No preview available
HomeMy WebLinkAbout2011-12-20 Balboa Village CAP & NRC Joint Meeting AgendaNeighborhood Revitalization Committee Members: Mayor Mike Henn, Chair Rush Hill, Council Member Ed Selich, Council Member Balboa Village Citizen Advisory Panel & Neighborhood Revitalization Committee Meeting AGENDA Newport Harbor Nautical Museum 600 East Bay Avenue, Newport Beach Tuesday, December 20, 2011 -- 4:00 p.m. to 5:30 p.m. CAP Committee Members: Staff Members: Mark Hoover Mayor Michael Henn, Council Member Liaison Ralph Rodheim Kimberly Brandt, Community Development Director Craig Smith Brenda Wisneski, Deputy CD Director Jim Stratton Jim Campbell, Principal Planner Terri Pasquale Steve Badum, Public Works Director Dave Webb, Deputy PW Director /City Engineer Leonie Mulvihill, Assistant city Attorney Fern Nueno, Assistant Planner Cindy Nelson, Project Consultant Dennis Stone, Project Consultant "Balboa Village ... a unique destination between the bay and sea where history meets the excitement of the future" 1. Call Meeting to Order 2. Roll Call 3. Approval of Minutes — Balboa Village CAP, November 15, 2011 (Attachment 1) 4. Current Business a. Recap of Business Owners Meeting — Cindy Nelson, Project Consultant b. Update on Design Guidelines Review —Terri Pasquale, Committee Member c. Discussion of Economic Conditions — Kathe Head /Kevin Engstrom, KMA (Attachment 2) d. Discussion of Parking Management Options — Brian Canepa, Nelson Nygaard (Attachment 3) 5. Public Comment 6. Next Meeting— Balboa Village CAP - Tuesday, January 17, 2011, 4:00 p.m. - 5:30 p.m. Next Meeting— NRC - Thursday, January 12, 2012, 4:00 p.m. — 5:30 p.m. 7. Adjournment This meeting is subject to the Ralph M. Brown Act. Among other things, the Brown Act requires that the agenda be posted at least seventy -two (72) hours in advance of each meeting and that the public be allowed to comment on agenda items before the committee and items not on the agenda but are within the subject matter jurisdiction of the Citizen Advisory Panel. Public comments are generally limited to either three (3) or five (5) minutes per person. It is the intention of the City of Newport Beach to comply with the Americans with Disabilities Act (ADA) in all respects. If, as an attendee or a participant at this meeting, you will need special assistance beyond what is normally provided, the City of Newport Beach will attempt to accommodate you in every reasonable manner. Please contact the City Clerk's Office at least forty -eight (46) hours prior to the meeting to inform us of your particular needs and to determine if accommodation is feasible (949- 644 -3005 or citycle rk @new portbeachca.gov). ATTACHMENT 1 2 CITY OF NEWPORT BEACH D R A F T Citizen Advisory Panel Meeting Balboa Village ACTION MINUTES Newport Beach City Hall, Council Chambers 3300 Newport Boulevard Tuesday, November 15, 2011 -- 4:00 p.m. to 6:00 p.m. Committee Members: Staff Members: Terri Pasquale Mayor Michael Henn, Council Member Liaison Mark Hoover Kimberly Brandt, Community Development Director Ralph Rodheim Brenda Wisneski, Deputy CDD Director Craig Smith Jim Campbell, Principal Planner Jim Stratton Steve Badum, Public Works Director Fern Nueno, Assistant Planner Cindy Nelson, Project Consultant "Balboa Village ... a unique destination between the bay and sea where history meets the excitement of the future" 1. Call Meeting to Order The meeting was called to order at 4:05 p.m. 2. Roll Call All Committee Members were present, with the exception of Ralph Rodheim. 3. Approval of Minutes —The meeting minutes from the October 26, 2011, and November 3, 2011, meeting were approved by a 4 yes to 0 no vote. Committee Member Rodheim arrived at 4:10 p.m. 4. Current Business a. Confirmation of 2012 Meeting Dates. The following meeting dates were confirmed: Tuesday, January 17, 2012 Tuesday, February 21, 2012 Tuesday, March 20, 2012 Tuesday, April 17, 2012 Tuesday, May 15, 2012 Tuesday, June 19, 2012 b. Discussion of Brand Promise for Balboa Village — Cindy Nelson and Gary Sherwin, Visit Newport Beach Cindy Nelson gave an introduction to the topic of branding and introduced Gary Sherwin of Visit Newport Beach. Mr. Sherwin gave a presentation (PowerPoint is attached) and a summary of the key points is