HomeMy WebLinkAbout15 - Cable Franchise Negotiations - Statement of Minimum GoalsCITY OF NEWPORT BEACH
CITY COUNCIL STAFF REPORT
Agenda Item No. 15
April 8, 2003
TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL
FROM: City Manager's Office
Dave Kiff, Assistant City Manager
Marilee Jackson, Public Information Officer
949/644 -3002 or x3031 or dkiff@ or mvjackson @city.newport- beach.ca.us
SUBJECT: Statement of Minimum Goals - Cable Franchise Negotiations
ISSUE:
Should the City Council direct its cable franchise negotiator to negotiate with Adelphia
and Cox based on the attached Statement of Minimum Goals?
RECOMMENDATION:
Adopt the Statement of Minimum Goals and direct the City's franchise negotiator, Mr.
William Marticorena of Rutan and Tucker, to begin discussions with Adelphia and Cox
based on the Statement.
DISCUSSION:
Cable television is an industry that has seen more changes in recent years than
possibly any other industry. Cable providers, which have merged and swapped
customers on a huge scale in recent years, can do much more than just cable TV. They
can provide high -speed data (Internet), pay - per -view and movies -on- demand, telephone
service, and hundreds of channel choices (all at a price).
When Congress passed the Telecommunications Act of 1996, it declared the cable
television industry would be subject to "effective competition" from satellite dish
services. In passing this Act, Congress thus deregulated rates and as a result, rate
increases have been steady, especially where the digital tier of services is offered in
addition to analog channels. Cities no longer have any control over the setting of most
cable rates.
Newport Beach holds two "non- exclusive" franchise agreements with its two cable
companies -- Adelphia (formerly Comcast) and Cox Communications. Adelphia
Statement of Minimum Goals
April 8, 2003
Page 2
currently serves approximately 17,000 TV subscribers and Cox has approximately
10,000 TV subscribers. These numbers do not include high -speed Internet services.
The Agreements allow the cable companies access to city rights -of -way; but
importantly, the cable companies themselves own and maintain the cable lines.
Adelphia has about 55% of the city — from Old Corona del Mar coastward of 5th Avenue
and then west of Jamboree. Cox has the remainder, including the Newport Coast,
Fashion Island, Bonita Canyon and Newport North.
The non - exclusivity means that any cable television service is free to obtain a Cable
Television Franchise from the City and lay their own cable on top of or adjacent to
existing provider -owned cable lines. The costs of digging up streets and laying fiber
optic cable in most cases is significant, so this "overbuilding" is not being done except in
a few cities typically where the existing provider has not upgraded to fiber optic.
Satellite services are competing but in some ways are still not as attractive to viewers
as cable technology.
The City's two franchise agreements expire January 27, 2004. As part of the negotiation
process, the City's cable franchise agreement will also be updated to conform to
changes in federal and state law.
As part of the franchise review and renewal process, the City Council created the
Telecommunications Ad Hoc Committee on November 28, 2000 and charged it with the
following tasks:
A. Ordinance(s) Update — Work with City staff to update the City's Cable
Television Ordinance and to create a separate Telecommunications
ordinance (addressing wireless services, street encroachment fees, City
infrastructure use fees, and antenna siting).
B. Community Needs Assessment — Develop and conduct (with staff or expert
assistance) a Community Needs Assessment.
C. Public Information -- Assist with explanation and community understanding
City's regulatory ability (or lack thereof) regarding Cable Television.
D. Council Policy on Use of City Facilities for Telecommunications --
Develop a Council Policy relating to the manner in which the City reviews and
approves requests for telecommunications infrastructure easements.
The Committee (consisting of Council Members Heffernan and Nichols and two
residents, Ms. Leslie Daigle and Mr. Don Boortz) has been at work on these tasks since
2000. City staff members Dave Kiff, Marilee Jackson, Robin Clauson, and Helen Wick
Statement of Minimum Goals
April 8, 2003
Page 3
have aided the Committee in their effort. Special Counsel Bill Marticorena of Rutan and
Tucker has been with us as well.
The Community Needs Assessment. This Agenda Item is a result of Task B -- the
Community Needs Assessment. A Community Needs Assessment — sometimes called
an Ascertainment — is a process described in federal law but not mandated. Since the
City had never done an Assessment in the City's history, the Committee believed it
important to complete one as the franchise agreements near expiration — especially
since significant technological advancements have developed in cable and Internet
operations.
What is a Community Needs Assessment? A community needs assessment
attempts to determine the community's satisfaction (or lack thereof) with its cable
providers. It also attempts to determine the kinds of cable services that our community
expects — more or less community programming, better government access, a different
menu of channels. and much more.
The City Council, in January 2001, authorized the hiring of The Buske Group of
Sacramento (for about $38,000) to complete the Assessment. The Buske Group's
proposal included:
A statistically -valid telephone survey of cable subscribers
Structured focus groups of cable user communities — government, education,
business, community groups, and the general public
Coordination of existing strategic telecommunications and communications plans
of businesses, government, and schools
Special meetings, including at least one public hearing before the City Council
Personal interviews with key and interested people in the community; and
A written final report to be presented to the Telecom Committee.
The Community Needs Assessment began in May 2002. It included a series of
community cable focus group workshops addressing future cable service needs in
Newport Beach. The weeklong meetings focused on government agencies, education
and schools, environmental organizations, businesses and business organizations, arts,
culture and heritage groups, sports and recreation organizations and community and
civic organizations.
The Assessment also included an extensive Community Needs & Interests
Questionnaire that obtained information to help identify changes that might be made to
meet future cable - related needs.
Additionally, during the period of April 14 -April 24, 2002, Group W Communications
conducted and completed a statistically valid telephone survey of 400 completed
interviews. Group W conducted the interviews utilizing a random sample from active
Statement of Minimum Goals
April 8, 2003
Page 4
residential telephone listings in both Adelphia and Cox subscriber areas. Cross
tabulation analysis was also conducted utilizing demographic information provided by
respondents. Analysis was also performed to determine significant differences in
responses of Adelphia and Cox subscribers.
Further, the City Council held a publicly noticed meeting in August 2002 to provide the
public with another opportunity to put its comments on the public record. Finally, the
Telecom Committee took public comment about the Assessment and the draft
Statement of Minimum Goals at two separate public meetings (February 10, 2003 and
March 31, 2003). Attachment A is the executive summary of the draft Assessment.
At the February 10, 2003 meeting, representatives of the two cable providers spoke at
some length as to the results of the Assessment. Their comments asserted that:
• The Assessment was not an accurate reflection of the community's needs;
• The Assessment did not specifically ask if subscribers were willing to pay higher
cable bills to accommodate some of the identified programs in the Assessment;
Portions of the questionnaire were flawed.
Both companies later provided written comments that were directed to the Committee.
Ms. Sue Buske of the Buske Group and Mr. Marticorena defended the Assessment and
its methodology by stating that:
The Assessment's questions were standard to many other questionnaires and
assessments that have been supported in court;
Research shows that cable companies do not have to -- nor do they in many
cases -- pass on the costs of community programming to the subscriber in
competitive environments. Both Buske and Marticorena emphasized that "you
can compare two different cities with dramatically different community
programming requirements -- with one city's system being far more expensive to
maintain than another's -- and the cable bill to the subscriber is virtually
identical."
At its meeting in February 2003, the Committee directed Mr. Marticorena to prepare a
Statement of Minimum Goals (SMG) based on his analysis of the results of the
Assessment. The SMG is a document that incorporates the needs of the community
into the negotiating process. The Committee approved this SMG at its meeting on
March 31, 2003 (see Attachment B).
