HomeMy WebLinkAboutRestaurant Association BID Agenda Packet 07/27/2016CITY OF NEWPORT BEACH
NEWPORT BEACH RESTAURANT BUSINESS
IMPROVEMENT DISTRICT AGENDA
1600 Newport Center Drive, Suite 120, Newport Beach
Wednesday, July 27, 2016 - 9:30 AM
Newport Beach Restaurant Business Improvement District Members:
John DeFrenza, Director
Mario Marovic, Director
Bruno Massuger, Director
Matt Meddock, Director
Dan Miller, Director
Jordan Otterbein, Director
Catherine Pavlos, Director
Christopher Roman, Director
Brendon Salisbury, Director
Ronald Schwartz, Director
Jim Walker, Director
The Newport Beach Restaurant Business Improvement District meeting is subject to the Ralph M. Brown Act. Among other things,
the Brown Act requires that the Newport Beach Restaurant Business Improvement District agenda be posted at least seventy-two
(72) hours in advance of each regular meeting and that the public be allowed to comment on agenda items before the Business
Improvement District and items not on the agenda but are within the subject matter jurisdiction of the Newport Beach Restaurant
Business Improvement District. The Chair may limit public comments to a reasonable amount of time, generally three (3) minutes
per person.
The City of Newport Beach’s goal is to comply with the Americans with Disabilities Act (ADA) in all respects. If, as an attendee or a
participant at this meeting, you will need special assistance beyond what is normally provided, we will attempt to accommodate
you in every reasonable manner. Please contact Mary Locey, Management Analyst, at least forty-eight (48) hours prior to the
meeting to inform us of your particular needs and to determine if accommodation is feasible at (949) 644-3031 or
mlocey@newportbeachca.gov.
NOTICE REGARDING PRESENTATIONS REQUIRING USE OF CITY EQUIPMENT
Any presentation requiring the use of the City of Newport Beach’s equipment must be submitted to the City Manager’s Office 24
hours prior to the scheduled meeting.
I.CALL MEETING TO ORDER
II.ROLL CALL
III.PUBLIC COMMENTS ON AGENDA AND NON-AGENDA ITEMS
Public comments are invited on agenda and non-agenda items generally considered to be
within the subject matter jurisdiction of the Newport Beach Restaurant Association Business
Improvement District Advisory Board of Directors (NBRA BID Board). Speakers must limit
comments to three (3) minutes. Before speaking, we invite, but do not require, you to state
your name for the record. The NBRA BID Board has the discretion to extend or shorten the
speakers’ time limit on agenda or non-agenda items, provided the time limit adjustment is
applied equally to all speakers. As a courtesy, please turn cell phones off or set them in the
silent mode.
IV.CURRENT BUSINESS
1.Overview of NBRA BID Governance
Summary: Brief overview of NBRA BID governance and how the BID operates
under the 1989 Law.
Recommended Action: None
2.Approval of Minutes
July 27, 2016
Page 2
Newport Beach Restaurant Business Improvement District Meeting
Summary: Board to review the draft minutes from the May 25 meeting.
Recommended Action: Board to approve the May 25 meeting minutes.
Attachment-NBRA BID May 25 Draft Meeting Minutes
3.NBRA BID Financial Reports (Miller)
Summary:
a. Update on BID billing and bookkeeping services.
b. Review of the BID financials ending June 2016.
Recommended Action: Board to accept and file the NBRA BID financial reports
for the period ending June 2016.
Attachment-June 2016 Financial Reports
4.President's Report
Summary:
a. Update on BID amendment process
b. Update on strategic planning process and stakeholder survey.
Recommended Action: None
5.Election of NBRA BID Officers for FY 2016-2017
Summary: Board to accept nominations for serving fiscal year 2016-2017 as
President, Vice President, Treasurer and Secretary.
Recommended Action: Board to elect officers for fiscal year 2016-2017.
6.Delinquent Stakeholder Accounts
Summary: Board to review options for the delinquent stakeholder balances and
the previous request to City Council to waive all outstanding balances.
Recommended Action: Board to recommend for City Council consideration
sending delinquent stakeholders to collections.