below: • Visit Newport Beach is a destination marketing organization, formerly known as a conference and visitors bureau. They sell Newport Beach from a global perspective as a destination. They do advertising, promotions, sales, and often work with the local hotels. • A brand is the combination of both functional and emotional benefits that creates a distinct impression in the mind's eye. An example is Tommy Bahama, which sells a relaxed, upscale weekend lifestyle. A lot of research goes into branding. The brand promise is an internal guiding star, not something seen by the consumer. You must be able to deliver on the brand promise. 3 Balboa Village CAP Draft Minutes November 15, 2011 • Visit Newport Beach uses booklets, magazines, and online arenas to promote the City. There is an international effort in the United Kingdom and Australia. After the presentation, Mr. Sherwin fielded questions from the CAP members and attendees of the meeting. The key issues are summarized below: • Because of the popularity of "staycations," we need to bring people to the Balboa Village from the region and Newport Beach area. • When people come just for the day, we do not collect the transient occupancy tax. We need to convert Los Angeles guests into overnight guests. • The Balboa Village brand promise is something that we can create in the future that ties in with the vision for the area. The brand promise should be specific to the area and identify what differentiates Balboa Village from other destinations. Mayor Henn suggested that we decide what we want the brand promise to be in the future and then figure out what we need to do to get there. • We should focus on defining the experience in the future. What are we lacking and what do we do to get to the end product? • The brand must be good for both the visitors and the residents. • Balboa Village is family oriented. "Newport Old Town" has an emotional draw. • We need to hang on to some aspects of the Fun Zone. c. Discussion of Public Safety Issues— Dale Johnson, Police Captain Captain Johnson discussed City -wide and Balboa safety and crime information including the following: • The number one crime is property crime. With the rise of craigslist and a -bay, it is becoming increasingly more difficult to recover stolen items. • The highest number of property crimes is from cars /vehicles and most of those involve unlocked doors (crimes of opportunity). • Police officers are assigned to specific geographic areas (beats). • At any given time, there is at least one (1) officer in the Balboa Village /Peninsula /Wedge area. • Officers are encouraged to walk around their area, not just stay in the car. • There have not been any recent big events in the area, just a few isolated issues. After the presentation, Captain Johnson fielded questions from the CAP members and attendees of the meeting. The key issues are summarized below: • There are specific areas that need more attention (including bicycle riders going the wrong way on Island Avenue, traffic down East Bay Avenue, and rowdy patrons of Cabo Cantina). Captain Johnson took note of the specific concerns, mentioned that the Police Department has focused and worked to improve traffic issues, and discussed the inherent conflicts between certain land uses. • Certain types of businesses are associated with higher levels of crime, but the City needs to balance the needs of the businesses and residents (traffic, crime, etc.). • In reference to the need for a substation, Captain Johnson indicated that the City used to have a foot beat and that the need for an increased presence is tied to calls for service. The Police Department encourages people to report all crimes so that the statistics are accurate. A suggestion was made to use alerts and associations to spread the word. • The Police Department has worked with Visit Newport Beach to create a training program for officers and lifeguards. Often the officers and lifeguards are the only City employees that visitors to the City have contact with. The Police Department tries to be as helpful as possible, even leading people to destinations when they have time instead of just giving C9 Balboa Village CAP Draft Minutes November 15, 2011 directions. This is a cultural change to