HomeMy WebLinkAbout20190926_ZA_MinutesMINUTES OF THE MEETING OF THE
NEWPORT BEACH ZONING ADMINISTRATOR 09/26/2019
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the height of the building at approximately 26 feet, 6 inches, staff believes the proposed number of signs, area,
and height are compatible with the overall massing and bulk of the building.
The Zoning Administrator opened the public hearing.
Dennis Stout of Megahertz Signs, on behalf of the Owner, stated that he had reviewed the draft resolution and
agrees with all of the required conditions. Mr. Stout clarified that only one automotive dealer was on-site with
two brands.
The Zoning Administrator asked staff to clarify the purpose, location, and readability of the customer promise
sign (Sign 4).
Jason Miller, of the applicant team, responded that the customer promise sign is to strengthen the brand and
is a requirement by the franchise agreement.
Dennis Stout added that the sign is pedestrian oriented and located next to the parking lot and meant for those
customers to read.
Jim Mosher stated the location of the customer promise sign is not in a landscape area, but instead a display
area, which is not conveyed on the project plans. In the past, the interpretation by the Zoning Administrator has
been that signs are for wayfinding, not for advertising purposes. Mr. Mosher continued that the sign belongs
inside the showroom. He also sought clarification to some of the information regarding a 75 square foot
maximum for sign size presented at the recent City Council hearing for nonconforming signs.
The Zoning Administrator closed the public hearing.
The Zoning Administrator clarified that the Zoning Code has provisions to allow signs in excess of 75 square
feet through a modification permit or comprehensive sign program, which is the subject application. Signs
approved by Zoning Code-prescribed processes to deviate from standards are not classifies as legal,
nonconforming signs. The Zoning Administrator reopened the public hearing to continue dialogue about the
location of the customer promise sign.
Applicant team stated that the rock ramp would remain and confirmed the proposed area of Sign 4 is not a
landscape planter.
The Zoning Administrator closed the public hearing.
The Zoning Administrator expressed concern with the location of Sign 4 as it is a pedestrian-oriented sign in
proximity to a driveway. He noted that a better location should be found where pedestrians would more likely
be found. The Zoning Administrator added a condition of approval requiring Sign 4 to be relocated onsite to a
more appropriate area, to be reviewed and approved by staff. If relocation of Sign 4 is deemed infeasible, the
existing location will be acceptable.
Action: Approved
ITEM NO. 7 Owens Residence Coastal Development Permit No. CD2019-040 (PA2019-151)
Site Location: 2642 Crestview Drive Council District 3
Patrick Achis, Planning Technician, provided a brief project description stating that the request was for a coastal
development permit to allow the demolition of an existing single-family residence and the construction of a new
three-story, 3,187-sqaure-foot, single-family residence, including an attached 3-car garage. The design
complies with all applicable development standards – including height, setbacks, and floor area limit, and no
deviations are requested. Vehicular access is provided at the rear of the property via a 20-foot City easement.
The replacement of the existing residence with a new residence does not involve a change in land use, density
or intensity that will result in increased demand on public access and recreation opportunities.
MINUTES OF THE MEETING OF THE
NEWPORT BEACH ZONING ADMINISTRATOR 09/26/2019
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The Zoning Administrator opened the public hearing.
Architect Eric Mossman, on behalf of the Owner, stated that he had reviewed the draft resolution and agrees
with all of the required conditions.
Nancy Scarborough, a member of the public, commended the project’s setbacks and modest floor area.
The Zoning Administrator closed the public hearing.
The Zoning Administrator found the project consistent with the Local Coastal Program based upon the facts
presented in the staff report and draft resolution.
Action: Approved
V. PUBLIC COMMENTS ON NON-AGENDA ITEMS
One member of the public, Jim Mosher, commented that the “Frequently Asked Questions” located on the
Zoning Administrator website should be updated, specifically to include the Coastal Commission appeal
process. He also noted that the webpage should identify the identity of the Zoning Administrator.
VI. ADJOURNMENT
The hearing was adjourned at 4:53 p.m.
The agenda for the Zoning Administrator Hearing was posted on September 20, 2019, at 2:30 p.m.
on the digital display board located inside the vestibule of the Council Chambers at 100 Civic
Center Drive and on the City’s website on September 20, 2019, at 3:30 p.m.
James Campbell
Zoning Administrator