Importantly, the Needs Assessment and the resulting SMG do NOT guarantee that a
cable provider will fully comply with the recommendations of the Assessment. Indeed,
the Assessment's main value is to provide support to the City Council with data to
document the City's negotiating position.
Statement of Minimum Goals
April 8, 2003
Page 5
What the SMG Says. The SMG suggests that the Assessment has identified the
following (selected) issues as cable - related needs of the community:
Upgrading cable systems to 860 Mhz;
An active Emergency Access System (EAS);
An institutional broadband network ( "I- Net ") between government facilities and
schools;
Full compliance with the FCC's subscriber service standards;
Support for Public, Educational, and Government (PEG) Access channels;
A minimum of three PEG channels, with additional channels added as growth
dictates;
Development of and support for a Community Media Center for community
programming;
Cable connections for remote housing facilities serving homebound seniors;
Remote- controlled cable equipment for the Council Chambers plus ongoing
support and replacement capacity;
Live broadcasting of City Council meetings, Planning Commission meetings, and
NMUSD Board meetings;
Full compliance with FCC regulations, the municipal code, and franchise fee
obligations.
Negotiations Come Next. If the Council approves the SMG and this Agenda Item, Mr.
Marticorena will commence negotiations with Adelphia and Cox for new franchise
agreements. Depending upon the complexity of the negotiations, new agreements may
be ready for Council action late this year. However, because Adelphia is in bankruptcy
and the City is in the unusual position of having to negotiate with two different providers,
the process could take longer.
Committee Action: At its meeting on Monday, March 31, 2003, the
Telecommunications Ad Hoc Committee passed unanimously a recommendation that
the City Council approve the attached SMG.
Environmental Review: The City Council's approval of this Agenda Item does not
require environmental review.
Public Notice: This agenda item may be noticed according to the Ralph M. Brown Act
(72 hours in advance of the public meeting at which the City Council considers the
item).
Funding Availability: Not applicable.
Submitted by:
t,,-1� � j
Dave K ff
Assistan ity Manager
Statement of Minimum Goals
April 8, 2003
Page 6
Marilee Jackson '
Public Information Officer
Attachments: A-- Executive Summary of Draft Community Needs Assessment
B -- Statement of Minimum Goals
CITY OF NEWPORT BEACH
CITY COUNCIL STAFF REPORT
Agenda Item No. 15
April 8, 2003
TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL
FROM: City Manager's Office
Dave Kiff, Assistant City Manager
Marilee Jackson, Public Information Officer
949/644 -3002 or x3031 or dkiff@ or mvjackson @clty.newport - beach.ca.us
SUBJECT: Statement of Minimum Goals - Cable Franchise Negotiations
ISSUE:
Should the City Council direct its cable franchise negotiator to negotiate with Adelphia
and Cox based on the attached Statement of Minimum Goals?
RECOMMENDATION:
Adopt the Statement of Minimum Goals and direct the City's franchise negotiator, Mr.
William Marticorena of Rutan and Tucker, to begin discussions with Adelphia and Cox
based on the Statement.
DISCUSSION:
Cable television is an industry that has seen more changes in recent years than
possibly any other industry. Cable providers, which have merged and swapped
customers on a huge scale in recent years, can do much more than just cable TV. They
can provide high -speed data (Internet), pay - per -view and movies -on- demand, telephone
service, and hundreds of channel choices (ail at a price).
When Congress passed the Telecommunications Act of 1996, it declared the cable
television industry would be subject to "effective competition" from satellite dish
services. In passing this Act, Congress thus deregulated rates and as a result, rate
increases have been steady, especially where the digital tier of services is offered in
addition to analog channels. Cities no longer have any control over the setting of most
cable rates.
Newport Beach holds two "non- exclusive" franchise agreements with its two cable
companies -- Adelphia (formerly Comcast) and Cox Communications. Adelphia
Statement of Minimum Goals
April 8, 2003
Page 2
currently serves approximately 17,000 TV subscribers and Cox has approximately
10,000 TV subscribers. These numbers do not include high -speed Internet services.
The Agreements allow the cable companies access to city rights -of -way; but
importantly, the cable companies themselves own and maintain the cable lines.
Adelphia has about 55% of the city — from Old Corona del Mar coastward of 5t' Avenue
and then west of Jamboree. Cox has the remainder, including the Newport Coast,
Fashion Island, Bonita Canyon and Newport North.
The non - exclusivity means that any cable television service is free to come into Newport
Beach and lay their own cable on top of or adjacent to existing provider -owned cable
lines. The costs of digging up streets and laying fiber optic cable in most cases is
significant, so this "overbuilding" is not being done except in a few cities typically where
the existing provider has not upgraded to fiber optic. Satellite services are competing
but in some ways are still not as attractive to viewers as cable technology.
The City's two franchise agreements expire January 27, 2004. Both agreements are
extremely dated and contain information and requirements dating back to 1966.
Federal law supersedes much of the text of the Agreements.
As part of the franchise review and renewal process, the City Council created the
Telecommunications Ad Hoc Committee on November 28, 2000 and charged it with the
following tasks:
A. Ordinance(s) Update — Work with City staff to update the City's Cable
Television Ordinance and to create a separate Telecommunications
ordinance (addressing wireless services, street encroachment fees, City
infrastructure use fees, and antenna siting).
B. Community Needs Assessment — Develop and conduct (with staff or expert
assistance) a Community Needs Assessment.
C. Public Information -- Assist with explanation and community understanding
City's regulatory ability (or lack thereof) regarding Cable Television.
D. Council Policy on Use of City Facilities for Telecommunications --
Develop a Council Policy relating to the manner in which the City reviews and
approves requests for telecommunications infrastructure easements.
The Committee (consisting of Council Members Heffernan and Nichols and two
residents, Ms. Leslie Daigle and Mr. Don Boortz) has been at work on these tasks since
2000. City staff members Dave Kiff, Marilee Jackson, Robin Clauson, and Helen Wick
have aided the Committee in their effort. Special Counsel Bill Marticorena of Rutan and
Tucker has been with us as well.
Statement of Minimum Goals
April 8, 2003
Page 3
The Community Needs Assessment. This Agenda Item is a result of Task B -- the
Community Needs Assessment. A Community Needs Assessment — sometimes called
an Ascertainment — is a process described in federal law but not mandated. Since the
City had never done an Assessment in the City's history, the Committee believed it
important to complete one as the franchise agreements near expiration — especially
since significant technological advancements have developed in cable and Internet
operations.
What is a Community Needs Assessment? A community needs assessment
attempts to determine the community's satisfaction (or lack thereof) with its cable
providers. It also attempts to determine the kinds of telecommunications and cable
services that our community expects — more or less community programming, better
government access, a different menu of channels, and much more.
The City Council, in January 2001, authorized the hiring of The Buske Group of
Sacramento (for about $38,000) to complete the Assessment. The Buske Group's
proposal included:
• A statistically -valid telephone survey of cable subscribers
• Structured focus groups of cable user communities — government, education,
business, community groups, and the general public
• Coordination of existing strategic telecommunications and communications plans
of businesses, government, and schools
Special meetings, including at least one public hearing before the City Council
Personal interviews with key and interested people in the community; and
• A written final report to be presented to the Telecom Committee.
The Community Needs Assessment began in May 2002. It included a series of
community cable focus group workshops addressing future cable service needs in
Newport Beach. The weeklong meetings focused on government agencies, education
and schools, environmental organizations, businesses and business organizations, arts,
culture and heritage groups, sports and recreation organizations and community and
civic organizations.
