 12,480.00 -4,456.00
Backflow Valve 0.00 2,000.00 -2,000.00
Total Landscaping 8,422.00 20,480.00 -12,058.00
6100 · Administration
Acctng service fee (bill.com)422.90
Admin Bank Service Charge 35.80
Page 1 of 2 Management use only. Not prepared according to GAAP.
3:39 PM
02/06/17
Cash Basis
Corona del Mar Business Improvement District
Profit & Loss Budget vs. Actual
July 2016 through June 2017
Jul '16 - Jun 17 Budget $ Over Budget
Account. & Fin. Reporting Svcs.5,200.00 15,600.00 -10,400.00
Mailings 316.99 1,400.00 -1,083.01
Total 6100 · Administration 5,975.69 17,000.00 -11,024.31
Improvements
News Racks 0.00 20,000.00 -20,000.00
Gateway Electrical Maintenance 0.00 1,000.00 -1,000.00
Consulting / Studies 0.00 2,800.00 -2,800.00
Parking 0.00 3,000.00 -3,000.00
Marguerite Project (Landscape)0.00 22,000.00 -22,000.00
Total Improvements 0.00 48,800.00 -48,800.00
Outreach
Community Workshops 174.39 842.00 -667.61
Contributions (Sherman Gardens)0.00 500.00 -500.00
Total Outreach 174.39 1,342.00 -1,167.61
Total Expense 66,576.00 206,600.00 -140,024.00
Net Ordinary Income 64,583.25 -59,600.00 124,183.25
Other Sources/Uses
Other Sources
Retained Earnings (Carry over from prior years)85,599.56 64,000.00 21,599.56
Total Other Sources 85,599.56 64,000.00 21,599.56
Net Other Income 85,599.56 64,000.00 21,599.56
Net Income 150,182.81 4,400.00 145,782.81
Page 2 of 2 Management use only. Not prepared according to GAAP.
Current 1 - 30 31 - 60 61 - 90 > 90 TOTAL
Community Business Solutions 1,300.00 0.00 0.00 0.00 0.00 1,300.00
Corona Del Mar Chamber 3,000.81 600.00 0.00 0.00 0.00 3,600.81
Dekra - Lite 0.00 6,477.31 0.00 0.00 0.00 6,477.31
TOTAL 4,300.81 7,077.31 0.00 0.00 0.00 11,378.12
3:58 PM Corona del Mar Business Improvement District
02/06/17 A/P Aging Summary
All Transactions
Management use only. Not prepared according to GAAP. Page 1
Register: Bank Balance
From 01/01/2017 through 01/31/2017
Sorted by: Date, Type, Number/Ref
Date Number Payee Account Memo Payment C Deposit Balance
01/08/2017 -split- Deposit X 4,673.60 150,172.67
01/10/2017 CitiBank 6100 · Administration:... 8.95 X 150,163.72
01/22/2017 Bill.com Community Business... 2000 · Accounts Payable Financial Repo... 1,300.00 X 148,863.72
01/22/2017 Bill.com Corona Del Mar Cha... 2000 · Accounts Payable Marketing & A... 1,128.24 X 147,735.48
01/22/2017 Bill.com Pinnacle 2000 · Accounts Payable NEW9265 1,040.00 X 146,695.48
01/31/2017 Member Assessment Bank error/dep... 0.50 146,695.98
01/31/2017 Bill.com Community Business... 2000 · Accounts Payable Bill.com Servic... 244.43 X 146,451.55
Corona del Mar Business Improvement District 2/6/2017 3:45 PM
Page 1
Jan 31, 17
ASSETS
Current Assets
Checking/Savings
Bill.com Money Out Clearing 30.00
Bank Balance 146,451.55
Total Checking/Savings 146,481.55
Accounts Receivable
1200 · Accounts Receivable -558.99
Total Accounts Receivable -558.99
Other Current Assets
1499 · Undeposited Funds 4,260.25
Total Other Current Assets 4,260.25
Total Current Assets 150,182.81
TOTAL ASSETS 150,182.81
LIABILITIES & EQUITY
Equity
3900 · Retained Earnings 85,599.56
Net Income 64,583.25
Total Equity 150,182.81
TOTAL LIABILITIES & EQUITY 150,182.81
7:24 PM Corona del Mar Business Improvement District
02/06/17 Balance Sheet
Cash Basis As of January 31, 2017
Page 1