HomeMy WebLinkAboutC-9981-1 - Revocable License Agreement for Temporary Use of City Property for the Corona del Mar Community MarketREVOCABLE LICENSE AGREEMENT
BETWEEN THE CITY OF NEWPORT BEACH
AND FARM AND CRAFT MARKET INC FOR
TEMPORARY USE OF CITY PROPERTY
FOR THE CORONA DEL MAR COMMUNITY MARKET
THIS REVOCABLE LICENSE AGREEMENT FOR TEMPORARY USE OF CITY
PROPERTY FOR A COMMUNITY MARKET ("License") is made and entered into as of
this 23,d day of September, 2025 ("Effective Date"), by and between the CITY OF
NEWPORT BEACH, a California municipal corporation and charter city ("City"), and
FARM AND CRAFT MARKET INC, a California nonprofit public benefit corporation
("Licensee"), and is made with reference to the following:
RECITALS
A. City is a municipal corporation duly organized and validly existing under the laws
of the State of California with the power to carry on its business as it is now being
conducted under the statutes of the State of California and the Charter of the City.
B. Licensee desires to use City property for purposes of operating a weekly
community market offering certified farmers' market products, pre -packaged
goods, food and beverage products, craft products, services and related activities
("Community Market").
C. A certified farmers' market is defined by the California Code of Regulations as a
location approved by the county agricultural commissioner of the county where
agricultural products are sold by producers or certified producers directly to
consumers or to individuals, organizations, or entities that subsequently sell or
distribute the products directly to end users. A certified farmers' market may only
be operated by one or more certified producers, by a nonprofit organization, or by
a local government agency (3 CCR § 1392.2(a)).
D. Licensee is a producer and has operated a certified farmers' market, in accordance
with the Food and Agriculture Code Section 47000 et seq. (implementing
regulations) and California Code of Regulations, Title 3, Section 1392, et seq.
(hereinafter "Certified Farmers' Market") in Newport Beach since 1996.
E. Licensee represents that it has the requisite specialized skills, knowledge, and
experience to organize and operate certified farmers' markets, as well as special
events held in conjunction with or adjacent to community markets offering food,
beverages, and related services. This includes experience collaborating with
certified and experienced organizations, vendors, and service providers
(collectively, "Vendors").
F. In accordance with City Council Policy F-7, whenever an open bid process is not
conducted prior to entering a license agreement for City property, the City shall
make specific findings setting forth the reasons thereof. The City finds that
converting the property to another use, or changing its licensee, would result in
excessive vacancy that outweighs potential financial benefits. Furthermore, the
property provides an essential or unique community service that likely wouldn't
exist if full market value were required.
G. In consideration of the mutual promises and obligations contained in this License,
the receipt and sufficiency of which is hereby acknowledged, City hereby grants to
Licensee the revocable right to temporarily occupy and use the License Area, and
Licensee accepts the same on the following terms and conditions.
NOW, THEREFORE, it is mutually agreed by and between the undersigned parties
as follows:
1. LICENSE
1.1 City hereby grants to Licensee a revocable non-exclusive license for the
right to enter and use the City owned public parking lot located at the corner of Bayside
Drive and Marguerite Avenue, and a portion of Bayside Park ("License"). The Community
Market shall span the following lots: (i) property at the southwest corner of Bayside Drive
and Marguerite Avenue (behind Bandera Restaurant located at 3201 Coast Highway E);
(ii) the property at the southwest corner of Bayside Drive and Larkspur Avenue (behind
the Rite Aid Pharmacy located at 3141 Coast Highway E); and (iii) the property at the
southeast corner of Bayside Drive and Jasmine Avenue (which is a portion of Bayside
Park), and as further depicted on Exhibit A ("License Area"), which is attached hereto and
incorporated herein by this reference.
1.2 The License granted herein is subject to the terms, covenants and
conditions hereinafter set forth, and Licensee covenants, as a material part of the
consideration for this License, to keep and perform each and every term, covenant and
condition of this License.
2. USE OF THE LICENSE AREA
2.1 The purpose of this License is to allow for the operation of a Community
Market within the License Area as depicted on Exhibit A. Use of any area outside the
License Area shall not be permitted unless prior written consent is provided by the City.
Licensee agrees to use the License Area only for the activities described herein, and not
to use or permit the use of the License Area for any other purpose without first obtaining
the prior written consent of City, which consent may be withheld in City's sole discretion.
2.2 Acceptable ancillary activities include:
i. Entertainment typical of a Community Market, such as face painter, balloon
artist, seasonal characters (e.g., Santa Claus), etc.
ii. Family -friendly games and programming, special events for holidays, dog
valet, picnic basket rentals, giant chess, stroller parking, and engage with schools and
FARM AND CRAFT MARKET INC Page 2
the community. Regularly scheduled pop -ups should be advertised to keep the market
fresh and inviting.
iii. Local artisan booths to sell hand -made goods typically made in a traditional
or non -mechanized manner utilizing high quality ingredients (e.g., cheese, bread, soap,
jewelry, etc.).
iv. Community booths to allow participation of local organizations to take part
in the community focused event (e.g., nonprofits, green initiatives, health awareness).
V. Local business participation as market vendors.
vi. Information tent to allow customers and visitors an opportunity for the
Licensee to answer questions and take suggestions on potential new vendors.
3. PERMITS AND LICENSES
3.1 Licensee, at its sole cost and expense, shall obtain and maintain during the
term of this License, all appropriate permits, licenses and certifications that may be
required by any governmental agency, including without limitation those permits as may
be issued by the State of California, Department of Agriculture, the Orange County
Agricultural Commissioner, the Orange County Health Care Agency and the City of
Newport Beach to operate a Community Market.
3.2 If applicable, Licensee shall obtain an event organizer permit pursuant to
Health and Safety Code Section 114381.1.
3.3 Licensee shall provide the License Administrator, as defined in Section 10
below, with a copy of all required permits, licenses and certificates that may be required
by Licensee and Vendors.
3.4 Licensee shall not allow any Vendor to participate in the Community Market
until: (1) all appropriate permits, licenses and certifications are obtained; and (2) a copy
of said permits are furnished to the Licensee (This includes, but is not limited to, a City
business license and a temporary food facility permit from the Orange County Health Care
Agency); and (3) a completed Liability Release Statement in accordance with Section 7.7
is received by License.
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4.1 The term of this License shall commence on the Effective Date and shall
continue for a five (5) year term, with the option to renew for one (1) additional five (5)
year term at the discretion of the City Manager, unless terminated earlier as set forth
herein.