Attachment-Delinquent Acccounts
7.Marketing Report (Peak)
Summary:
a. Overview of BID marketing agreement with Newport Beach & Company and
proposal to amend agreement for a two-year term.
b. Overview of BID marketing for FY 2016-2017
Recommended Action: Board to recommend that the City amend the contract
with Newport Beach & Company for marketing, communications, public relations
and BID administration services to a two-year agreement expiring June 30, 2018.
V.BOARD/COMMITTEE/COMMISSION ANNOUNCEMENTS OR MATTERS WHICH
MEMBERS WOULD LIKE PLACED ON A FUTURE AGENDA FOR DISCUSSION,
ACTION OR REPORT (NON-DISCUSSION ITEM)
VI.ADJOURNMENT
Next meeting September 28, 2016
Page 1 of 3
City of Newport Beach Restaurant
Business Improvement District
Board Meeting Minutes – May 25, 2016
Newport Beach & Company
1600 Newport Center Drive, Suite 120
Newport Beach, CA 92660
I. CALL MEETING TO ORDER
The meeting was called to order at 4:07 p.m.
II. ROLL CALL
Directors Present:
Joe Campbell Ruby’s Diner
Sheri Drewry Wilma’s Patio
Mario Marovic Dory Deli & Malarky’s Irish Pub
Dan Miller The Village Inn
Ronald Schwartz Muldoon’s Irish Pub
Jim Walker The Bungalow Restaurant
Quorum Achieved
Directors Absent:
Stephen Joyce Newport Beach Tennis Club
Christopher Roman CUCINA enoteca
BID Administrator Present:
Polly Peak Newport Beach & Company
City of Newport Beach Present:
Mary Locey City of Newport Beach
Anthony Nguyen City of Newport Beach
Guests Present:
Katy Dennis Newport Beach & Company
Doug McClain Newport Beach & Company
Jim Mosher Resident
Steve Rosansky Newport Beach Chamber of Commerce
Kimberly Tavares Newport Beach Chamber of Commerce
Kiff Crandall Robertson & Olsen
III. PUBLIC COMMENTS ON AGENDA AND NON-AGENDA ITEMS
None.
Page 2 of 3
IV. CURRENT BUSINESS
1. Approval of Minutes
President Walker requested a motion to approve the minutes from the
May 4, 2016 special meeting.
Motion: Director Marovic moved to approve the May 4, 2016 meeting minutes.
Director Schwartz seconded the motion.
The motion carried by the following vote:
Ayes: Campbell, Drewry, Marovic, Miller, Schwartz and Walker
2. BID Financial Reports
Ms. Peak gave any overview of the BID Financial reports ending April 2016.
Director Walker asked for clarification several items on the reports and the ending
balance compared to the bank statement.
Motion: Director Campbell moved to accept and file the financial reports.
Director Drewry seconded the motion.
The motion carried by the following vote:
Ayes: Campbell, Drewry, Marovic, Miller, Schwartz and Walker
3. NBRA BID Accounting & Financial Reporting Services
President Walker recused himself from the room. Mary Locey, City Management
Analyst/BID Liaison, reported that the City conducted a request for qualifications
(RFQ) for providing the BID bookkeeping services. Presentations were made to the
Board by Lesley Swain, Polly Peak and Doug McCain from Newport Beach &
Company and Steve Rosansky and Kimberly Tavares with the Newport Beach
Chamber of Commerce. The Board deliberated on the presentations and cost of
services. The City requested to have the bookkeeping services for both BIDs (NBRA
and the Corona del Mar BID) either outsourced or retained by the City. In light of the
fact that the CdM BID would reviewing proposals on May 26, the NBRA BID made two
alternate motions.
MOTION: Director Schwartz moved to recommend:
A. The City continue to provide the bookkeeping services and request that the
City Council provide the NBRA BID $30,000 per year in funding; or
B. Enter into a contract with Newport Beach & Company to provide the
bookkeeping services, attempt to negotiate the cost for those services, and
request the City Council provide the NBRA BID $40,000 per year in funding.
Director Marovic seconded the motion.