make the City more visitor - friendly. The Police Department represents the City. • Captain Johnson left flyers (attached) regarding safety and crime prevention and also encouraged people to sign up for Nixie, a notification system for law enforcement. d. Discussion of Code Enforcement Issues — Matt Cosylion, Code Enforcement Supervisor Due to time constraints, this item was postponed to a future meeting date. e. Introduction of Parking Management Plan Approach —Cindy Nelson and Brian Canepa, Nelson Nygaard Ms. Nelson explained that the City hired an economic consultant, Keyser Marston, who retained Nelson Nygaard for the parking analysis. The consultants will attend some CAP, Neighborhood Revitalization Committee, stakeholder, and public meetings. Mr. Canepa gave a presentation (PowerPoint is attached). The key points of his presentation and comments /questions from the attendees of the meeting included the following: • Some goals of the process include public outreach, prioritizing residential needs, and economic development. • Mayor Henn clarified that the parking consultant will not be collecting new data, just using the existing data from previous studies. Mr. Canepa confirmed that he will use the Walker Parking Consultants study. • Mr. Canepa discussed shared parking, off -site parking, public parking lots, way finding, parking pricing strategies, and other parking strategies for the Balboa Village Parking Management Plan. • The California Coastal Commission will need to approve certain policy changes and they are tasked with ensuring public access to the coast. • There is a possibility of creating a resident parking permit system. Some residential properties do not provide enough or any parking for the dwelling units. • Metering is an option and residents could purchase passes to park at the meters that are located in front of residential properties. • The residential finger of the BID should be removed from the study area. 5. Public Comment 6. Next Meetings— Tuesday, December 20, 2011, 4:00 p.m. - 5:30 p.m. at the Nautical Museum 7. Adjournment —Three committee members needed to leave so there was no longer a quorum and the meeting was adjourned at 6:12 p.m. 9 Fi3 %IIS11 lew, ort E A C H CA 1.1NU It 41A v 111 e- ort E A C H C A 1. I t !] N\ I A Destination Marketing Organization A destination marketing organization (or formerly known as a convention and visitor bureau) promotes a town, city, region, or country in order to increase the number of visitors. It promotes the development and marketing of a destination, focusing on conference sales, tourism marketing, and services. VISIT ew ort' ��.. EACH ., DestlClitlon ..' ,Marketing Association Mnternationa M C` 0 0 Visit Newport Beach Inc. Gary Sherwin President & CEO Visit Newport Beach Inc. MISSION STATEMENT: As the City of Newport Beach's official destination marketing organization, the mission of Visit Newport Beach Inc. is to partner with the tourism and hospitality industry by protecting and nurturing the destination brand and to deliver additional spending by leisure and conference visitors leading to enhanced community economic vitality and quality of life. h. VISION As a brand - driven and entrepreneurial destination leadership organization, Visit Newport Beach Inc. is innovative and professional in securing new visitor business to the city. It does for its stakeholders what they cannot do for themselves in telling the compelling Newport Beach -1 -- e! " R`. m ORGANIZATIONAL CHART TOM BENNETT SENIOR VP SALES Amanda Kliem National Sales Bette Haddock National Sales Manager Hillary Burton National Sales Lori Hoy National Sales Erin Stapely Sales & Research Coordinator Michelle Donahue Sales Consultant BOARD OF DIRECTORS EXECUTIVE COMMITTEE GARY SHERWIN PRESIDENT & LESLEY SWAIN CHIEF FINANCIAL OFFICER Jeanette Pulliam Executive Assistant 1 to CEO & CFO I VICKI HIGGINS SENIOR VP Dir of Brand Mktg & Lauren Gega Visitor Concierge Online Mngr To Be Filled YPartnership Black Diamond Advertising Agency UK Marketing Caroline Bruderer Dir of PR & Communications Brianna Saucedo Marketing Coordinator Ruby Gualberto Dir of Brand Mktg & Lauren Gega Visitor Concierge Online Mngr To Be Filled YPartnership Black Diamond Advertising Agency UK Marketing