4.2 The City Manager may renew this License for one (1) additional five (5) year
term if it is determined that: (i) the terms of this License have been complied with; (ii) a
copy of all required license, permits and certificates are on file with the City's Real
FARM AND CRAFT MARKET INC Page 3
Property Administrator; and (iii) the use by Licensee is not causing a negative impact on
surrounding properties and uses. Any renewals approved pursuant to this Section must
be in writing and approved as to form by the City Attorney for the City.
5. FEES
5.1 Licensee shall pay the City Five Hundred Dollars and 00/100 ($500.00)
per month ("License Fee"), which amount shall be due and payable on the first of each
month (the "Due Date"), commencing one month from the Effective Date. The License
Fee shall be pro -rated in the event of a partial month's use of the License Area.
5.2 If Licensee fails to pay the License Fee within thirty (30) days of the Due
Date, Licensee shall pay a late charge in an amount equal to ten percent (10%) of the
amount that was not timely paid by the Licensee.
5.3 Upon the first anniversary of the Effective Date and upon each anniversary
of the Effective Date thereafter, the License Fee shall be adjusted in proportion to
changes in the Consumer Price Index, subject to the maximum adjustment set forth
below. Such adjustment shall be made by multiplying the License Fee by a fraction, the
numerator of which is the value of the Consumer Price Index for the calendar month three
(4) months preceding the calendar month for which such adjustment is to be made, and
the denominator of which is the value of the Consumer Price Index for the same calendar
month immediately prior to Effective Date. The Consumer Price Index to be used in such
calculation is the "Consumer Price Index, All Items, 1982-84 = 100 for All Urban
Consumers (CPI-U)", for the Los Angeles -Long Beach -Anaheim Metropolitan Area,
published by the United States Department of Labor, Bureau of Labor Statistics. If both
an official index and one or more unofficial indices are published, the official index shall
be used. If said Consumer Price Index is no longer published at the adjustment date, it
shall be constructed by conversion tables included in such new index. In no event,
however, shall the amount payable under this License be reduced below the License Fee
in effect immediately preceding such adjustment. The maximum adjustment increases to
the License Fee, for any year where an adjustment is made pursuant to this Section, shall
not exceed 2.5% of the License Fee in effect immediately preceding such adjustment.
6. CONDITIONS OF LICENSE
Licensee shall comply with the following conditions prior to the commencement of
use of the License Area:
6.1 Licensee shall procure and maintain any and all required licenses, permits
and certifications to operate the Community Market in accordance with Section 3 above.
Licensee shall require the same of Vendors.
6.2 Licensee shall submit all advertising and directional signage to the City's
Public Works Department and Community Development Department for review and
approval.
FARM AND CRAFT MARKET INC Page 4
6.3 The Licensee shall work with adjacent commercial property owners to reach
agreements over the use of parking facilities or develop a shared use parking plan, as
determined and approved by the City's Community Development Director. City Staff may
assist in obtaining approval. City reserves the right to require Licensee to provide vendor
parking within the license area if Licensee is unable to secure off -site parking agreements.
6.4 An initial site plan and/or floor plan showing the layout of the Community
Market sales areas, and such other information has been reviewed by the City's
Community Development Department, Fire Department, and Public Works Department
("Site Plan") and is attached hereto as Exhibit A-2 and incorporated herein by this
reference. Prior to implementing any modifications to the Site Plan during the Term,
Licensee shall submit any proposed changes to the market layout to the City for review
and approval and shall obtain any new or modified permits that may be necessary, at
Licensee's sole cost and expense.
6.5 Licensee shall obtain and be responsible for the costs for all building permits
and other required permits as may be required by the City prior to the commencement of
any proposed improvements.
6.6 Licensee shall allow local businesses to participate as market vendors at a
discounted rate.
6.7 Licensee shall follow the marketing plan and reporting requirements for the
Community Market and submit proof thereof to the City as further detailed in the Marketing
Plan attached hereto as Exhibit B and incorporated herein by this reference.
7. CONDITIONS OF OPERATION
Licensee shall comply with the following conditions of operation during use of the
License Area:
7.1 License may utilize the License Area on Saturdays from 7:30 a.m. until 3:00
p.m. Set up activities for the Community Market shall not occur prior to 7:30 a.m. The
Community Market may operate each Saturday from 9:00 a.m. to 1:00 p.m., respectively.
Licensee shall ensure that the License Area is returned, clean and free of debris, to its
original condition no laterthan 3:00 p.m. on the same day. City reserves the right to modify
the hours of set up and operation, in the City's sole discretion.
7.2 Licensee shall be present during each and every Community Market from
commencement of set up to the completion of clean up. On any occasion when Licensee
cannot be present during the operation of a Community Market, Licensee may provide a
substitute qualified person to manage the operations, subject to prior written approval of
City.
7.3 Except as authorized by the City Manager or their designee, the storage of
materials is expressly prohibited in the License Area beyond the approved hours of use
of the License Area.
FARM AND CRAFT MARKET INC Page 5
7.4 Licensee shall recruit and retain Vendors for the Community Market.
Licensee shall verify that individual vendors that are:
(1) "Certified producers" or "producers" comply with the meaning of California
Code of Regulations Title 3, Sections 1392.2(d) and 1392.2(e), and ensure that such
vendors adhere to all applicable rules and regulations concerning product quality and that
the products offered for sale by vendors are pest and disease free.
(2) Selling food obtain a temporary food facility permit pursuant to Health and
Safety Code Section 114380 et seq, if applicable.
7.5 Pursuant to Section 5.04.025 of the Municipal Code, the City Council found
that the requirement to obtain a business license is a hardship on the certified producers
(farmers) due to the increase costs associated with the production and transportation
certified produce or products, and the City Council waived the requirement for certified
producers to obtain a business license. All other vendors must comply with the Municipal
Code and obtain the necessary business licenses.
7.6 Licensee shall inform Vendors that engage in selling tangible personal
property they may be subject and shall comply with the California sales tax reporting laws
and inform the State Board of Equalization that the City is the point of sale location.
7.7 Licensee shall obtain a completed Liability Release Statement from each
Vendor, prior to the Vendor's participation in any Community Market, in the form as
attached hereto as Exhibit C, and incorporated herein by this reference. Licensee shall
not allow any person or organization to participate in the Community Market until a
Liability Release Statement is received by the City.
7.8 Licensee shall annually, upon the anniversary of the Effective Date, provide
to the City a current roster of Vendors.