The Assessment also included an extensive Community Needs & Interests
Questionnaire that obtained information to help identify changes that might be made to
meet future cable - related needs.
Additionally, during the period of April 14 -April
24, 2002,
Group W Communications
conducted
and completed a statistically valid
telephone
survey of 400 completed
interviews.
Group W conducted the interviews
utilizing a
random sample from active
residential
telephone listings in both Adelphia
and Cox
subscriber areas. Cross
tabulation
analysis was also conducted utilizing
demographic
information provided by
Statement of Minimum Goals
April 8, 2003
Page 4
respondents. Analysis was also performed to determine significant differences in
responses of Adelphia and Cox subscribers.
Further, the City Council held a publicly noticed meeting in August 2002 to provide the
public with another opportunity to put its comments on the public record. Finally, the
Telecom Committee took public comment about the Assessment and the draft
Statement of Minimum Goals at two separate public meetings (February 10, 2003 and
March 31, 2003). Attachment A is the executive summary of the draft Assessment.
At the February 10, 2003 meeting, representatives of the two cable providers spoke at
some length as to the results of the Assessment. Their comments asserted that:
• The Assessment was not an accurate reflection of the community's needs;
• The Assessment did not specifically ask if subscribers were willing to pay higher
cable bills to accommodate some of the identified programs in the Assessment;
• Portions of the questionnaire were flawed.
Both companies later provided written comments that were directed to the Committee.
Ms. Sue Buske of the Buske Group and Mr. Marticorena defended the Assessment and
its methodology by stating that:
• The Assessment's questions were standard to many other questionnaires and
assessments that have been supported in court;
• Research shows that cable companies do not have to -- nor do they in many
cases -- pass on the costs of community programming to the subscriber in
competitive environments. Both Buske and Marticorena emphasized that "you
can compare two different cities with dramatically different community
programming requirements -- with one city's system being far more expensive to
maintain than another's -- and the cable bill to the subscriber is virtually
identical."
At its meeting in February 2003, the Committee directed Mr. Marticorena to prepare a
Statement of Minimum Goals (SMG) based on his analysis of the results of the
Assessment. The SMG is a document that incorporates the needs of the community
into the negotiating process. The Committee approved this SMG at its meeting on
March 31, 2003 (see Attachment 13).
Importantly, the Needs Assessment and the resulting SMG do NOT guarantee that a
cable provider will fully comply with the recommendations of the Assessment. Indeed,
the Assessment's main value is to arm the City Council with data enough to defend the
City's negotiating position. The possibility always exists that a cable provider may
disregard the wishes of the Council and the community and yet receive a new franchise
anyway.
Statement of Minimum Goals
April 8, 2003
Page 5
What the SMG Says. The SMG suggests that the Assessment has identified the
following (selected) issues as cable - related needs of the community:
Upgrading cable systems to 860 Mhz;
An active Emergency Access System (EAS);
An institutional broadband network ( "I- Net ") between government facilities and
schools;
Full compliance with the FCC's subscriber service standards;
• Support for Public, Educational, and Government (PEG) Access channels;
• A minimum of three PEG channels, with additional channels added as growth
dictates;
• Development of and support for a Community Media Center for community
programming;
• Cable connections for remote housing facilities serving homebound seniors;
• Remote - controlled cable equipment for the Council Chambers plus ongoing
support and replacement capacity;
• Live broadcasting of City Council meetings, Planning Commission meetings, and
NMUSD Board meetings;
• Full compliance with FCC regulations, the municipal code, and franchise fee
obligations.
Negotiations Come Next. If the Council approves the SMG and this Agenda Item, Mr.
Marticorena will commence negotiations with Adelphia and Cox for new franchise
agreements. Depending upon the complexity of the negotiations, new agreements may
be ready for Council action late this year.
Committee Action: At its meeting on Monday, March 31, 2003, the
Telecommunications Ad Hoc Committee passed unanimously a recommendation that
the City Council approve the attached SMG.
Environmental Review: The City Council's approval of this Agenda Item does not
require environmental review.
Public Notice: This agenda item may be noticed according to the Ralph M. Brown Act
(72 hours in advance of the public meeting at which the City Council considers the
item).
Funding Availability: Not applicable.
Submitted by:
Dav Ki
Assistant City Manager
Statement of Minimum Goals
April 8, 2003
Page 6
Marilee Jackson
Public Information Offieer
Attachments: A Executive Summary of Draft Community Needs Assessment
B -- Statement of Minimum Goals
DRAFT
EXECUTIVE SUMMARY
COMMUNITY NEEDS ASSESSMENT
ASCERTAINMENT AND RECOMMENDATIONS REGARDING
COMMUNITY CABLE - RELATED NEEDS AND INTERESTS FOR
NEWPORT BEACH, CALIFORNIA
INTRODUCTION
The Buske Group was retained by the City of Newport Beach to conduct a community
needs assessment as a part of the cable franchise renewal process. This needs assessment
was conducted to identify current and future community cable - related needs and interests.
As a matter of federal law, the City's cable - related needs and interests are protected in
part through the franchising process. During renewal proceedings, the City may identify
basic requirements for cable system capacity, functionality, and customer service, and
require the cable operator to provide facilities, equipment and channels for community use.
To identify cable - related needs and interests in Newport Beach, the consultant:
• conducted a telephone survey of Newport Beach cable subscribers;
• conducted a series of eight community leader focus group workshops,
attended by 100 people affiliated with 66 area organizations and institutions;
• distributed questionnaires for completion by focus group participants;
• reviewed strategic plans and other materials submitted by representatives of
local government, educational institutions, and other groups; and
• analyzed all data gathered and prepared this report.
It is wise to use a variety of informational - gathering tools when conducting a needs
assessment in any subject area. However, it is critical to use such a variety of tools when
dealing with an arena driven by future - oriented technology, such as cable communications.
The major findings and primary recommendations that arose from the research and
analysis activities conducted by the consultant are provided in the following sections of this
Executive Summary. A more detailed presentation of the analysis and recommendations is
contained in the full Community Needs Assessment report and the telephone survey report.
The City of Newport Beach has previously awarded cable television franchises to two
companies that provide cable service within the city limits: Adelphia and Cox
Communications ( "Cox "). Separate and distinct areas within the City are served by each
company, and no areas have head -to -head competition. Therefore, each household is
limited to the service offered by only one of these companies.
Approximately 26,300 households in Newport Beach currently subscribe to one of the
cable service providers. About two- thirds of the cable subscribers in Newport Beach (roughly
18,000 households) are served by the Adelphia system, with the other third (about 8,300
households) are served by Cox. This represents a market penetration rate (the number of
basic subscribers divided by the number of homes passed by the cable company) of about
65% for Adelphia and about 78% for Cox.
II. SUMMARY OF MAJOR FINDINGS
General conclusions from responses to a questionnaire returned by focus group
workshop participants:
• Nearly all of focus group cable subscribers answered either "Yes" (59 %) or
"Maybe" (37 %) when asked if the Adelphia or Cox cable TV service should offer
more channels. Programming types that, they most often said should be more
readily available included local news and activities, educational, and arts /cultural.
Over two- thirds (68 %) of these respondents said " Maybe " or "Yes" when asked if
they would be willing to pay extra to channels devoted to these types of programs.
C
DRAFT
Nearly all (93 %) of the focus group questionnaire respondents said that they have
a home computer, and 99% of them said that it is equipped with a modem. Just
over one -third (35 %) subscribe to the high -speed Internet connection service that
is available through their cable company. Twenty percent of the respondents who
have a home computer and an online connection said they had used it to create a
personal or business "Web site ".