EXECUTIVE COMMITTEE Chairperson Vice Chairperson Secretary Treasurer Members at Large Waterfront Resort & Marina Past Chairperson Hotel & Spa 2011 -2012 Paul Devitt Tom Johnson Linda M. Beimfohr Laura Davis Paul Ohm Andy Theodorou Debbie Snavely Hyatt Regency Newport Beach Johnson PR & Marketing Hornblower Cruises & Events Fashion Island Fairmont Newport Beach Newport Dunes GM Newport Beach Marriott 0 �M�M BOARD OF DIRECTORS Chairperson: Paul Devitt Hyatt Regency Newport Beach Tom Johnson Johnson PR & Marketing Brion Amendt Newport Channel Inn (2011 -2012) Kandee Anderson Newport Beach Marriott Bayview Seymour Beek Balboa Island Ferry, Inc. Linda M. Beimfohr Hornblower Cruises & Events Candace Bisconte ACCESS Destination Services Homer Bludau Homer Bludau, former City Manager Wendy Boyd American Express Laura Davis Fashion Island Richard R. Evanich Island Hotel Dave Kiff City of Newport Beach Giuseppe Lama Pelican Hill Robert Leck Radisson Hotel Newport Beach ■ Richard Luehrs NB Chamber of Commerce Paul Ohm Fairmont Newport Beach Cynthia Pirtle - Cowell Newport Beach Public Library Steve Plummer Tustin Ranch Golf Club Terri Reid The Balboa Bay Club & Resort John Robinson Amelia's Balboa Island Gregg Schwenk Newport Beach Film Festival Debbie Snavely Newport Beach Marriott Hotel & Spa Charles Taft Holiday Inn Express Newport Beach Andy Theodorou Newport Dunes Waterfront Resort & Marina Anna Ulloa- Cantos Disneyland Resort -M�M�M � WHAT IS A BRAND? • A brand is the combination of both functional and emotional benefits that creates a distinct impression in the mind's eye. WELL KNOWN BRANDS TOMMY BAHAMA - relaxed, upscale weekend lifestyle 11 1 - the ultimate driving machine (joy) DISNEYLAND - creating magic memories :t t NEWPORT BEACH BRAND DEVELOPMENT • Development through a research methodology • The goal was to create a distinctive and unique communitywide understanding of the product BRAND PROMISE BRAND PROMISE: Newport Beach is an Orange County coastal fantasyland that represents a "taste of the perfect life," a place where visitors can experience a friendly, sophisticated, aspirational lifestyle that permits them to escape from daily reality. Comprised of a collection of unique islands and neighborhoods that form their own distinct character, the destination offers a combination of affluence, quaintness, casual glamour and attention to detail. Coupled with the manmade and natural beauty of the destination, this is the place that allows the visitor to relax and recreate the dream of what can be. CONVEYING THE BRAND KEYWORDS: Aspi rations I lifestyle 0 �M�M CONVEYING THE BRAND COLLATERAL: Visitors Guide A luxury magazine format showcasing all Newport Beach has to offer. Map of Newport Beach Highlighting the unique neighborhoods Great Stays Accommodations Guide to hotels, inns, vacation home rentals, RVs, and cottages. COLLATERAL & P ' Cmuwv ✓J6o.' _ ci Cn wlCw ✓rtayr� Cma rc Jux�!Jwd �, 1 �. CONVEYING THE BRAND ADVERTISING ADVERTISING: Ads and Advertorials: Elegant yet approachable. Fun yet sophisticated. Perfectly capturing the essence of Newport Beach. Showcasing the opportunities every visitor has to live the dream life in Newport Beach. M�M�M�M CONVEYING THE BRAND WEBSITE MOBILE SITE MOBILE APPLICATIONS QR CODES 1.`i ONLINE rml MIL- l l ; 0 0,,i . c, , Na.w nano Fwi.u.. I NGp]0u 1'�Tl twewov ' a�xi AA woe v.+wm,sn�ubwrr Z] Fell in Lave With Newp" 6eeth MW aM,.. WO.Y ItlItIOAHRIMOtNNi' l l ; 0 0,,i . c, , Na.w nano Fwi.u.. I NGp]0u 1'�Tl twewov ' a�xi AA woe v.+wm,sn�ubwrr Z] CONVEYING THE BRAND ONLINE & COMMUNICATIONS: E- Communications bring value to the reader by capturing the essence of Newport Beach with news, new businesses opening in the area, and upcoming events. E- Communications are sent to: - Consumers - Community Partners =Awe1F. - Travel Trade / International - Meeting Planners JA 0 hwer"Or aa1t Yh1a 1Tr H'abac Nlw'. ilepyMiMiq t.><Ra.rurl;!M.0 FAa Ual. and �.. Happy Thankaglving From Vial! Newporl Beach Inc. Nl4PORT BEACH, CALIFOMNIA IS XOME TO COMM MAGI !"G CM MEAOCMa C.FJICI AMAIIOE.1 NCSORI Y. INI ONTO STATES IM MMVI F! MMben NW.1rtVM M NaneM FMw.�..IM.. Lv.vry rnw*n AM CnIt"I.M pn.. u-1 I•r p...p a.ew..! n TM R~ .! IMC.n XM •o. irurv.y urr!F h.0 iilwr, n Ni i Nury. ♦e An'e'Of e! M! 114RYi1 R Te LF4i 51e1n� •�' el Pe MMM n.r abn!rna. rr bra NMI« MrRrpa eesb M•:Rni [+YyveLMSVM goNbM bYri IbM Nwpon b«n •iwT SeiEWU w!