7.9 The number of Vendors displaying or selling food or products at the
Community Market shall be determined by the City, at its discretion, based on the site's
capacity, in compliance with fire and health department regulations, including spacing,
Vendor grouping requirements, and separation limits. The final Vendor count shall be at
the discretion of the Licensee, based on their professional experience. No additions,
enlargements, or modifications to uses or structures within the License Area shall be
allowed without prior approval of the City.
7.10 Licensee shall be responsible for setup, operation, maintenance, sanitation
and cleanup of the Community Market. Set up shall include placement of vendors in
accordance with the approved Site Plan. Licensee shall be responsible for maintaining
the License Area in a clean and orderly fashion during the approved hours of use of the
License Area by providing routine removal of foreign material, waste and debris from the
License Area. After the completion of each Community Market, Licensee shall be
responsible for properly disposing of all trash that has accumulated from the operations
of the Community Market. Maintenance, sanitation and clean up shall be conducted within
FARM AND CRAFT MARKET INC Page 6
such rules and guidelines as may be promulgated by the Orange County Health
Department and the City.
7.11 Licensee shall comply with all traffic regulations established for the
operation of the Community Market by the City Traffic Engineer, as listed on the
conditions of approval issued by the Public Works Department, which is attached as
Exhibit D to this agreement and incorporated herein by this reference. Throughout the
term of this License, City reserves the right to require Licensee, at Licensee's sole cost
and expense, to provide additional traffic control measures deemed necessary by the
City, in its sole and absolute discretion, to ensure public safety and/or to alleviate traffic
impacts in the areas surrounding the License Area; in each case upon not less than five
(5) calendar days' prior written notice to Licensee.
7.12 Setup and cleanup of the Community Market shall include placement of
traffic control bollards and signage at the portion of the License Area that crosses
Larkspur Avenue, and in the surrounding areas, as may be required by the City's Public
Works Department and/or the City's Fire Department.
7.13 Licensee shall observe community noise restrictions as set forth in the
Newport Beach Municipal Code. Sound Amplification associated with any activity is also
subject to the Newport Beach Municipal Code. Licensee shall obtain and maintain a
sound amplification permit prior to the use of any sound amplification equipment.
7.14 Entertainers shall be limited to face painters, balloon artists, jugglers, and
seasonal characters or similar acts. Licensee or entertainer shall eliminate or reduce the
volume of entertainment acts or amplified sound if complaints are received and at the
direction of a Police Officer, Code Enforcement Officer, or Park Patrol Officer if sound
disturbs persons of normal sensitivity.
7.15 Community booths shall be limited to non-profit organizations, or local
service organizations to promote community awareness or events. The promotion or
display of tobacco related products shall be prohibited unless associated with a law
enforcement awareness program.
7.16 Operations shall be conducted in accordance with California Code of
Regulations Title 3, Section 1392.1, et seq., and within the guidelines set forth in the State
of California Department of Agricultural marketing plan.
7.17 All loading and unloading of merchandise, vendor booths and other related
improvements shall take place within the License Area.
7.18 The Site Plan shall be designed and operated so as to conform to access
standards set forth by Title 24 of the Uniform Building Code (handicapped access
requirements).
7.19 The Community Market shall be laid out and operated so as to conform to
access standards set forth by the City's Fire Department and the Municipal Code, for fire
vehicle and emergency access requirements. Additionally, Licensee shall comply with all
FARM AND CRAFT MARKET INC Page 7
fire guidelines established for the operation of the Community Market by the City, as listed
on the conditions of approval issued by the Fire Department, which is attached as Exhibit
E to this agreement, and incorporated herein by this reference.
7.20 Market Operator shall include a variety of food vendors to provide food
items that shall be sold for on -site consumption and that are complementary to the
Community Market.
7.21 Only a Community Market may be operated in the License Area. Licensee
may not operate or conduct any other event or enterprise unless Licensee receives
required additional approvals from the City.
7.22 Sale of alcoholic beverages is permitted at the certified farmers' market only
in compliance with California Assembly Bill No. 2488, Chapter 98, Section 23399.4, and
any other applicable state or local laws and regulations. All alcoholic beverage sales must
be limited to retail sales for off -site consumption. On -site consumption of alcoholic
beverages is prohibited, except as otherwise authorized by law for tastings, which must
comply with the restrictions set forth under AB 2488 and related regulations.
7.23 If the Community Market is determined by the City's Chief of Police to be
creating an undue impact to existing City police services, Licensee may be required to
secure a private security guard or guards upon at least thirty (30) calendar days' prior
written request by the City. Should Licensee fail to secure a private security guard or
guards pursuant to said written notice, Licensee shall reimburse City for any costs related
to City hiring a private security guard or guards. Should the Community Market create the
need for additional police services including City traffic officer services, as determined by
the City's Chief of Police, the Licensee shall reimburse the City for these additional police
services.
7.24 Licensee covenants and agrees that Licensee shall: (i) not use the License
Area for any unlawful purpose; (ii) use the License Area in a careful and proper manner
in accordance with this License; and (iii) not bring or use any Hazardous Materials, as
defined by state or federal law, on the License Area.
7.25 City shall be entitled, with a Licensee representative, to inspect the License
Area for compliance with the terms of this License, and with all applicable Federal, State
and local (including those of the City) government regulations.
7.26 Only individuals aged 18 and over are eligible to volunteer at the Community
Market. Volunteers under the age of 18 may not participate, unless the City provides prior
written approval and the Licensee obtains and maintains insurance coverage acceptable
to the City, at its sole discretion
8. TERMINATION OF LICENSE
8.1 Notwithstanding the term of this License, this License may be terminated
during the term or any extended term in the following manner:
FARM AND CRAFT MARKET INC Page 8
i. By Licensee: At any time, without cause upon the giving of thirty (30)
days written notice of termination to City;
ii. By City: At any time, without cause upon the giving of thirty (30) days
written notice of termination to Licensee;
iii. If, after written notice of default to Licensee of any of the terms or
conditions of this License, Licensee fails to cure or correct the default within ten (10)
business days of receipt of written notice, City may immediately terminate the License; or
iv. By mutual written agreement of Licensee and City.
9. ADMINISTRATION
This License shall be administered by the Community Development Department.
The Community Development Director shall be the License Administrator and shall have
the authority to act for City under this License. The License Administrator or their
authorized representative shall represent City in all matters pertaining to this License.