• Of the focus group questionnaire respondents who expressed an interest in
receiving one or more special services via cable (with "movies on demand" and
"two -way video teleconferencing" garnering the most interest), 44% said they
would and 28% said they might be willing to pay extra for these services.
• When provided a list of services which could be received through their TV or home
computer, the following percentages of focus group survey respondents indicated that
obtaining these services was `Important' or "Very Important" to them:
* 93% - Access to Library resources (card catalog, magazine articles, etc.)
* 91 % - Access to public safety information (e.g., from police /fire departments)
* 89% - Access to government information (meeting agendas, reports, etc.)
* 85% - Ability to vote, renew driver's license, obtain government permits from
home
• Nearly all of the focus group cable subscribers answered either "Yes" (84 %) or
"Maybe" (14 %) when asked if they had seen or would be interested in seeing local
cable TV programs about Newport Beach citizens, organizations, community events,
schools, or local government.
• Nearly all (92 %) of the focus group respondents who subscribe to the Cox cable
service said they had watched local origination programs on "Cox Channel 3 ". Of
this group, 84% said they had watched this channel between one and five times
during the previous month. When asked if they had watched Newport Beach City
Council meetings on PEG Access cable channel 30, nearly two- thirds (62 %) of the
Cox subscriber - respondents said that they had, and half of this group said they had
watched the meeting coverage more than five times this year.
DRAFT
• All of the focus group respondents who subscribe to the Adelphia cable service
said they had watched PEG Access cable channel 3, where coverage of Newport
Beach City Council meetings and other local programs can be seen. Of this group,
58% said they had watched this channel between one and five times, and another
28% said they had watched it more than 10 times during the previous month.
When asked how often they had watched Newport Beach City Council meetings on
cable channel 3, nearly all (93 %) of the Adelphia subscriber - respondents said that
they had watched at least once, and 55% said they had watched the meeting
coverage more than five times this year.
• Local programming topics that focus group respondents who subscribe to either
the Adelphia or Cox cable TV service most often selected as ones they were "Very
Interested" or "Interested" in seeing included:
• Senior citizen activities and concerns (87 %)
• Information regarding public emergencies (85 %)
• Programs about Newport Beach arts, history and culture (85 %)
• Programs about issues facing City government (85 %)
• Environmental programs (84 %)
• City government meetings (83 %)
• Informational programs about local organizations and clubs (80 %)
• Programs about City government services (80 %)
• When the Adelphia and Cox subscriber - respondents were asked to indicate what
part of their monthly cable bill should be set aside to support the development of
local programming, the average of all responses was $2.38. Over three - fourths of
them (80 %) said two to four dollars per month.
• When all of the focus group survey respondents were asked how important it was
to have cable TV channels that feature programs about Newport Beach residents,
organizations, events, schools, and government, 95% of them felt it was "Very
Important" (74 %) or "Important' (21 %).
• Nearly all (96 %) of the focus group participants said that the organizations that
they are involved with would be interested in having programs about their services
and activities appear on a local cable TV channel.
iv
11,04_121
• A very large majority (84 %) of the focus group participants indicated an interest in
learning how to make a program to show on a local cable TV channel, using
equipment provided free of charge.
During the brainstorming portion of the focus group sessions, participants
identified the following community needs, interests, and concerns:
• When asked to identify the key issues facing Newport Beach, most often
mentioned were concerns relating to:
* Energy /Environment (water quality, parks development, preservation of open
space, litter, noise, condition of beaches, improving quality of life)
Infrastructure /Traffic/Transportation (airport issues, aging infrastructure, traffic
congestion, parking, regional cooperation, highway beautification)
Technology /Communications (delivery of information to community, keeping up
with technology, connectivity to other communities, internet safety issues)
Growth (growth and development, business flight because of slow growth,
overcrowding)
Education and Services for Youth /Seniors (school deterioration, adolescent/
teen issues, alcohol abuse, pregnancy, keeping baby boomers' minds active)
• Public Safety /Crime (homeland security, emergency safety, crime)
• Economic Development/Cost of Living (business development, cost of water,
tourism)
• Demographic Changes (aging population, language barriers)
• Health & Health Services (breast cancer and other health issues)
• When asked about the key challenges faced by public sector agencies, community
organizations, and schools in communicating with their constituencies, the leading
areas identified were:
Apathy, logistics, insufficient time, no collaboration
Better oversight and planning for effective use of media
Lack of effective media outlets
v
DRAFT
• When asked how their organizations or agencies could use cable or PEG Access
to communicate, dozens of program types and concepts were identified. Included
among them were after school programs, beach and surf information, community
forums on local issues, distance learning, emergency information, fire fighter
training, health care education, local sports, community theatre, local history,
parades and community events, public safety programs, and volunteer recruitment.
• When asked what would make it easier for their organization or agency to use PEG
Access or the cable system to communicate, the top categories of need were:
Bandwidth, infrastructure & system design (e.g., I -Net to connect local
institutions, interconnection, improvements in cable wiring and applications for
schools, ability to transmit "live" programming from various locations in City)
PEG Access Equipment, Facilities and Channels (e.g., better PEG Access
equipment, a community media center, studio, PEG Access channels, a mobile
production van)
PEG Access Staffing, Policies & Procedures, and Funding (e.g., staff to provide
assistance and expertise, responsive nonprofit PEG Access management entity
with visionary leadership, adequate funding to support PEG Access)
* Outreach and Promotion (e.g., establish a program schedule; promote
programs via listings on program guide channel, newspaper, and other cable
channels; show programs on same channel and time on both cable systems)
The primary findings of the telephone survey are as follows:
• Approximately 80% of the respondents who subscribe to either the Cox or Adelphia
cable service rate the quality of the picture and sound, providing bills that are
accurate and easy to understand and providing cable service with few or no
interruptions as "good" or "very good." However, less than half of these
respondents with an opinion gave a "good" or "very good" rating to the overall value
of the cable TV service.
• Adelphia cable subscribers are generally less satisfied than Cox Communications
subscribers with many quality and services measures. Questions pertaining to the
quality of customer service contacts and communications coming from the cable
company appear to elicit the greatest level of disparity between cable providers.
vi
A
DRAFT
• Of the respondents who subscribe to either the Cox or Adelphia cable service and
said they had telephoned their cable company during the year prior to the survey
and were put on hold, only about 10% said they were put on hold for less than 30
seconds. Since such a high percentage of affected respondents said they were
kept on hold for longer than 30 seconds (thereby exceeding the FCC's standards),
further investigation of this matter is warranted.
• A little over four out of 10 Cox subscribers report having watched both Cox
Channel 3 (local origination) and PEG Access cable channel 30. Of those Cox
subscribers who have watched Cox Channel 3, about 15% said they tuned in at
least weekly during the past month and three - fourths said they tuned in at least
once during the past month.
• About eight out of 10 Adelphia subscribers report having watched PEG Access
cable channel 3. Of those Adelphia subscribers who have watched cable channel
3, almost three out of 10 said they tuned in at least weekly during the past month
and well over eight out of 10 said they tuned in at least once during the past month.
• Just over two - thirds of all subscribers believe it is either "important" or "very
important" to have local cable N channels that feature programs about Newport
Beach residents, organizations, events, schools, government and community
issues. When they were asked how much of their monthly cable bill should go to
support such programming, the average of all responses was $1.68.
• About three - fourths of all respondents in the city of Newport Beach said that they
had a computer in their home. Of those respondents with a home computer, about
nine out of 10 use it to access the Internet.