}CAiO1ifM OIM.4b mv.: i!�, Pu MbnlrSbItaVR141 rI AMMVb dNN bS.. �-- • -�nw w' iErb N L W Sn RrMwwM aIMMbO Or7k"A IIII F g Fu,l bbSr WgwlYe RwIVISOOM.Rp Y Y 0 CONVEYING THE BRAND SOCIAL MEDIA SOCIAL MEDIA: Ne"urt Beach - Southern Call fnrnia Join $pe Gmgoeie's August 290h. 5:30- 7:$Opm, am celebrate a0 things female from heauty to health, fashion to fitness, business to please and chans to Calm! 7lrke1a are $20 par atMndee but are N off for a IimNad llme. For more Warmation toy on hrrp,)(sp gregvrie..mm(wvmena rmanderfull 4 x WMa9 ate Wonderful . Spa Gra90AW9 - Southern �df �� r CalifardWs Premier Salon and Spa spag¢garles.cam Sp¢ Gregornd is Southern Callh voi r er nnier SA.n rn u 3 and Spa ;y Pvuu a! S horn Lake Comment 15 Andna 8ehrlrgsr, John 9euschlein. Lydia Sanchea and 2 others like this. Debbie Lombardo TMNCS THAT MAKE YOU C6 11141414:-) nr:q ,sr. n a'. 10 38am 22k+ Facebook Fans iG 30.3k+ YouTube Views NewportBeach Newport Beach, Calif L i liked a '( YouTube video youtu.belo8zBouDIl1MM ?a Taste of Newport 2011 Entertainment 2 SeD 6.5k+ Twitter Followers 0 0 0 0 CONVEYING THE BRAND INTERNATIONAL MARKETING INTERNATIONAL EFFORTS: UK AUSTRALIA Newport VACATION PACKAGE lL. lvunib. ".,Afib— Nnr'9.nnq F.pm hnR •.k4dWM/1gAli wu6 f,849 ��wt r'MMAaVVU.�a.A•M.rvraaa.Y ®..x wr�cnri -e Mhrm ��en r..nm VWXIDAYS M � � i 0 - 0 - 0 CONVEYING THE BRAND PUBLIC RELATIONS PUBLIC RELATIONS: • Integrate traditional and social media tactics for extensive media and audience exposure • Unique and brand - centric stories & video • Secure PR for our partners through n,m ni s, media visits and story BALBOA VISIONING THOUGHTS • The Balboa Village is a critical part of the overall Newport Beach brand — what aspect of the brand does it own? • How can it authentically deliver on that brand? • What can it bring that no other part of the city can offer? • It is more than product features — what can it deliver that is emotional? THANK YOU! r Avoid leaving valuables in your vehicle, but if you don 't have a choice, conceal them prior to arriving at your destination. This includes purses, diaper bags, gym bags, laptops, cameras. camera equipment, cell phones, etc. Lock and secure all doors and windows even if you 're gone for only a few minute& ( i . e. the gas station) When parking outside of your garage, treat your garage door opener as if it were a key to your home and remove it from your vehicle. If your vehicle has an alarm activate it! si Lock and remove valuables even when you park your vehicle inside your garage. Always park your vehicle in a well lighted area. -� Report all suspicious activity immediately by calling the police at 949- 644 -3717. Call 9 -1 -1 if you see a crime in progress. F-11- e Theft Prevention ce the first of the year, there have ` been 16 third row seats taken from SUVs. The most recent thefts occurred on September 19th, when suspects stole four seats from three separate locations in Newport Beach. In addition to third row seats, suspects also have been removing the in -dash navigation systems from many of the vehicles. If you have an SUV with a third row seat, please follow these tips: L Use a cable lock to secure the third row seat to your vehicle. � Remove the seat when not in use- to Park your vehicle in your garage. b When possible, back in your vehicle against a solid object to prevent access to the rear door. L Engrave your ve'hicle's VIN (Vehicle Identification Number ) on the frame of the seat. These tips may not prevent o burglar from brenking into your vehicle, but should help to prevent them from taking the seats. Maul FALL for a CON Crooks use various techniques to steal from their victims. Sometimes they pose as door -to -door salesmen, repair persons, local students earning money for school, housecleaners, or possibly police officers or federal agents. What should you do when a stranger knocks? I' r e Rule number one: always keep your front door locked and NEVER open it to a stranger. • If a repairman or delivery person knocks, ask to see their identification before opening the door. > If you are suspicious, call the business to verify. > Always research the phone number your- self. 