10. INDEMNITY AND LIABILITY FOR DAMAGES
10.1 Licensee shall indemnify, defend and hold harmless City, its City Council,
boards and commissions, officers, agents, volunteers, and employees (collectively, the
"Indemnified Parties") from and against any and all claims (including, without limitation,
claims for bodily injury, death or damage to property), demands, obligations, damages,
actions, causes of action, suits, losses, judgments, fines, penalties, liabilities, costs and
expenses (including, without limitation, attorney's fees, disbursements and court costs)
of every kind and nature whatsoever (individually, a Claim; collectively, "Claims"), which
may arise from or in any manner relate (directly or indirectly) to any breach of the terms
and conditions of this License, any work performed or services provided under this
License including, without limitation, defects in workmanship or materials or Licensee's
presence or activities conducted that relate in any way to this License (including the
negligent and/or willful acts, errors and/or omissions of Licensee, employees, vendors,
suppliers, and anyone employed directly or indirectly by any of them or for whose acts
they may be liable or any or all of them). Notwithstanding the foregoing, nothing herein
shall be construed to require Licensee to indemnify the Indemnified Parties from any
Claim arising from the sole negligence or willful misconduct of the Indemnified Parties.
Licensee shall not be liable for claims arising out of the sole negligence or willful
misconduct of the Indemnified Parties. Nothing in this indemnity shall be construed as
authorizing any award of attorney's fees in any action on or to enforce the terms of this
License. This indemnity shall apply to all claims and liability regardless of whether any
insurance policies are applicable. The policy limits do not act as a limitation upon the
amount of indemnification to be provided by the Licensee. Licensee's obligations under
this Section shall survive the expiration or other termination of this License.
10.2 Licensee shall be liable and responsible for the security, repair and
maintenance of the License Area to the extent necessitated by Licensee's use of the
License Area under this License, for such time as this License is in effect. Licensee shall
FARM AND CRAFT MARKET INC Page 9
use care to protect the License Area and restore it to its original condition to the
satisfaction of the City when the License Area is not in use by Licensee.
11. INSURANCE
Without limiting Licensee's indemnification of City, and prior to commencement of
work, Licensee shall obtain, provide and maintain at its own expense during the term of
this License or for other periods as specified in this License, policies of insurance of the
type, amounts, terms and conditions described in the Insurance Requirements attached
hereto as Exhibit F, and incorporated herein by this reference.
12. PROHIBITION AGAINST ASSIGNMENT AND TRANSFER
This License shall not be assigned or transferred without the prior written approval
of City which approval may be withheld in the City's sole discretion.
13. CONFLICT OF INTEREST
The Licensee or its employees may be subject to the provisions of the California
Political Reform Act of 1974 ("Act"), which (a) requires such persons to disclose any
financial interest that may foreseeably be materially affected by the work performed under
this License, and (b) prohibits such persons from making, or participating in making,
decisions that will foreseeably financially affect such interest. If subject to the Act,
Licensee shall conform to all requirements of the Act. Notwithstanding Section 9 of this
License, failure to conform to the requirements of the Act constitutes a material breach
and is grounds for immediate termination of this License by City. Licensee shall indemnify
and hold harmless City for any and all claims for damages resulting from Licensee's
violation of this Section.
14.1 All notices, demands, requests or approvals to be given under the terms of
this License shall be given in writing, and conclusively shall be deemed served when
delivered personally, or on the third business day after the deposit thereof in the United
States mail, postage prepaid, first-class mail, addressed as hereinafter provided. All
notices, demands, requests or approvals from Licensee to City shall be addressed to City
at:
Community Development Department
City of Newport Beach
Attn: Real Property Administrator
100 Civic Center Drive
Newport Beach, CA 92660
14.2 All notices, demands, requests or approvals from City to Licensee shall be
addressed to Licensee at:
FARM AND CRAFT MARKET INC Page 10
Farm and Craft Market Inc
Attn: Christina Pardini
3805 Atlantic Ave
Long Beach, CA 90807
15. STANDARD PROVISIONS
15.1 Recitals. City and Licensee acknowledge that the above Recitals are true
and correct and are hereby incorporated by this reference into this License.
15.2 Compliance with all Laws. Licensee shall at all times comply with, and shall
pay all costs, expenses, penalties and fines which may be incurred or required to be paid
in order to comply with, any and all permitting requirements, laws, statutes, labor codes,
ordinances, rules and regulations, including any and all laws or regulations relating to
hazardous materials, toxic materials, substances or waste, or public health, safety and
welfare and the protections of the environment, the Americans with Disabilities Act of
1990, 42 U.S.C. Sections 12101 et seq., as amended, covenants and restrictions of
record, life and fire safety and similar requirements, including those of the State of
California, the County of Orange, City, or other applicable public agency ("Laws") which
apply to the operation and use of the Community Market License Area or any portion
thereof, including those requiring additions to be made to, or safety appliances or devices
to be maintained or installed in, on or about the Community Market License Area or any
portion thereof under any Laws now or hereafter adopted, enacted or made and
applicable to the Community Market License Area or any portion thereof, and payment of
any fees, charges or assessments arising out of or in any way related to the Community
Market License Area or any portion thereof as a source of adverse environmental impacts
or effects. Licensee shall not permit or suffer any mechanic's lien to be filed against the
Community Markey License, or any interest of City or Licensee therein, and shall
immediately discharge any such lien. In addition, all work prepared by Licensee shall
conform to applicable City, county, state and federal laws, rules, regulations and permit
requirements and be subject to approval of the License Administrator.
15.3 Waiver. A waiver by either party of any breach, of any term, covenant or
condition contained herein shall not be deemed to be a waiver of any subsequent breach
of the same or any other term, covenant or condition contained herein, whether of the
same or a different character.
15.4 Integrated Agreement. This License represents the full and complete
understanding of every kind or nature whatsoever between the parties hereto, and all
preliminary negotiations and agreements of whatsoever kind or nature are merged herein.
No verbal agreement or implied covenant shall be held to vary the provisions herein.
15.5 Interpretation. The terms of this License shall be construed in accordance
with the meaning of the language used and shall not be construed for or against either
party by reason of the authorship of the License or any other rule of construction which
might otherwise apply.
FARM AND CRAFT MARKET INC Page 11
15.6 Amendments. This License may be modified or amended only by a written
document executed by both Licensee and City and approved as to form by the City
Attorney.
15.7 Severability. If any term or portion of this License is held to be invalid,
illegal, or otherwise unenforceable by a court of competent jurisdiction, the remaining
provisions of this License shall continue in full force and effect.
15.8 Controlling Law and Venue. The laws of the State of California shall govern
this License and all matters relating to it and any action brought relating to this License
shall be adjudicated in a court of competent jurisdiction in the County of Orange.