• About two - thirds of all respondents rated the ability to have electronic access to
public safety information as "important" or "very important." Electronic access from
home to government information and the ability to vote, renew a license or obtain
permits were both rated as "important" or "very important" by over half of them.
• A little under one -third of Newport Beach subscribers rated movies on demand as
"important" or `very important' and about two out of 10 rated video teleconferencing as
"important" or "very important." Of those who believe these services to be important or
very important, just under one -third are willing to pay extra to receive them.
vii
DRAFT
Findings based upon review of strategic plans and other materials:
• Documents provided by the City of Newport Beach included the following items of
particular relevance to the Community Needs Assessment:
• The City is especially concerned about and encourages its residents to get
actively involved in the process of envisioning the future of the City.
• Concerns voiced in the City's reports about land /water use, housing
development, tourist accommodation, business growth, and use of natural
resources were also raised by participants of the focus group workshops
conducted by The Buske Group.
• At neighborhood workshops conducted by the City, traffic congestion and
safety, water quality, and preservation of neighborhood character were
mentioned frequently.
• City residents describe Newport Beach as first a "beach town," second a
"residential town" and third as a "tourist destination."
• The Newport Beach Public Library's goal is to become the preeminent library of its
size in terms of community resources and state -of- the -art technological resources.
It has made progress on developing funding sources, increasing the functionality of
the Library website, and improving the computers available for public use, and is
currently working with the City to evaluate the connection between the libraries and
the City network.
• The Corona Del Mar Business Improvement District is working to strengthen the
"village" atmosphere of Corona Del Mar while revitalizing its business district.
• The Newport -Mesa Unified School District uses technology in the classroom to
enhance traditional curriculum areas (i.e., providing access to distant information
resources); preparing students to meet the technological demands of the
community and workplace; allowing more students access through virtual /online
classrooms; streamlining record - keeping and assessment tasks; and improving
school -home communication. The school district must meet state guidelines for
student to computer /modern multimedia ratios, provide adequate computer repair
services, network/hardware /software support, staffing, technology security
measures and electronic (web /Internet) resources.
VIII
DRAFT
• The Surfrider Foundation -- a group concerned with activism, education, and
preservation efforts related to coastal waters and surfing areas -- emphasizes the
need to use all available media technology to perform research and educate the
public and local governing agencies.
• The Newport Beach Arts Commission supports the arts in the community through
the provision of grant funding, public art exhibitions and performances, and art
education. It is also in the early stage of developing an arts and education center
for Newport Beach.
• Ballet Pacifica, Orange County's professional ballet dance company,, is interested
in participating in public access television and notes that it is a very productive
way to increase public awareness of the performing arts. Ballet Pacifica supports
the idea of expanded public access capabilities in the City of Newport Beach —
space, equipment and support staff for public access programming, the capability
of streaming public channels live over the Internet via the City's web site, and the
archiving of past programs.
• The League of Women Voters of Orange Coast favors effective local
governmental regulation of cable television. The League supports and
encourages the appointment of citizens' advisory groups and the development of
community- approved guidelines for use of cable TV public access channels.
ix
DRAFT
III. PRIMARY RECOMMENDATIONS REGARDING CURRENT AND FUTURE
COMMUNITY CABLE - RELATED NEEDS AND INTERESTS
A. CABLE PLANT AND HEADEND
1. The cable systems should be upgraded to a minimum 860 MHz configuration
using a combination of fiber optic and coaxial technology, and provide two -way activated
capacity, allowing deployment of services like high -speed data transport.
2. The architecture of each cable system should provide fiber to the
neighborhood nodes, with 500 or fewer subscribers served from any node.
3. The cable systems should include features typically included in state -of- the -art
systems. The Franchise documents should include reasonable standards for further
upgrades during the Franchise term.
4. The upgrade of the cable systems should include spectrum set aside as an
Institutional Network (1-Net"). The I -Net should include spectrum and any necessary
equipment at the headend and node locations to permit video, voice, and data to be
originated and received on a point -to -point and point -to- multi -point basis at the following
locations: (a) City government facilities; (b) K -12 public schools; (c) public library facilities; (d)
PEG Access Community Media Center; and (e) PEG Access origination sites.
5. The cable systems should have sufficient return capability and capacity to
accommodate current and future PEG Access activities and deliver a high quality signal from
any PEG Access Community Media Center or facility the City designates. To accomplish this
objective, each cable operator should provide, replace when necessary, and maintain a multi-
channel bi- directional link utilizing optical fiber or other equivalent technology between each
PEG Access origination site and their headend.
6. Live origination points should be installed at locations from which live
programming would likely occur (e.g., sporting event sites, parade route streets, etc.).
x
116.
DRAFT
7. Each cable operator should provide one free cable drop, free monthly cable
service for the most popular service tier (including all PEG Access, educational, public affairs,
and news channels), cable modem service, and all necessary equipment (converter, modem,
etc.) to each school, government building, and PEG Access facility within their respective
franchise areas. The management entity at these locations must be allowed to extend their
drops to provide service to other points, at their cost, without additional service fees.
8. Switching capability and equipment should be in place locally to permit a PEG
Access master control /playback system to deliver multiple signals (i.e., for each of the PEG
Access channels) to all Newport Beach cable subscribers.
9. The Newport Beach cable systems should be interconnected with other
contiguous cable systems and all cable communication service providers in the City.
B. SUBSCRIBER SERVICES AND CUSTOMER SATISFACTION
1. The cable systems should be upgraded to offer more programming services to
Newport Beach subscribers.
2. The cable operators should offer a variety of interactive services to both
residential and business customers that include, but are not limited to, movies on demand
and two -way video teleconferencing.
3. The City should adopt and enforce customer service standards that meet or
exceed the minimum obligations established by the Federal Communications Commission
(FCC). Special attention should be given to the issue of telephone response time by the
cable operators.
4. Adequate Institutional Network (I -Net) spectrum (plus necessary equipment)
should be provided by the cable companies to City departments, schools and libraries.
5. The cable operators should make adequate PEG Access spectrum available
on their subscriber networks.
xi
91:7-11
C. PEG ACCESS
1. Based upon input received during the needs assessment process and the
experience with PEG Access in other communities, Newport Beach should consider the
establishment of an independent nonprofit organization whose primary function would be to
manage the PEG Access channels, equipment, and facilities.
2. The Newport Beach Franchise Agreement should include provisions that:
a. specify requirements to fund and provide in -kind resources and support
for an independent nonprofit PEG Access management organization that would make its
services and resources available to: (1) all residents, and (2) households that subscribe to all
cable or other multi - channel programming service providers in the City; and
b. mandate that all City areas shall receive PEG Access programming via
interconnection of all cable and other multi - channel service providers in the City.
3. Initially, the cable operator should provide a minimum of three channels for
PEG Access on its Basic Tier, including one (1) channel for Government Access, one (1) channel
for Public Access, and one (1) channel for Educational Access. Additional spectrum /channels
should be available to be activated for future PEG Access purposes.
4. PEG Access capacity must be converted to digital when a Basic Tier is
converted to a digital format. The cost of digital conversion of PEG Access spectrum must be
the responsibility of each cable operator.
5. Each Public Access, Government Access, and Educational Access programming
service should be given the same channel location on each cable company's system in the City
of Newport Beach.