The motion carried by the following roll call vote:
Ayes: Campbell, Drewry, Marovic, Miller and Schwartz
Page 3 of 3
4. Presidents Report
President Walker and Ms. Locey reported on the following steps for the NBRA BID and
Amendment process:
June 14, 2016 – City Council will review the final public hearing to renew the
NBRA BID.
June 28, 2016 – NBRA will proceed with a Resolution of Intent to Amend the
NBRA BID stakeholder structure and waive all past due fees.
President Walker thanked outgoing Directors Campbell and Drewry for their service on
the NBRA Board of Directors.
5. Strategic Plan 2016 Update
President Walker reviewed the scope of work and timeline proposed by Destination
Consultancy Group for strategic planning for NBRA BID.
President Walker requested a motion to recommend that the City enter into a contract
with Destination Consultancy Group for strategic planning services.
Motion: Director Campbell moved to approve the recommendation to City Council.
Director Schwartz seconded the motion.
The motion carried by the following vote:
Ayes: Campbell, Drewry, Marovic, Miller, Schwartz and Walker
V. BOARD/COMMITTEE/COMMISSION ANNOUNCEMENTS OR MATTERS, WHICH
MEMBERS WOULD LIKE PLACED ON A FUTURE AGENDA FOR DISCUSSION,
ACTION OR REPORT (NON-DISCUSSION ITEMS)
VIII. ADJOURNMENT
The meeting adjourned at 5:26 p.m.
The next board meeting will be Wednesday, July 27, 2016 at 9:30 a.m. at Newport Beach & Co.
Jun 30, 16
ASSETS
Current Assets
Checking/Savings
Bill.com Money Out Clearing -161.29
1010 · Bank Balance 44,919.57
1260 · City Appropriation Acct Jan 10 1,558.45
Total Checking/Savings 46,316.73
Accounts Receivable
1310 · Accounts Receivable
Bad Debt A/R -8,195.17
1310 · Accounts Receivable - Other -4,152.62
Total 1310 · Accounts Receivable -12,347.79
Total Accounts Receivable -12,347.79
Other Current Assets
1320 · Undeposited Funds 400.00
Total Other Current Assets 400.00
Total Current Assets 34,368.94
Other Assets
AR Clearing -1,929.96
Total Other Assets -1,929.96
TOTAL ASSETS 32,438.98
LIABILITIES & EQUITY
Equity
3900 · Retained Earnings 68,353.97
Net Income -35,914.99
Total Equity 32,438.98
TOTAL LIABILITIES & EQUITY 32,438.98
8:01 AM Restaurant Association Business Improvement District
07/08/16 Balance Sheet
Cash Basis As of June 30, 2016
For management purposes only. Not prepared according to GAAP Page 1
8:58 AM
07/08/16
Cash Basis
Restaurant Association Business Improvement District
Budget vs. Actual
July 2015 through June 2016
Jul '15 - Jun 16 Budget $ Over Budget
Ordinary Income/Expense
Income
4000 · NBRA Income
4010 · Member Assessment 133,391.77 109,000.00 24,391.77
4015 · Late Fees 6,868.75 0.00 6,868.75
4020 · City Matching Funds 20,000.00 20,000.00 0.00
4000 · NBRA Income - Other 300.00 0.00 300.00
Total 4000 · NBRA Income 160,560.52 129,000.00 31,560.52
4500 · NBRW Income
4510 · Event Sponsorship 0.00 15,000.00 -15,000.00
4520 · Event Participation Fee-Rest Wk
Event Participation 27,194.78 25,000.00 2,194.78
Total 4520 · Event Participation Fee-Rest Wk 27,194.78 25,000.00 2,194.78
4530 · City Grant 10,000.00 15,000.00 -5,000.00
Total 4500 · NBRW Income 37,194.78 55,000.00 -17,805.22
Total Income 197,755.30 184,000.00 13,755.30
Gross Profit 197,755.30 184,000.00 13,755.30
Expense
6000 NBRA Expenses - General
6160 Graphic Design / Branding 1,950.00 1,000.00 950.00
6170 Advertising / Media 52,123.00 31,000.00 21,123.00
6180 Website Development 4,950.00 3,000.00 1,950.00
6200 Digital Marketing / SEO 6,082.95 6,000.00 82.95
6210 E-Newsletter / Blog 0.00 1,000.00 -1,000.00