15.9 Taxes. Licensee acknowledges that the License granted herein may be
subject to possessory interest taxes. Licensee shall have the sole obligation to pay any
taxes, fees and assessments, plus applicable penalties and interest, which may be
imposed by law and arise out of Licensee's License hereunder. Licensee shall indemnify,
defend and hold harmless City against any and all such taxes, fees, penalties or interest
assessed, or imposed against City hereunder.
15.10 No Third Party Rights. The Parties do not intend to create rights in or grant
remedies to, any third party as a beneficiary of this License, or of any duty, covenant,
obligation or undertaking established herein.
15.11 No Attorneys' Fees. In the event of any dispute under the terms of this
License the prevailing party shall not be entitled to attorneys' fees.
15.12 Counterparts. This License may be executed in two (2) or more
counterparts, each of which shall be deemed an original and all of which together shall
constitute one and the same instrument.
[SIGNATURES ON NEXT PAGE]
FARM AND CRAFT MARKET INC Page 12
IN WITNESS WHEREOF, the parties have caused this License Agreement to be
executed on the dates written below.
APPROVED AS TO FORM:
CITY ATTORNEY'S OFFICE
Date: -i/! /ZS
By:
Aaro C. Harp
City Attorney
AT
Dal
By: V V----'
Molly Perry
Interim City Clerk
CITY OF NEWPORT BEACH,
a California munici al corporation
Date:
By:
Grac Leung
CiVdnager
LICENSEE: FARM AND CRAFT
MARKET INC, a California non-profit
public benefit corporation
Date:
Signed in Counterpart
By:
Christina Pardini
Chief Executive Officer
Date:
Signed in Counterpart
By:
Jake Pitts
Chief Financial Officer
[END OF SIGNATURES]
Attachments: Exhibit A: License Area
Exhibit B: Marketing Plan
Exhibit C: Vendor Liability Release Statement
Exhibit D: Traffic Regulations
Exhibit E: Fire Department Conditions of Approval
Exhibit F: Insurance Requirements
FARM AND CRAFT MARKET INC Page 13
IN WITNESS WHEREOF, the parties have caused this License Agreement to be
executed on the dates written below.
APPROVED AS TO FORM:
CITY ATTORNEY'S OFFICE
Date: $ 11 i S
By: 1 ( I ~
Aaro C. Harp "
City Attorney
ATTEST:
Date:
Bv:
Molly Perry
Interim City Clerk
Attachments
CITY OF NEWPORT BEACH,
a California municipal corporation
Date:
Bv:
Grace K. Leung
City Manager
LICENSEE: FARM AND CRAFT
MARKET INC, a California non-profit
public benefit corporation
Date:
By: — -
Christi ardini
Chief Executive Officer
Date: I C
By: ----
Ja itts
We Financial Officer
[END OF SIGNATURES]
Exhibit A:
License Area
Exhibit B:
Marketing Plan
Exhibit C:
Vendor Liability Release Statement
Exhibit D:
Traffic Regulations
Exhibit E:
Fire Department Conditions of Approval
Exhibit F:
Insurance Requirements
FARM AND CRAFT MARKET INC Page 13
EXHIBIT A
LICENSE AREA
FARM AND CRAFT MARKET INC Page A-1
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EXHIBIT B
MARKETING PLAN
FARM AND CRAFT MARKET INC Page B-1
Corona del Mar
Certified Farmers Market
Marketing Plan
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FARMERS
MARKET
f ' FARM. FOOD. COMMUNITY.
Farm and Craft Market, Inc.
At the heart of every thriving farmers market
is a deep commitment to connecting local
agriculture, fresh food, and the vibrant
community it serves.
Our vision for the Corona del Mar Farmers
Market embodies this spirit, where farm, food,
and community come together to create an
unforgettable experience for all who visit.
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Farm and Craft Market, Inc. Page 2 ,
Farm
Our market will be a place where local farmers and producers
are celebrated for the vital role they play in feeding our
community. By sourcing directly from the heart of our region Is
best farms and sustainable producers, we ensure that every
product sold reflects the care and dedication of local growers.
From organic vegetables to pasture -raised meats, our market
will showcase the abundance of the land while supporting our
local economy and reducing environmental impact.
Food
Our vision is to create an educational and sensory -rich
environment where shoppers can learn about the food they
eat, how it's grown, and the hands that bring it to the table.
Through cooking demonstrations, tastings, and hands-on
learning, we aim to inspire a greater appreciation for fresh,
seasonal, and sustainable ingredients. We'll work closely with
our vendors to highlight the flavors and diversity of food, from
farm -fresh produce to artisanal products, ensuring every meal
starts at the market.
Community
The farmers market is not just a place to shop; it's a space to
gather, connect, and grow as a community. Our vision is to
foster a welcoming atmosphere where neighbors can meet,
share stories, and build relationships with the people behind
their food. With community events, and partnerships with local
organizations, the market will become a hub for connection.
We will prioritize inclusivity, ensuring that the market reflects the
00
diversity of Corona del Mar, making it a space where everyone
feels at home.
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I. Farm and Craft Market, Inc. Page 3 ,ih �s`
Our Commitment to "Farm. Food. Community."
We are committed to ensuring that the Corona del Mar Farm-
ers Market thrives as a sustainable, vibrant, and vital part of the
community.
Our goal is to:
Elevate the experience for both vendors and shoppers,
ensuring high -quality, diverse offerings.
Foster an environment of education, where people can
learn about nutrition, sustainability, and local agriculture.
Create a market that reflects the spirit of community, sup-
porting not just the food system, but also local businesses,
organizations, and residents.
Conclusion
With our extensive experience and deep-rooted passion for
farmers markets, we are excited to bring our vision of "Farm.
Food. Community." to life at the Corona del Mar Farmers Market.
Together, we can cultivate a market that nourishes the body,
supports local farmers, and strengthens the fabric of our com-
munity.
Here's how we will achieve this:
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Farm and Craft Market, Inc
Page 4
Target Audience
- Local families and retirees
- Health -conscious professionals
-Weekend tourists and beach goers
- Local chefs, foodies, and wellness influencers
Gender:
Farmers' market shoppers are disproportionately female, with
studies showing up to 83% of attendees being women.
Clemson University Study
Age:
While there's a mix of age groups, older adults (51 +)
Farms . I
& C�raf�
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are often well -represented, and millennials are also
becoming a significant presence.
Farm and Craft Market, Inc. Page 5
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Use fresh, bright coastal colors and clean typography.
Emphasize freshness, community, and sustainability.
Logo Treatment
WELCOME
Core Messaging:
"Farm. Food. Community."