6. All PEG Access channels /spectrum must be provided free of charge to the
PEG Access management entity and users.
xii
L/
DRAFT
7. A Community Media Center (PEG Access facility) should be provided to help
meet local cable - related needs and interests.
a. The Community Media Center should comprise at least 6,000 square
feet, include adequate and appropriate equipment, and house the PEG Access staff. It could be
leased or owned by the PEG Access management organization or located in space provided
free or for a nominal amount by the City, school district, or other local institution.
b. Adelphia and Cox should each provide sufficient funding to pay all costs
associated with the construction and /or renovation of building space that would house the
Community Media Center. If donated space from the City or an educational institution is not
available for the Community Media Center, Adelphia and Cox should each provide either a
one -time major grant or a series of annual facilities grants in amounts necessary to pay the
costs for the Community Media Center space throughout the life of any new Franchise
Agreement. This facility should include areas for:
• Production Studio and Control Room
• Program Playback/Master Control Room
• Video Editing Suites
• Training and Multi- Purpose Meeting Room
• "Hot- Line" Studio
• Computer /Internet Lab
• Office Space for Staff
• Portable Equipment Check -in and Check -out Area
• Equipment Maintenance
• Videotape, Equipment, and Set Materials Storage
C. Upon signing any new Franchise Agreement, Adelphia and Cox should
each provide a grant to purchase appropriate PEG Access equipment for Newport Beach. In
addition, each Franchise Agreement should require Adelphia and Cox to provide periodic
equipment replacement grants. The following equipment packages should be provided:
xiii
DRAFT
STATEMENT OF MINIMUM GOALS REGARDING CURRENT AND FUTURE
COMMUNITY CABLE - RELATED NEEDS AND INTERESTS
The following constitutes the Statement of Minimum Goals (the "SMG ") adopted by the
City Council of the City of Newport Beach, California (the "City "). The SMG is based on,
among other things, that "Community Needs Assessment — Ascertainment and Recommendation
Regarding Community Cable- Related Needs and Interests for the City of Newport Beach,
California ", dated December 13, 2002 prepared by the Buske Group (the "Assessment Report"),
citizen input, Telcom Ad Hoc Committee input, Staff input, consultant input, and City Council
input. The purpose of the SMG is to provide the City Council's general direction to its
negotiating team in attempting to achieve a mutually - acceptable franchise renewal agreement
with the City's two cable operators, Adelphia Communications Corporation ( "Adelphia ") and
Cox Communications, Inc. ( "Cox "). The SMG is intended to be a fluid and dynamic document
and is not intended to establish rigid or inflexible parameters for any franchise negotiation.
Rather, the SMG constitutes a statement of the City Council's goals and desires in achieving a
franchise renewal. Those goals and desires are expected to be accomplished either by way of the
mechanisms set forth in the SMG or through functionally equivalent alternative mechanisms as
recommended by the Negotiating Team. In attempting to implement any and/or all of the
provisions of the SMG, the Negotiating Team is hereby specifically directed to take into account
the costs of meeting any of the directives set forth in the SMG prior to making a
recommendation for a finding of nonresponsiveness.
The SMG is intended to comply, in all material respects, with the Cable Communications
Policy Act of 1984, as amended (the "Cable Act "). To the extent that any conflict, expressed or
implied, exists between the provisions of the SMG and the Cable Act, the Cable Act shall, in all
cases, prevail and the provisions of the SMG shall be read in that context.
A. CABLE PLANT AND HEADEND
1. The cable systems should be upgraded to a minimum 860 MHz configuration or
greater during the term of any renewed franchise, utilizing a combination of fiber optic and
coaxial technology, and provide two -way activated capacity, allowing deployment of services
like high -speed data transport or greater during the terms of any renewed Franchise.
2. The architecture of each cable system should provide fiber to the neighborhood
nodes with 500 or fewer subscribers served from any node.
3. The cable systems should include features typically included in state -of -the -art
systems. The Franchise documents should include reasonable standards for further upgrades
during the Franchise term.
4. The upgrade of the cable systems should possess sufficient bandwidth to allow
spectrum set aside as an Institutional Network ( "I- Net "). Any required I -Net should include
spectrum and any necessary equipment at the headend and node locations to permit video, voice,
123/066751 -0049
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and data to be originated and received on a point -to -point and point -to- multi -point basis at the
following locations: (a) City government facilities; (b) City Council Chamber; (c) Newport-Mesa
Unified School District (the "District ") Board Meeting room; (d) K- 12 public schools; (e) public
library facilities; (f) PEG Access Community Media Center; and (g) PEG Access origination
sites.
5. The cable systems should have sufficient return capability and capacity to
accommodate current and future PEG Access activities and deliver a high quality signal from
any PEG Access Community Media Center or facility the City designates. To accomplish this
objective, each cable operator should provide, replace when necessary, and maintain a multi-
channel bi- directional link utilizing optical fiber or other equivalent technology between each
PEG Access origination site and their headend.
6. Live origination points should be installed at locations from which live
programming would likely occur (e.g., sporting event sites, community centers, public buildings,
etc.).
7. Each cable operator should provide one free cable drop, free monthly cable
service for the most popular tier (including all PEG Access, educational, public affairs, and news
channels), cable model service, and all necessary equipment (converter, modem, etc.) to each
school, government building, and PEG Access facility within their respective franchise areas.
The management entity at these locations must be allowed to extend their drops to provide
service to other points, at their cost, without additional services fees.
8. Switching capability and equipment should be in place locally to permit a PEG
Access master control/playback system to deliver multiple signals (i.e., for each of the PEG
Access channels) to all Newport Beach cable subscribers.
9. All residents residing in any structure located in the Service Area should be
provided access to cable service at normal and non - discriminatory rates.
10. The Cable Systems should be fiber interconnected with other contiguous cable
systems and all cable communication service providers in the City.
11. The Cable Systems should provide secure Emergency Alert Systems made
available to the City which will allow the City to preempt all programming and insert audio
programming on all channels for distribution only to Newport Beach subscribers.
B. SUBSCRIBER SERVICES AND CUSTOMER SATISFACTION
1. The cable systems should be upgraded over the Franchise term to offer more
programming services to Newport Beach subscribers.
2. The cable operators should offer a variety of interactive services to both
residential and business customers that include, but are not limited to, movies on demand and
two -way video conferencing.
124 066751 -0049
778772.02 a0 101,07 -2-
l
3. The City should adopt and enforce customer service standards and meet or exceed
the minimum obligations established by the Federal Communications Commission ( "FCC ").
Special attention should be given to the issue of telephone response time by the cable operators.
4. Adequate and secure Institutional Network ( "I- Net ") bandwidth capable of
supporting voice, video, and data transmission (plus necessary equipment), or the functional
equivalent, should be provided at no or substantially reduced cost by the cable companies to City
departments, schools and libraries and, at a minimum, include the following sites:
i. City Hall
ii. Police Department/Fire Station 3
iii. Utilities Department Corporate Yard
iv. General Services' Department Corporate Yard
V. Central Library (1000 Avocado)
vi. Balboa Branch Library/Fire Station 1
vii. Corona Del Mar Branch Library/Fire Station 5
viii. Mariners Branch Library/Fire Station 6
ix. Lifeguard Headquarters
X. Fire Station 4 (Balboa Island)
xi. Fire Station 7 (Airport)
xii. Fire Station 8 (Newport Coast)
xiii. OASIS Senior Center
xiv. Grant Howald Park/Neighborhood Center
xv. West Newport Community Center /15th Street
xvi. Big Canyon Reservoir
xvii. Harbor Resources Division at the Balboa Yacht Basin
xviii. Hoag Hospital
xix. Newport Beach Police Helicopter Base at John Wayne Airport
xx. City Hall Fire Station (FS #2)
5. The cable operators should make adequate PEG Access spectrum available on
their subscriber networks. All PEG Access channel capacity spectrum should be provided free
of charge.