6220 Social Media 0.00 1,200.00 -1,200.00
6240 Public Relations 1,100.00 1,000.00 100.00
6260 Annual Meeting 1,065.04 1,000.00 65.04
6270 Community Event Particip.1,950.00 2,000.00 -50.00
6290 Marketing Consultation 90,000.00 72,000.00 18,000.00
6300 Adminstration / Billing 5,500.00 6,000.00 -500.00
6310 Operational Reimbursement 14,521.04 11,845.00 2,676.04
6100 · Collateral Development 0.00 1,000.00 -1,000.00
6350 · Bank Service Charges 0.00 155.00 -155.00
6000 NBRA Expenses - General - Other 0.00 800.00 -800.00
Total 6000 NBRA Expenses - General 179,242.03 139,000.00 40,242.03
7000 Event Exp. Other (Rest Wk)
7100 Event Marketing Expenses 49,798.54 50,000.00 -201.46
7150 Event Operational Expenses 1,386.89 2,500.00 -1,113.11
Page 1 of 2 For management purposes only. Not prepared according to GAAP
8:58 AM
07/08/16
Cash Basis
Restaurant Association Business Improvement District
Budget vs. Actual
July 2015 through June 2016
Jul '15 - Jun 16 Budget $ Over Budget
7000 Event Exp. Other (Rest Wk) - Other 3,263.58 2,500.00 763.58
Total 7000 Event Exp. Other (Rest Wk)54,449.01 55,000.00 -550.99
66900 · Reconciliation Discrepancies -20.75
Total Expense 233,670.29 194,000.00 39,670.29
Net Ordinary Income -35,914.99 -10,000.00 -25,914.99
Other Sources/Uses
Other Sources
Retained Earnings (Carryover from Prior Years)68,353.97 10,000.00 58,353.97
Total Other Sources 68,353.97 10,000.00 58,353.97
Net Other Sources/Uses 68,353.97 10,000.00 58,353.97
Total Equity 32,438.98 0.00 32,438.98
Page 2 of 2 For management purposes only. Not prepared according to GAAP
Jun 30, 16
Beginning Balance 58,523.13
Cleared Transactions
Checks and Payments - 3 items -16,545.23
Total Cleared Transactions -16,545.23
Cleared Balance 41,977.90
Uncleared Transactions
Checks and Payments - 1 item -400.00
Deposits and Credits - 10 items 3,341.67
Total Uncleared Transactions 2,941.67
Register Balance as of 06/30/2016 44,919.57
Ending Balance 44,919.57
7:52 AM Restaurant Association Business Improvement District
07/08/16 Reconciliation Summary
1010 · Bank Balance, Period Ending 06/30/2016
For management purposes only. Not prepared according to GAAP Page 1
Type Date Num Name Clr Amount Balance
Beginning Balance 58,523.13
Cleared Transactions
Checks and Payments - 3 items
General Journal 06/08/2016 AJE146 X -7,486.00 -7,486.00
Check 06/10/2016 X -9.23 -7,495.23
General Journal 06/24/2016 AJE189 X -9,050.00 -16,545.23
Total Checks and Payments -16,545.23 -16,545.23
Total Cleared Transactions -16,545.23 -16,545.23
Cleared Balance -16,545.23 41,977.90
Uncleared Transactions
Checks and Payments - 1 item
Sales Receipt 11/18/2014 1 Bistro Le Crillon -400.00 -400.00
Total Checks and Payments -400.00 -400.00
Deposits and Credits - 10 items
Deposit 01/21/2016 118.75 118.75
Deposit 04/21/2016 500.00 618.75
Deposit 04/21/2016 500.00 1,118.75
Deposit 04/21/2016 500.00 1,618.75
Deposit 04/26/2016 568.50 2,187.25
Deposit 04/28/2016 500.00 2,687.25
Deposit 05/17/2016 23.75 2,711.00
Deposit 05/26/2016 23.75 2,734.75
Deposit 06/07/2016 267.92 3,002.67
Deposit 06/09/2016 339.00 3,341.67
Total Deposits and Credits 3,341.67 3,341.67
Total Uncleared Transactions 2,941.67 2,941.67
Register Balance as of 06/30/2016 -13,603.56 44,919.57
Ending Balance -13,603.56 44,919.57
7:53 AM Restaurant Association Business Improvement District
07/08/16 Reconciliation Detail
1010 · Bank Balance, Period Ending 06/30/2016
For management purposes only. Not prepared according to GAAP Page 1
Date Source Name Memo Account Paid Amount
Adsavvy, Inc.