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FARMERS
MARKET
FARM. FOOD. COMMUNITY.
Social Media
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FARM. FOOD. COMMUNITY.
SATURDAYS 9AM TO 1PM
PCH AND MARGDERTE
3201 EAST COAST HIGHWAY. CORONA DEL MAR
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SATURDAYS 9AM T01PM
PCH AND MARGUERITE
3201 EAST COAST HIGHWAY, CORONA DEL MAR
Farm and Craft Market, Inc. Page 6
Website & SEO:
A modern, mobile -friendly website with:
• Vendor listings and profiles
• Event calendar (e.g., chef demos, community group
activation tent, kids' activities)
• Newsletter sign-up
• Google Maps integration & parking info
• Apply to be a vendor/sponsor form
Social Media Strategy:
Platforms: Instagram (primary), Facebook,Threads, and TikTok
Content Ideas:
• "Meet the Vendor" spotlights
• Reels of cooking tips using market ingredients
and seasonal offerings
• Highlights on new vendors
• Weekly vendor lineups
• Behind -the -scenes vendor setups
• Reposts (customers sharing their finds)
• Stories for weather updates or promotions
• Showcasing family and friends shopping ana
gathering at the market
• Facebook event and Eventbrite event listings
Hashtags:
#CDMFarmersMarket #FarmFreshNB #SupportLocalOC
#CoronaDelMarMarket #ComCommunity #NewportBeachMarket
#farmersmarket #healthyfoods #healthylifestyle #vegan
#freshproduce #freshfoods #newport #localfarms #supportfarms
#farmtotable #farmtofork
Email Marketing:
Weekly "What's Fresh" email with product highlights, vendor specials,
and event news
Farm and Craft Market, Inc
Page 7
• Chamber of Commerce & visitor Bureaus:
Partner to be featured in city guides and
newsletters.
• Hotels & Short -Term Rentals: Provide flyers for
guests
• Local Fitness Studios & Wellness Brands: Cross -
promotions (yoga + market mornings).
• Restaurants & Chefs: Collaborate on "farm to
table" demos or pop-up tastings at the market.
• Monthly group "highlight". Give a free market
space monthly to a group or program within
the CDM community.
• Collaboration with food pantries for overerage
of food.
• Donation Drives
Farm ft
Farm • • Craft Market,
may. CommunRy Engagernard Events
• Monthly Themes: e.g.,
"Strawberry Fest;"'Sustainable JUNE
SCAVENGER HUNT
September," "Fall Harvest Bash"
• Weekly kids scavenger hunt for
a prize
• Kids Corner: Craft stations,
pollinator demonstrations
• Cooking Demos: Partner with
local chefs or health coaches
FIND THE HIDDEN
STUFFED ANIMAL THEN HEAD
TO THE INFO TENT FOR YOUR
PRIZE!
• Pet -Friendly Perks: Water stations, dog treat
vendors, or "Bark at the Market" events
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Farm and Craft Market, Inc. Page 9
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• Monthly Loyalty raffle
• Social Media Giveaways: Market tote bags
• EBT & Market Match Promotion: Promote that
the market is accessible to all
Farm and Craft Market, Inc. Page 10
• Invite food bloggers and local influencers for
curated experiences
• List on event platforms like Eventbrite, Patch, and
VisitNewportBeach.com
Increased foot traffic
Social engagement growth
Vendor satisfaction & sales
Community feedback & retention
EBT/Market Match usage
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Farm • • Craft Market,•
Page 11
Chef demos,
Community group activation tent,
Kids' activities,
Yoga + market mornings,
Pet Rescue,
Health and wellness experts,
Chess and coffee
September 2025
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
2
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Farm and Craft Market, Inc. Page 12
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EXHIBIT C
VENDOR LIABILITY RELEASE STATEMENT
FARM AND CRAFT MARKET INC Page C-1
CITY OF NEWPORT BEACH — COMMUNITY MARKET
VENDOR LIABILITY RELEASE STATEMENT
WHEREAS, the CITY OF NEWPORT BEACH, a California municipal corporation
and charter City ("City"), has entered into a license agreement with FARM AND CRAFT
MARKET INC., a California nonprofit public benefit corporation ("Licensee"), to allow to
use the City owned public parking lot owned located at the corner of Marguerite Avenue
and Bayside Drive, and the smaller municipal lot across and including a portion of
Larkspur Street, in Corona del Mar, Newport Beach, California for a Community Market
("Market");
WHEREAS, I,
being over the age of eighteen (18), have made a voluntary request to participate in the
Market; and
WHEREAS, in consideration of acceptance of my entry in the Market, I agree on
behalf of myself, my heirs, my executors, and administrators, to waive, release, and
forever discharge any and all rights and claims for damages which may hereafter accrue
to me against the below listed agencies, companies or entities, their officials, employees,
as provided herein; and
WHEREAS, the City is willing to allow me to participate in the Market pursuant to
the below conditions.
NOW, THEREFORE, in consideration of the permission given to participate in the
Market, I do hereby agree to the following:
1. I recognize that participation in the Market is dangerous and contains risk
of personal injury, death, disfigurement, disability or property damage or loss
("damages").
2. 1 have been fully informed of all aspects of the Market and all aspects of the
activities that I will be participating in at the Market. Despite the potential risk of damages
to me as a result of my participation in the Market, I have decided to participate in the
Market. I understand and agree that my participation in the Market is voluntary and that
I may quit the Market at any time.
3. 1 hereby agree to assume any and all risk and responsibility for all risks and
damages associated with my participation in the Market, whether identified by the City of
Newport Beach, Corona del Mar Community Market, , the market managers or the County
of Orange including, but not limited to, strenuous physical activity or exertion, tripping or
falling and being struck by objects or persons. Such risks may result in injuries that
include, but are not limited to, sprains, strains or tear of muscles or ligaments; fracture or
dislocation of joints or bones; head or facial injuries; spinal cord or internal injuries; or
other damages related to pre-existing medical conditions I may have.
4. To the maximum extent permitted by law, I hereby, for myself, my heirs,
executors, administrators, assigns or anyone who might claim on my behalf, agree not to
bring any claim, and waive, release and discharge the City of Newport Beach, Corona del
Mar Community Market, , the market managers or the County of Orange, its officials,
officers, agents, volunteers, consultants, attorneys and employees ("Released Parties")
from any and all duty to me; liability for any damages to me; and/or liability for any
damages, losses, costs, and expenses arising out of or in the course of my participation
in the Market, including all liability for any active or passive negligence by the Released
Parties. This release and waiver extends to all claims of every kind or nature whatsoever,
foreseen or unforeseen, known or unknown. I expressly intend this waiver and release
to be effective, regardless of whether the claim of liability is asserted in negligence, strict
liability or other theory of recovery.