6. Need -based rate discounts for qualifying low- income seniors are encouraged for
the broadcast basic tier.
C. PEG ACCESS
1. The Franchise Agreement should include provisions that:
a. Specify requirements to fund and provide in -kind resources and support for
independent nonprofit PEG Access management organization that would make its services and
resources available to all residents.
b. Mandate that all City areas shall receive PEG Access programming via
interconnection of all cable providers in the City.
1231066751 -0069
378732.02 a03/01/03 -3-
2. Initially, the cable operators should provide a minimum of three downstream
analog channels (18 MHz of spectrum) for PEG Access on its Basic Tier, including (1) channel
for Government Access, one (1) channel for Public Access, and one (1) channel for Educational
Access. Additional spectrum/channels should be available to be activated for future PEG Access
purposes.
3. PEG Access capacity (18 MHz of spectrum) must be converted to digital when
the Basic Tier is converted to a digital format. The cost of digital conversion of PEG Access
spectrum must be the responsibility of each cable operator.
4. Each Public Access, Government Access, and Educational Access programming
service should be given the same channel location on each cable company's system in the City of
Newport Beach.
5. All PEG Access channels /spectrum must be provided free of charge to the PEG
Access management entity and users.
6. A Community Media Center (PEG Access facility), or its functional equivalent,
should be provided to help meet local cable- related needs and interests.
a. The Community Media Center should comprise at least 6,000 square feet, include
adequate and appropriate equipment, and house the PEG Access staff.
b. Adelphia and Cox should each provide sufficient funding to pay all costs
associated with the construction and/or renovation of building space that would house the
Community Media Center. If donated space from the City or an educational institution is not
available for the Community Media Center, Adelphia and Cox should each provide either a one-
time major grant or a series of annual facilities grants in amounts necessary to pay the costs for
the Community Media Center space throughout the life of any new Franchise Agreement. This
facility should include areas for:
1241066751 -0049
378732,02 a04 /01 /03
♦ Production Studio and Control Room
♦ Program Playback/Master Control Room
♦ Video Editing Suites
♦ Training and Multi- Purpose Meeting Room
♦ "Hot- Line" Studio
♦ Computer/Intemet Lab
♦ Office Space for Staff
♦ Portable Equipment Check -in and Check -out Area
♦ Equipment Maintenance
0
J
♦ Videotape, Equipment, and Set Materials Storage
C. Upon signing any new Franchise Agreement, Adelphia and Cox should each
provide a grant to purchase appropriate PEG Access equipment for Newport Beach. In addition,
each Franchise Agreement should require Adelphia and Cox to provide periodic equipment
replacement grants. The following equipment packages should be provided:
♦ Single Camera Field Production Packages
Editing/Post Production/Dubbing Packages
♦ A Mobile Multiple - Camera Production System
♦ A Three- Camera Studio Production Package
♦ A "Hot- Line" Studio Equipment Package
♦ Remote Controlled City Council Chambers Package
♦ A Computer /Internet Access Equipment Package
♦ Test Equipment and Tools for Equipment Maintenance
♦ Office Equipment and Furniture.
♦ City Council Chambers fixed multi -media presentation equipment with
direct input feeds to master control system.
7. Each cable operator and the City should provide adequate annual funding to
permit the delivery of PEG Access services.
8. To promote PEG Access programming to Newport Beach residents and cable
subscribers more effectively, Adelphia and Cox should each provide the following:
a. Courtesy promotion of the PEG Access channels and program listings in all print
and electronic program guides for their Newport Beach subscribers.
b. Free promotional spots for the PEG Access channels and programming on the
cable satellite services that make times available for local advertising insertions.
C. Free periodic inclusion of PEG Access promotional and informational items in the
Newport Beach cable subscriber bills, as permitted by applicable law.
9. Live broadcast of the meetings of the City Council, Planning Commission, and
the Newport-Mesa Unified School Board on PEG Channels and/or through Intemet video
streaming.
124/066751 -0049
378732.02 a04101/03 -5-
10. Connection of all instructional rooms of each currently unwired District school
sites to cable system and the provision of free video programming and Internet services.
D. COMPLIANCE
1. Adelphia and Cox shall bring themselves into compliance with all applicable
franchise requirements, minimum customer service requirements of the Federal Communications
Commission, state law, the municipal code, City regulations, and City orders.
2. Adelphia and Cox shall remit to the City any and all franchise fee deficits, with
interest and penalties, prior to any franchise renewal.
124/066751 -0049
378732.02 a04/0V03
G.➢
J
DRAFT
STATEMENT OF MINIMUM GOALS REGARDING CURRENT AND FUTURE
COMMUNITY CABLE - RELATED NEEDS AND INTERESTS
The following constitutes the Statement of Minimum Goals (the "SMG ") adopted by the
City Council of the City of Newport Beach, California (the "City "). The SMG is based on,
among other things, that "Community Needs Assessment — Ascertainment and Recommendation
Regarding Community Cable- Related Needs and Interests for the City of Newport Beach,
California", dated December 13, 2002 prepared by the Buske Group (the "Assessment Report"),
citizen input, Telcom Ad Hoc Committee input, Staff input, consultant input, and City Council
input. The purpose of the SMG is to provide the City Council's general direction to its
negotiating team in attempting to achieve a mutually - acceptable franchise renewal agreement
with the City's two cable operators, Adelphia Communications Corporation ( "Adelphia ") and
Cox Communications, Inc. ( "Cox "). The SMG is intended to be a fluid and dynamic document
and is not intended to establish rigid or inflexible parameters for any franchise negotiation.
Rather, the SMG constitutes a statement of the City Council's goals and desires in achieving a
franchise renewal. Those goals and desires are expected to be accomplished either by way of the
mechanisms set forth in the SMG or through functionally equivalent alternative mechanisms as
recommended by the Negotiating Team. In attempting to implement any and/or all of the
provisions of the SMG, the Negotiating Team is hereby specifically directed to take into account
the costs of meeting any of the directives set forth in the SMG prior to making a
recommendation for a finding of nonresponsiveness.
The SMG is intended to comply, in all material respects, with the Cable Communications
Policy Act of 1984, as amended (the "Cable Act "). To the extent that any conflict, expressed or
implied, exists between the provisions of the SMG and the Cable Act, the Cable Act shall, in all
cases, prevail and the provisions of the SMG shall be read in that context.
A. CABLE PLANT AND HEADEND
1. The cable systems should be upgraded to a minimum 860 MHz configuration or
greater during the term of any renewed franchise, utilizing a combination of fiber optic and
coaxial technology, and provide two -way activated capacity, allowing deployment of services
like high -speed data transport or greater during the terms of any renewed Franchise.
2. The architecture of each cable system should provide fiber to the neighborhood
nodes with 500 or fewer subscribers served from any node.
3. The cable systems should include features typically included in state -of -the -art
systems. The Franchise documents should include reasonable standards for further upgrades
during the Franchise term.
4. The upgrade of the cable systems should possess sufficient bandwidth to allow
spectrum set aside as an Institutional Network ( "I- Net "). Any required I -Net should include
spectrum and any necessary equipment at the headend and node locations to permit video, voice,
124/066761 -0049
378732.02 a04 /01/03
a io
and data to be originated and received on a point -to -point and point -to- multi -point basis at the
following locations: (a) City government facilities; (b) City Council Chamber; (c) Newport-Mesa
Unified School District (the "District ") Board Meeting room; (d) K -12 public schools; (e) public
library facilities; (f) PEG Access Community Media Center; and (g) PEG Access origination
sites.