'Do not use the number ,provided by the individual at your door. Qa R)kL-L.rjWEEs1 Sze • Wear a costume that makes it x easy for you to walk, see and be seen. �l • Be sure your costume is short enough to avoid tripping. • Use reflective tape an your costume. • Plan your trick -or -treat route ahead of time, picking streets that are well Iit. • Carry a flashlight. • Make sure an adult accompanies younger children while they are trick -or- treating. • Set a time for older kids to be home, and make sure they understand the importance of being on time. • Never cross the street between parked cars or in the middle of the block. • Have children wait until they get home to sort, check, and eat their treats. + Throwaway any treats that are not wrapped and sealed by a food company. A • If the person says it's an emergency and asks to use your phone, offer to call 9 -1 -1 for them and have them wait outside. • If the person identifies himself as a law enforcement officer, ask to see his badge and ID card through the window or peephole. > If you are still uncertain of their legitimacy, you can contact the police department at 949 - 644 -3717. The dispatcher will be able to confirm that he or she is a real officer. It not, an officer can be dispatched to your residence. r Never open the door to a stranger, but you should acknowledge that you are home when someone knocks. Often, burglars will first knock at your door to confirm that you are not home before attempting a break -in. r What should you do at Halloween when trick - or- treaters knock at your door? > ff you wish to receive trick -or- treaters, leave your porch light on. > Keep your door locked between trick -or- treaters. > Always look out your peephole or window prior to opening the door. If you don't feel comfortable about answering it, tell the trick -or- treaters that you are no longer passing out candy. > If they become upset or threatening and do not leave, call the police. > Don't forget to turn your pouch light off when you are done handing out candy. o Remember, always report suspicious activity to the polioe immediately by calling: 949- 644 -3717. Close the Door on Crime! Thousands of dollars worth of property are stolen from open garages in Newport Beach each year! Most of these thefts occur in broad daylight, when garage doors are left open and unattended. A bike license will help the police to identifp and return a stolen bike to its riglrlful owner. AREA COMMANDERS =AREA J - - Lt. Jeff Brouwer 644 -3730 jbrouwerLnhpd.m•g AREA 2 Lt. Tom fischbecher 644 -3730 tfis chbe the r C nbpd.urg AREA 3 Lt. Rob Morton 644 -3730 rmortonNobpd.org rV 1. IMPORTANT NUMBERS Nonernergency 644 -3717 Traffic 644-3742 Graffiti Hotline 644 -3333 NEWPORT BEACH Do NOT SOLICIT REGISTRY _ Register your home address by visiting the link f r below to have your home added to the City's 1 Do Not Solicit Registry. www5. newpart beachca.g ovido,-not- soiicitlregister.asdlr 2. NATIONAL DO NOT CALL REGlSTR,i' Register your home phone and cell phone with the National Do Not Call Registry by visiting the link below. aaTiuwae 00 NOT CALL www.danotcall.gov Ft EiSTYf Or you can call 1- 888 -382 -1222 from the number you wish to register. 3. PR €SCREENED CREDIT CARD OFFERS When you colt or visit the website, you'll! be asked to provide certain persona! information. The in farrnation you provide is confidential and will be used only to process your request to opt out. To opt out for five years: Call toll -free 1- 888.5- OPT -OUT (1 -888- 567 -8688) or visit www.o ptarttFreeHreen.cam To opt out permanently: You may begin the permanent Opt -Out process online at www.optouiRrescriten.com. To complete your request, you must return the signed Permanent Opt -Out Election farm, which will be provided after you initiate your online request. 