5. 1 hereby for myself, my heirs, executors, administrators, and assigns, agree
to defend and indemnify the Released Parties against any and all manner of actions,
causes of actions, suits, debts, claims, demands, or damages or liability or expense of
every kind and nature incurred or arising by reason of any actual or claimed negligent or
wrongful act or omission of mine while participating in the Market.
I HAVE READ, UNDERSTAND AND AGREE TO THE WAIVER AND RELEASE OF
LIABILITY. I UNDERSTAND THAT BY MY SIGNATURE ON THIS DOCUMENT, I AM
WAIVING MY RIGHTS, INCLUDING ANY RIGHTS I MAY HAVE AGAINST THE
RELEASED PARTIES
Dated:
Signature
Printed Name
Witness
Original: To Records
EXHIBIT D
TRAFFIC REGULATIONS
1. Prior to implementing any modifications to the Site Plan, Licensee shall submit the
changes to the market layout to the Public Works Department for review and
approval.
2. All vehicles shall be lawfully parked. No fire lane exemption.
3. No exclusive use of street, alleys, or sidewalks, except in the License Area
pursuant to the terms of this Agreement.
4. No exclusive use of public parking areas.
5. No activities permitted in any portion of public street, sidewalk, or alley, except in
the License Area pursuant to the terms of this Agreement.
6. No posting of promotional signs permitted on a portion of public property, including
trees, utility poles, street signs unless otherwise approved by relevant City staff.
7. Activities shall not create a pedestrian or traffic hazard. Prevent crowds from
standing in streets and from blocking sidewalks.
8. Complete clean-up of the License Area is the responsibility of the Licensee.
9. No vehicles shall be driven onto the sidewalk.
10.All directional signage must be set-up on the day of the Community Market and
removed immediately following the event, pursuant to the terms of Section 7 of this
Agreement.
11. Licensee shall direct attendees to carpool or use alternate means of transportation
to the Community Market to the extent possible. Vendor parking within the
residential neighborhood shall be kept to a minimum.
12. Do not block entrances or exits from any building. Do not block Fire Department
access to any fire suppression equipment.
13. Licensee shall ensure all traffic control measures for the road closure are installed
no later than one -hour before the start of the Community Market and removed
immediately following the event, pursuant to the terms of Section 7 of this
Agreement.
14. Traffic control equipment may be stored in container on site as depicted on Exhibit
A of the Agreement. The City reserves the right to have it removed pursuant to
Section 7 of the Agreement, if deemed necessary.
FARM AND CRAFT MARKET INC Page D-1
15. The activity area in parking lot and/or public alley right-of-way shall be blocked off
with water filled barricades, "k" rails or other approved significant barricade.
Applicant is responsible for rental and placement of any traffic control equipment,
water filled barricades, "k" rails, and/or vehicles.
FARM AND CRAFT MARKET INC Page D-2
EXHIBIT E
FIRE DEPARTMENT CONDITIONS OF APPROVAL
1. Licensee to obtain any necessary Fire Department permits that may be required
based on the market layout shown on the Site Plan. Prior to implementing any
modifications to the Site Plan, Licensee shall obtain any new or updated permits
that may be required by the Fire Department.
2. Do not block entrances or exits from any building. Do not block Fire Department
access to any fire suppression equipment.
3. Emergency access must be maintained at all times during the Community Market,
including the set-up period before and the clean-up period after the event.
4. Obey all City, County and State regulations. Comply with the lawful orders of Police
and Fire personnel, or other government officials.
5. Licensee is responsible for ensuring all tents/canopies/shade structures or other
similar equipment being used at the event are properly secured to the ground to
ensure the safety of event participants and the public.
6. Inspections required on all tent permits. If tent permit is required, inspection fees
apply.
7. Bollards to be installed per permitted plans.
8. Do not exceed posted occupant load inside buildings.
9. Visible and mounted fire extinguishers with current service tags.
10. No smoking signs are required.
11. Illuminated exit signs.
12. Emergency lighting.
13. Exit doors are not to be blocked and are to remain accessible as exits when the
tent is occupied.
14. All interior decorative fabrics or materials shall be flame resistant. Provide
certificates of flame resistance.
15. Bonding of chairs (if used) in groups of three or more is required when loose seats,
folding chairs, or similar seating is not fixed to the floor, the occupant load is 200
or more, and tables are not provided.
16. Cooking and heating equipment shall not be located within 10 feet of exits or
combustible materials.
:C1/ I-1\� :G 1/�:►
Page E-1
17.Outdoor cooking that produces sparks or grease -laden vapors shall not be
performed within 20 feet from a temporary membrane structure, tent, or canopy.
18. LPG containers shall be located outside and be adequately protected and secured.
If LPG used, permit must be obtained from Fire Department.
19.Open flame or other devices emitting flame are not permitted inside or within 20
feet of the tent, canopy, or temporary membrane structure.
20. If a pre -event inspection or inspector stand-by services are required, fees shall be
charged accordingly.
Page E-2
FARM AND CRAFT MARKET INC
EXHIBIT F
INSURANCE REQUIREMENTS
1. Provision of Insurance. Without limiting Licensee's indemnification of City, and
prior to commencement of work, Licensee shall obtain, provide and maintain at its
own expense during the term of this License, policies of insurance of the type and
amounts described below and in a form satisfactory to City. Licensee agrees to
provide insurance in accordance with requirements set forth here. If Licensee uses
existing coverage to comply and that coverage does not meet these requirements,
Licensee agrees to amend, supplement or endorse the existing coverage.
2. Acceptable Insurers. All insurance policies shall be issued by an insurance
company currently authorized by the Insurance Commissioner to transact
business of insurance in the State of California, with an assigned policyholders'
Rating of A- (or higher) and Financial Size Category Class VII (or larger) in
accordance with the latest edition of Best's Key Rating Guide, unless otherwise
approved by the City's Risk Manager.
3. Coverage Requirements.
A. Workers' Compensation Insurance. Licensee shall maintain Workers'
Compensation Insurance, statutory limits, and Employer's Liability
Insurance with limits of at least one million dollars ($1,000,000) each
accident for bodily injury by accident and each employee for bodily injury by
disease in accordance with the laws of the State of California.