01/21/2016 Adsavvy, Inc.Distribution of NBRA marketing...7150 Event Operational Exp...1,000.00
Total Adsavvy, Inc.1,000.00
California Restaurant Association
11/06/2015 California Restaurant Association CRA Membership Renewal for ...6240 Public Relations 300.00
Total California Restaurant Association 300.00
City of Newport Beach (Revenue)
04/15/2016 City of Newport Beach (Revenue)Water Bill Inserts for Restaura...7100 Event Marketing Expen...204.62
Total City of Newport Beach (Revenue)204.62
Desert Publications, Inc
08/26/2015 Desert Publications, Inc NB Visitor Guide - Full Page Ad Marketing & Promotions 5,000.00
Total Desert Publications, Inc 5,000.00
Dining Out08/26/2015 Dining Out Full Page Restaurant Listing - ...Marketing & Promotions 2,000.00
12/11/2015 Dining Out Full Page Ad - Winter 2015/20...6170 Advertising / Media 2,000.00
04/13/2016 Dining Out Full Page Ad - Orange County ...6170 Advertising / Media 2,000.00
Total Dining Out 6,000.00
Firebrand Media, LLC
08/26/2015 Firebrand Media, LLC Newport Beach Magazine Marketing & Promotions 1,250.00
10/21/2015 Firebrand Media, LLC Newport Beach Magazine - Ru...Marketing & Promotions 1,250.00
11/06/2015 Firebrand Media, LLC FBM Digital Media Ad 6200 Digital Marketing / SEO 50.00
11/06/2015 Firebrand Media, LLC Laguna Beach Magazine - Run...6170 Advertising / Media 1,525.00
12/11/2015 Firebrand Media, LLC FBM Digital Media Ad - NBI Br...6200 Digital Marketing / SEO 50.00
12/11/2015 Firebrand Media, LLC Laguna Beach Magazine Ad In...7100 Event Marketing Expen...595.00
01/21/2016 Firebrand Media, LLC Newport Beach Magazine Full ...7100 Event Marketing Expen...1,295.00
06/24/2016 Firebrand Media, LLC FBM Digital Ads for October 20...6200 Digital Marketing / SEO 150.00
Total Firebrand Media, LLC 6,165.00
Locale Magazine
08/26/2015 Locale Magazine Full Page Ad, FC - July 2015 - ...Marketing & Promotions 2,499.00
10/21/2015 Locale Magazine Full Page Ad, FC-October 201...Marketing & Promotions 2,499.00
12/11/2015 Locale Magazine Advertising in Orange County - ...7100 Event Marketing Expen...2,500.00
Total Locale Magazine 7,498.00
Newport Beach & Company
07/01/2015 Newport Beach & Company Marketing Director Fee - Polly ...6290 Marketing Consultation 6,000.00
07/01/2015 Newport Beach & Company Marketing Director Fee - Polly ...6310 Operational Reimburse...918.76
08/26/2015 Newport Beach & Company Marketing Director Fee - Polly ...BID Marketing Agent, Admin,...6,918.76
08/28/2015 Newport Beach & Company Marketing Director Fee - Polly ...BID Marketing Agent, Admin,...6,918.76
08/28/2015 Newport Beach & Company Marketing Director Fee - Polly ...BID Marketing Agent, Admin,...6,918.76
09/02/2015 Newport Beach & Company Marketing Director Fee - Polly ...BID Marketing Agent, Admin,...7,486.0009/17/2015 Newport Beach & Company Marketing Director Fee - Polly ...BID Marketing Agent, Admin,...7,486.00
10/21/2015 Newport Beach & Company Marketing Director Fee - Polly ...BID Marketing Agent, Admin,...7,486.00
10/21/2015 Newport Beach & Company 2015 Annual Marketing Outloo...Signature Event Prod. & Mar...750.00
11/06/2015 Newport Beach & Company 200 Restaurant Postcards from...7150 Event Operational Exp...170.64