4. DIRECT MARKETING ASSOCIATION Register with the Direct Marketing Association to stop receiving unsolicited commercial mail for five years by visiting the link below. This will reduce most of your unsolicited mail (cost $1.00) j La"17711. .a , a Now You See It...Now You Don't F Don't make it easy for thieves. They are on the lookout for items left in cars, grocery carts, dressing rooms, checkout counters and restaurant tables. It takes only seconds to grab your property and get away. Purse and wallet thefts are crimes of opportunity and occur in our city more often than people think. In recent months, there have been several purses taken while women were out dining. In most cases, the women simple hung their purses over the backs of their chairs only to �r find them missing when they were finished dining. �•.y Victims also have reported having their purses, wallets, and cell phones taken while at r� several of our local bars. In most cases, the victims had left their property unattended at the bar or on a table while visiting with fellow patrons, thus providing the ever - vigilant � thief the perfect opportunity. MiKxmxzE THE oppoRTuNrry roR LOSS. Carry a purse with a closing zipper. GUARD AGAINST PICKPOCKETS • Use a purse hanger when you dine out. • If you place your purse in a shopping cart, make sure that it is secured by the child safety belt. • Don't walk away from your purse and leave it hanging from a stroller. Carry only what you'll need: s Small amounts of cash Only the credit cards you plan to use. Don't leave jewelry or other items of value in your purse. Don't carry anything that is irreplaceable unless you absolutely must, even if it has no cash value. If you must carry a large amount of cash or valuable items, do not carry them in your purse or wallet. Carry valuables in an inside pocket. • Be especially cautious in busy stores, shop- ping centers, at public events, on public transportation, and at the beach. Thieves are attracted to crowds. Noise and confusion help conceal their crimes. • Pickpockets often work in teams: one creates a distraction by bumping or shoving, dropping something, or asking a question while others lift wallets from pockets or handbags. • When in public be sure your handbag clasp or zipper is closed and that your wallet or checkbook doesn't protrude from your handbag. • Men should carry their wallet in an inside jacket pocket or side pant pocket, never in the rear pocket. NBPD wANTs To CONNECT wrm You. If you would like to receive crime alerts, traffic and community advisories, and more via your email or text, please sign up at WWW.NIXLE.COM NEWPORT BEACF BALBOA VILLAGE PARKING PLA Presented by Brian Canepa November 15, 2011 I 4 ■ O �. Y } tr,, ;y 1. i x Presented to the Balboa Village CAP 4 Picture Sourm: Fiiacr M'er Ken Lund Agenda • Who is Nelson \Nygaard? • What is the Balboa Village Parking Management Plan? • Existing Conditions • Parking Strategies to Consider • Questions and Comments NELSOF 3 NYGAARD � � � ` �+ _ I+ � .. �, 6 �� � ` •.- � . y � ` y., •� � a,:. Who is Nelson \Nygaard? ■ Effective parking management through community goals — Residential protection — Economic development — Congestion management — Historic preservation i NELSON NYGAARD 5 Percentage of spaces occupied by block (m streel 6 public lots only) e -69% _66 -69% _ 60 -69% = 90 -1100H )0 -79% 44 6l Nti D S"', 53% 6;,xh J, 5 %y, i �I Ilk, 4 Wit •U ��if A fir N Balboa Villages x• Revitalization Area City Ownid Property wtbh SWEy Are, ki, try PaM St s.e sro Ea••ai... &re ©NO PaYrq Ld ,j PyYVyltl OIDB Vbmpm A. PaY,q W N geerman © MA ik Y rcamr,yur sn Oro,.n,wueare. • eam.rner• O„r Ea•0...: Pan Pvkvgtal OParr en PaMrg ltl 4 4/ IR �1 ki, ,j What is the Balboa Village Parking Management Plan? ■ What it will include: — Public input and outreach — Assessment of existing parking supply and demand — Assessment of future parking supply and demand — Development of parking strategies — Comprehensive Parking Management Plan N' L s NYGANNU 9 rr is �: � V I%dY� _. _ Existing Conditions • Increasing regional population • Balboa Village is a popular destination • Limited number of on- street spaces Parking Type Total % Total Supply Inventory NELSON NYGAARD Existing Conditions • Seasonality of parking demand • Highest demand on weekends during the Summer • Turnover rate of 1.84 vehicles per space over 11 hours • Over half (52 %) of spaces used by long term parkers (5 + hours ) Day 10:00 AM 1:00 PM 7:00 PM NNELSON. NYGAARD iz Existing Conditions ■ CNBCA Parking Study: — Finding parking in Balboa Village is often difficult, even for residents — Many existing homes lack private parking — Prioritize resident parking needs, especially