Licensee shall submit to City, along with the certificate of insurance, a
Waiver of Subrogation endorsement in favor of City, its City Council, boards
and commissions, officers, agents, volunteers, and employees.
B. General Liability Insurance. Licensee shall maintain commercial general
liability insurance, and if necessary excess/umbrella liability insurance, with
coverage at least as broad as provided by Insurance Services Office form
CG 00 01, in an amount not less than one million dollars ($1,000,000) per
occurrence, two million dollars ($2,000,000) general aggregate. The policy
shall cover liability arising from bodily injury, property damage, product
liability, personal and advertising injury, and liability assumed under an
insured contract (including the tort liability of another assumed in a business
contract) with no endorsement or modification limiting the scope of
coverage for liability assumed under a contract. If required, the policy shall
be endorsed to include affirmative coverage for Sexual Abuse/Molestation
and corporal punishment, or a separate policy shall be obtained with a limit
of not less than one million dollars ($1,000,000) per occurrence and three
million dollars ($3,000,000) general aggregate.
FARM AND CRAFT MARKET INC Page F-1
C. Automobile Liability Insurance. Licensee shall maintain automobile
insurance at least as broad as Insurance Services Office form CA 00 01
covering bodily injury and property damage for all activities of Licensee
arising out of or in connection with work to be performed under this License,
including coverage for any owned, hired, non -owned or rented vehicles, in
an amount not less than one million dollars ($1,000,000) combined single
limit each accident.
D. Professional Liability Insurance. If determined by the City's Chief of Police
for Licensee to secure a private security guard or guards, Licensee shall
require and verify that contractor(s) maintain professional liability insurance
with limit of not less than two million dollars ($2,000,000) per occurrence
and four million dollars ($4,000,000) in the aggregate. The policy shall
include coverage for assault and battery, abuse and molestation, care
custody and control, and false arrest.
E. Excess/Umbrella Liability Insurance. If any excess or umbrella liability
policies are used to meet the limits of liability required by this contract, then
said policies shall be "following form" of the underlying policy coverage,
terms, conditions, and provisions and shall meet all of the insurance
requirements stated in this contract, including, but not limited to, the
additional insured and primary & non-contributory insurance requirements
stated herein. No insurance policies maintained by the City, whether
primary or excess, and which also apply to a loss covered hereunder, shall
be called upon to contribute to a loss until the Contractor's primary and
excess/umbrella liability policies are exhausted.
4. Other Insurance Requirements. The policies are to contain, or be endorsed to
contain, the following provisions:
A. Waiver of Subrogation. All insurance coverage maintained or procured
pursuant to this License shall be endorsed to waive subrogation against
City, its City Council, boards and commissions, officers, agents, volunteers,
and employees or shall specifically allow Licensee or others providing
insurance evidence in compliance with these requirements to waive their
right of recovery prior to a loss. Licensee hereby waives its own right of
recovery against City, and shall require similar written express waivers from
each of its subcontractors.
B. Additional Insured Status. All liability policies including general liability,
excess liability and automobile liability, if required, but not including
professional liability, shall provide or be endorsed to provide that City, its
City Council, boards and commissions, officers, agents, volunteers , and
employees shall be included as insureds under such policies.
FARM AND CRAFT MARKET INC Page F-2
C. Primary and Non Contributory. All liability coverage shall apply on a primary
basis and shall not require contribution from any insurance or self-insurance
maintained by City.
D. Notice of Cancellation. All policies shall provide City with thirty (30)
calendar days notice of cancellation (except for nonpayment for which ten
(10) calendar days notice is required) or nonrenewal of coverage for each
required coverage.
5. Additional Agreements Between the Parties. The parties hereby agree to the
following:
A. Evidence of Insurance. Licensee shall provide certificates of insurance to
City as evidence of the insurance coverage required herein, along with a
waiver of subrogation endorsement for workers' compensation and other
endorsements as specified herein for each coverage. Insurance certificates
and endorsement must be approved by City's Risk Manager prior to
commencement of performance. Current certification of insurance shall be
kept on file with City at all times during the term of this License. City
reserves the right to require complete, certified copies of all required
insurance policies, at any time.
B. City's Right to Revise Requirements. City reserves the right at any time
during the term of the License to change the amounts and types of
insurance required by giving Licensee sixty (60) calendar days advance
written notice of such change.
C. Enforcement of License Provisions. Licensee acknowledges and agrees
that any actual or alleged failure on the part of City to inform Licensee of
non-compliance with any requirement imposes no additional obligations on
City nor does it waive any rights hereunder.
D. Requirements not Limiting. Requirements of specific coverage features or
limits contained in this Section are not intended as a limitation on coverage,
limits or other requirements, or a waiver of any coverage normally provided
by any insurance. Specific reference to a given coverage feature is for
purposes of clarification only as it pertains to a given issue and is not
intended by any party or insured to be all inclusive, or to the exclusion of
other coverage, or a waiver of any type.
E. Self -insured Retentions. Any self -insured retentions must be declared to
and approved by City. City reserves the right to require that self -insured
retentions be eliminated, lowered, or replaced by a deductible. Self-
insurance will not be considered to comply with these requirements unless
approved by City.
F. City Remedies for Non -Compliance. If Licensee fails to provide and
maintain insurance as required herein, then City shall have the right but not
FARM AND CRAFT MARKET INC Page F-3
the obligation, to purchase such insurance, to terminate this License, or to
suspend Licensee's right to proceed until proper evidence of insurance is
provided.
G. Timely Notice of Claims. Licensee shall give City prompt and timely notice
of claims made or suits instituted that arise out of or result from Licensee's
performance under this License, and that involve or may involve coverage
under any of the required liability policies. City assumes no obligation or
liability by such notice, but has the right (but not the duty) to monitor the
handling of any such claim or claims if they are likely to involve City.
H. Licensee's Insurance. Licensee shall also procure and maintain, at its own
cost and expense, any additional kinds of insurance, which in its own
judgment may be necessary for its proper protection and prosecution of the
work.
Vendor Insurance. The Licensee shall require and verify that all Vendors
maintain insurance meeting all the requirements stated herein, excluding
professional liability. Vendors shall maintain commercial general liability
covering bodily injury, property damage, product liability, and personal and
advertising injury, with limits of not less than one million dollars ($1,000,000)
per occurrence and in the aggregate, or such other limits as the City may
reasonably require. A copy of the insurance policy shall be provided to City
upon request. Vendors shall procure and maintain, at its own cost and
expense, any additional kinds of insurance, which in its own judgment may
be necessary for its proper protection and prosecution of the work
FARM AND CRAFT MARKET INC Page F-4
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