5. The cable systems should have sufficient return capability and capacity to
accommodate current and future PEG Access activities and deliver a high quality signal from
any PEG Access Community Media Center or facility the City designates. To accomplish this
objective, each cable operator should provide, replace when necessary, and maintain a multi-
channel bi- directional link utilizing optical fiber or other equivalent technology between each
PEG Access origination site and their headend.
6. Live origination points should be installed at locations from which live
programming would likely occur (e.g., sporting event sites, community centers, public buildings,
etc.).
7. Each cable operator should provide one free cable drop, free monthly cable
service for the most popular tier (including all PEG Access, educational, public affairs, and news
channels), cable model service, and all necessary equipment (converter, modem, etc.) to each
school, government building, and PEG Access facility within their respective franchise areas.
The management entity at these locations must be allowed to extend their drops to provide
service to other points, at their cost, without additional services fees.
8. Switching capability and equipment should be in place locally to permit a PEG
Access master control/playback system to deliver multiple signals (i.e., for each of the PEG
Access channels) to all Newport Beach cable subscribers.
9. All residents residing in any structure located in the Service Area should be
provided access to cable service at normal and non - discriminatory rates.
10. The Cable Systems should be fiber interconnected with other contiguous cable
systems and all cable communication service providers in the City.
11. The Cable Systems should provide secure Emergency Alert Systems made
available to the City which will allow the City to preempt all programming and insert audio
programming on all channels for distribution only to Newport Beach subscribers.
B. SUBSCRIBER SERVICES AND CUSTOMER SATISFACTION
1. The cable systems should be upgraded over the Franchise term to offer more
programming services to Newport Beach subscribers.
2. The cable operators should offer a variety of interactive services to both
residential and business customers that include, but are not limited to, movies on demand and
two -way video conferencing.
126066751 -0069
179712.02 a04UM —2—
a0
3. The City should adopt and enforce customer service standards and meet or exceed
the minimum obligations established by the Federal Communications Commission ( "FCC ").
Special attention should be given to the issue of telephone response time by the cable operators.
4. Adequate and secure Institutional Network ( "I- Net ") bandwidth capable of
supporting voice, video, and data transmission (plus necessary equipment), or the functional
equivalent, should be provided at no or substantially reduced cost by the cable companies to City
departments, schools and libraries and, at a minimum, include the following sites:
i. City Hall
ii. Police Department/Fire Station 3
iii. Utilities Department Corporate Yard
iv. General Services' Department Corporate Yard
V. Central Library (1000 Avocado)
vi. Balboa Branch Library/Fire Station 1
vii. Corona Del Mar Branch Library/Fire Station 5
viii. Mariners Branch Library/Fire Station 6
ix. Lifeguard Headquarters
X. Fire Station 4 (Balboa Island)
xi. Fire Station 7 (Airport)
xii. Fire Station 8 (Newport Coast)
xiii. OASIS Senior Center
xiv. Grant Howald Park/Neighborhood Center
xv. West Newport Community Center /15th Street
xvi. Big Canyon Reservoir
xvii. Harbor Resources Division at the Balboa Yacht Basin
xviii. Hoag Hospital
xix. Newport Beach Police Helicopter Base at John Wayne Airport
xx. City Hall Fire Station (FS #2)
5. The cable operators should make adequate PEG Access spectrum available on
their subscriber networks. All PEG Access channel capacity spectrum should be provided free
of charge.
6. Need -based rate discounts for qualifying low- income seniors are encouraged for
the broadcast basic tier.
C. PEG ACCESS
1. The Franchise Agreement should include provisions that:
a. Specify requirements to fund and provide in -kind resources and support for
independent nonprofit PEG Access management organization that would make its services and
resources available to all residents.
b. Mandate that all City areas shall receive PEG Access programming via
interconnection of all cable providers in the City.
124/066751-0049
378732.02 a04/01/03 -3-
2. Initially, the cable operators should provide a minimum of three downstream
analog channels (18 MHz of spectrum) for PEG Access on its Basic Tier, including (1) channel
for Government Access, one (1) channel for Public Access, and one (1) channel for Educational
Access. Additional spectrum /channels should be available to be activated for future PEG Access
purposes.
3. PEG Access capacity (18 MHz of spectrum) must be converted to digital when
the Basic Tier is converted to a digital format. The cost of digital conversion of PEG Access
spectrum must be the responsibility of each cable operator.
4. Each Public Access, Government Access, and Educational Access programming
service should be given the same channel location on each cable company's system in the City of
Newport Beach.
5. All PEG Access channels /spectrum must be provided free of charge to the PEG
Access management entity and users.
6. A Community Media Center (PEG Access facility), or its functional equivalent,
should be provided to help meet local cable - related needs and interests.
a. The Community Media Center should comprise at least 6,000 square feet, include
adequate and appropriate equipment, and house the PEG Access staff.
b. Adelphia and Cox should each provide sufficient funding to pay all costs
associated with the construction and/or renovation of building space that would house the
Community Media Center. If donated space from the City or an educational institution is not
available for the Community Media Center, Adelphia and Cox should each provide either a one-
time major grant or a series of annual facilities grants in amounts necessary to pay the costs for
the Community Media Center space throughout the life of any new Franchise Agreement. This
facility should include areas for:
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Production Studio and Control Room
♦ Program Playback/Master Control Room
♦ Video Editing Suites
♦ Training and Multi- Purpose Meeting Room
♦ "Hot- Line" Studio
♦ Computer/Intemet Lab
♦ Office Space for Staff
♦ Portable Equipment Check -in and Check -out Area
Equipment Maintenance
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♦ Videotape, Equipment, and Set Materials Storage
C. Upon signing any new Franchise Agreement, Adelphia and Cox should each
provide a grant to purchase appropriate PEG Access equipment for Newport Beach. In addition,
each Franchise Agreement should require Adelphia and Cox to provide periodic equipment
replacement grants. The following equipment packages should be provided:
♦ Single Camera Field Production Packages
♦ Editing/Post Production/Dubbing Packages
♦ A Mobile Multiple- Camera Production System
♦ A Three- Camera Studio Production Package
♦ A "Hot- Line" Studio Equipment Package
♦ Remote Controlled City Council Chambers Package
♦ A Computer/Intemet Access Equipment Package
♦ Test Equipment and Tools for Equipment Maintenance
♦ Office Equipment and Furniture.
♦ City Council Chambers fixed multi -media presentation equipment with
direct input feeds to master control system.
7. Each cable operator and the City should provide adequate annual funding to
permit the delivery of PEG Access services.
8. To promote PEG Access programming to Newport Beach residents and cable
subscribers more effectively, Adelphia and Cox should each provide the following:
a. Courtesy promotion of the PEG Access channels and program listings in all print
and electronic program guides for their Newport Beach subscribers.
b. Free promotional spots for the PEG Access channels and programming on the
cable satellite services that make times available for local advertising insertions.
C. Free periodic inclusion of PEG Access promotional and informational items in the
Newport Beach cable subscriber bills, as permitted by applicable law.
9. Live broadcast of the meetings of the City Council, Planning Commission, and
the Newport-Mesa Unified School Board on PEG Channels and/or through Internet video
streaming.
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10. Connection of all instructional rooms of each currently unwired District school
sites to cable system and the provision of free video programming and Internet services.
D. COMPLIANCE
1. Adelphia and Cox shall bring themselves into compliance with all applicable
franchise requirements, minimum customer service requirements of the Federal Communications
Commission, state law, the municipal code, City regulations, and City orders.
2. Adelphia and Cox shall remit to the City any and all franchise fee deficits, with
interest and penalties, prior to any franchise renewal.
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