in areas adjacent to high public use venues E I r y1F� NNELSON 13 NYGAARD A _ P p Fr'11 T T - TI 0 Ni Mixed Use, Park Once District School Ili i 1 1441 E i L il 14W I Results: • <1/2 the parking • <1/2 the land area • 1/4 the arterial trips • 1 /6th the arterial turning movements • <'A the vehicle miles traveled Parking Strategies - Optimization • Wayfinding programs • Real -time information on parking availability NNELSON NYGAARD zo Parking Strategies - Pricing ■ Demand - responsive pricing — Beach users — Employees — Shoppers • Modification of hours of operation • Time limits • Commercial metered zones • Unbundled parking OF o� 9 t> NNELSON NYGAARD zi Hours of Operation Sunday -Thursday 1 1 AM to 8 FPM Friday - Saturday �. 11 AM to 12 midnight Except Holidays I YOUR METER MONEY MILL MAKETHE DIFFERENCE IN OLD PASADENA SICNAC_E LICHTINC `13EWCHE5 • PAVING � TM +<rrr er s�aae..,o 52 1 11 was A� -W Parking Strategies — Off -Site Shuttle Service ■ Encourages use of off - site /fringe parking facilities • Frees most convenient spaces for priority users • Useful strategy for special events, such as Party Boating C21 BENCH 7 1_. NNELSON z4 NYGAARD Parking Strategies — Residential & Employee Permits • Residential Parking Permit District — Critical for addressing spillover parking — Requires neighborhood vote • Employee Parking Permits — Encourages employees to park in non - prime spots • Parking Benefit Districts — Residents park free or cheaply • Limits permits to available curb space — Sell excess space to nonresidents • Residents decide how to spend revenue — Examples • Santa Cruz, West Hollywood, Boulder, CO, Austin, TX e41c `s 4 � a N NELS,c S25 ARD NYGA Parking Strategies — Residential & Employee Permits ■ California Coastal Commission Concerns — Mission: "To protect, conserve, restore, and enhance environmental and human -based resources of the California coast and ocean for environmentally sustainable and prudent use by current and future generations" — Plans and regulates the use of land and water in the coastal zone — Activities that change the intensity of use of land or public access to coastal waters generally require approval from the Coastal Commission N N E L S', 57f,'A 5) 26 NYGAARD Parking Strategies — Parking Requirements ■ Parking demand varies with geographic factors: — Density — Transit Access — Income — Household size ■ Cities can tailor parking requirements to meet demand, based on these factors ■ Does not seek to constrain demand s &. , NNELSON_ NYGAARD 1� 11 g yY �.V'r. m Parking Strategies — Parking Requirements How much is enough? ■ No right answer ■ No such thing as set "demand" for parking: Pricing, Availability, Choices ■ Supply is a value judgment based on wider community goals ■ Don't confuse supply and availability ZIT NNELSON z9 NYGAARD Parking Strategies — Parking Requirements ■ Minimums — Blended Commercial — Shared /Off -Site — On- Street — Small Business ■ Maximums — Reduces traffic impacts — Maximizes land use area , T NNELSON NYGAARD 30 Parking Strategies — In -Lieu Fee ■ Annual vs. one -time fee • Allow fee to meet minimum /maximum parking requirement • Purchase or lease existing private parking facilities and add to the "pool" of public parking or alternative modes I lot� 52 PSAM tea; NELSON NYGAARD 31 Questions? I pv!�0040 r / �. tie- ..rte ➢1 N�: •� 1k F.. t e. �I �i >A y� S a.,as Ik 32 Picture Source: Flickr user onestickyrice M NELSON NYGAARD Brian Canepa lib New Montgomery Street, Suite 500 San Francisco, CA 94105 415.284.1544 NELSON \NYGAARD CONSULTING ASSOCIATES © 2011 63 Attachments 2 - 3 Joint Balboa Village Citizen Advisory Panel & Neighborhood Revitalization Committee Meeting December 20, 2011 Please proceed to the following links: Attachment 2: Market Overview Presentation of Balboa Village, Lido Village & Mariner's Mile, 12 -20 -11 Attachment 3: Balboa Village Parking Plan Presentation, December 20, 2011 Attachment 3: Strategy Sheets, 12 -20 -2011: Wayfinding Bicycle and Pedestrian Improvements Commercial Parking Benefit District Demand -Based Parking and Elimination of Time Limits Employee Parking Permits Eliminate Minimum Parking Requirements for Non - Residential Uses Shared Parking District Transportation Impact Fee Residential Parking Permits