HomeMy WebLinkAboutSS2 - BID Update PresentationAgenda Item No. SS2
March 26, 2013
Business Improvement Districts
Update
Business Improvement Districts
Parking and Business Improvement Area
Law of 1�8�
Balboa Village BID
Marine Ave BID
Corona del Mar BID
Newport Beach Restaurant Association
Business Improvement Districts
Pronerty and Business Improvement
District Law of 1994
Tourism BID
1989 Act BID Concerns
Desire more City staff support
City's policies and State law cumbersome
Members are business owners with limited time
Want to make quick, independent decisions
City Concerns
Disparate marketing efforts, redundancies
Limited budgets spent duplicating efforts
Overall member participation is low, a few
members carry the workload
Significant CMO, Finance, CAO and other staff
time required
The Question
How do we alleviate the regulatory / City
oversight burden felt by the BIDs AND alleviate
the time required of City staff to effectively
manage the BIDs?
Proposed Solutions
Outsource BID oversight / Retain a BID
Manager
Convert Corona del Mar and NB Restaurant
Association BIDs to 1994 Act structure —
Declined by both Boards
Convert Balboa Village & Marine Ave. BIDS to
merchant associations - Approved by both
Boards
FY 13 BID Budgets
Assessments
City
BID
FY 13 Budget
Collected
Matching
Other Revenue
(estimated)
Funds
(Estimated)
FY 13
Balboa
$1200 FY 12
$32200
,
$17K
$14K
Village
carryover
Corona del
Includes $15K FY 12
$144000
,
$98K
$38K
Mar
carryover
Includes $3,600 in
Marine
$32,300
$16.71K
$10K
sponsorships, $12K
Avenue
FYI carryover
NB
$23,500 in
Restaurant
$206,000
$114K
$38K
sponsorships,$30K
Association
FY 12 carryover
Proposal - Marine Avenue Et Balboa
Village B I Ds
City pays for formation of not - for - profit
merchants association
Enter into 5 -year agreements
$40,000 each BID per year for 5 years
Additional $lo,000 (year one only) for
marketing if BIDS work with Newport Beach &
Co. ($ goes to NB &Co.)
Staff will coordinate the disestablishment of the
BIDS
Risks and Benefits for BIDs
Risks
Lose ability to assess
Lose City staff, legal and
bookkeeping support
More oversight and
administrative
responsibility on the
Boards
Benefits
Independence from City
oversight
No longer required to
follow most of the laws
and policies
Proposed City funding
exceeds current revenues
Possible 5 -yr. Agreement
Proposal - Corona del Mar Et NB
Restaurant Assoc.
Remain as 1989 Act BIDs
City provides $40,000 /each for up to five years
Additional $1o,000 (year 1 only) for marketing if
BIDs work with Newport Beach & Co. ($ goes to
NB & Co.)
City pays to continue bookkeeping for year 1
BIDs to absorb future cost of a bookkeeper
BIDs to absorb the cost of a BID "manager"
Corona del Mar Et NB Restaurant Assoc.
Contd.
City and BIDs must agree on all consultant
selections
City to assign a liaison (diminished role) to work
with BID manager
City would consider future (after year 1)
increases to contracting authority (currently
$loK)
City would allow consultant agreements terms
up to five years, but pending the annual renewal
of each BID
Risks and Benefits
Risks
Retain City oversight (legal,
policy, financial)
BIDS assume more costs and
responsibilities
Less City administrative
support
Benefits
Retain City oversight (legal,
policy, financial)
Retain ability to assess
More independence & City
open to lessening some
restrictions in future years
Possible 5 -yr. agreement
Summary
Balboa Village & Marine Ave. BIDs — propose
converting to merchant associations
NB Restaurant Assoc. and Corona del Mar BIDs
desire to remain as 1989 Act BIDs, but would
assume more responsibility
Business Improvement Districts
Update