11/06/2015 Newport Beach & Company Marketing Director Fee, Bid Ad...6290 Marketing Consultation 6,000.00
11/06/2015 Newport Beach & Company Marketing Director Fee, Bid Ad...6300 Adminstration / Billing 500.0011/06/2015 Newport Beach & Company Marketing Director Fee, Bid Ad...6310 Operational Reimburse...986.00
11/06/2015 Newport Beach & Company Mail List Processing & Postage...7150 Event Operational Exp...216.25
12/11/2015 Newport Beach & Company Marketing Director Fee, Bid Ad...6290 Marketing Consultation 6,000.00
12/11/2015 Newport Beach & Company Marketing Director Fee, Bid Ad...6300 Adminstration / Billing 500.00
12/11/2015 Newport Beach & Company Marketing Director Fee, Bid Ad...6310 Operational Reimburse...986.00
01/22/2016 Newport Beach & Company Marketing Director Fee, Bid Ad...6290 Marketing Consultation 6,000.00
01/22/2016 Newport Beach & Company Marketing Director Fee, Bid Ad...6300 Adminstration / Billing 500.00
01/22/2016 Newport Beach & Company Marketing Director Fee, Bid Ad...6310 Operational Reimburse...986.00
01/22/2016 Newport Beach & Company Printing and delivery of 100,00...7100 Event Marketing Expen...5,570.88
02/24/2016 Newport Beach & Company NB Restaurant Week Daily Pilo...7100 Event Marketing Expen...4,972.89
02/24/2016 Newport Beach & Company Marketing Director Fee - Polly ...6290 Marketing Consultation 6,000.00
02/24/2016 Newport Beach & Company Marketing Director Fee - Polly ...6300 Adminstration / Billing 500.00
02/24/2016 Newport Beach & Company Marketing Director Fee - Polly ...6310 Operational Reimburse...986.00
03/03/2016 Newport Beach & Company NBRW - Internet Advertisemen...7100 Event Marketing Expen...30,978.44
03/03/2016 Newport Beach & Company NBRW - 2 Banner Graphics, 1...7000 Event Exp. Other (Rest...529.20
03/03/2016 Newport Beach & Company Media Event - Posters, Vinyl B...7100 Event Marketing Expen...931.71
03/03/2016 Newport Beach & Company Media Event - Posters, Vinyl B...7000 Event Exp. Other (Rest...2,734.38
03/03/2016 Newport Beach & Company Media Event - Posters, Vinyl B...6160 Graphic Design / Brand...1,950.00
04/13/2016 Newport Beach & Company Marketing Director Fee - Polly ...6290 Marketing Consultation 6,000.0004/13/2016 Newport Beach & Company Marketing Director Fee - Polly ...6300 Adminstration / Billing 500.00
04/13/2016 Newport Beach & Company Marketing Director Fee - Polly ...6310 Operational Reimburse...986.00
04/13/2016 Newport Beach & Company 1000 Postcard Invites & Posta...6260 Annual Meeting 498.04
04/13/2016 Newport Beach & Company Marketing Director Fee - Polly ...6290 Marketing Consultation 6,000.00
04/13/2016 Newport Beach & Company Marketing Director Fee - Polly ...6300 Adminstration / Billing 500.00
04/13/2016 Newport Beach & Company Marketing Director Fee - Polly ...6310 Operational Reimburse...986.0005/10/2016 Newport Beach & Company (12) AMEX Gift Cards and NB...6200 Digital Marketing / SEO 632.95
8:53 AM Restaurant Association Business Improvement District
07/08/16 Expenses by Vendor Detail
Cash Basis July 2015 through June 2016
Page 1
Date Source Name Memo Account Paid Amount
05/10/2016 Newport Beach & Company (12) AMEX Gift Cards and NB...6260 Annual Meeting 567.00
05/10/2016 Newport Beach & Company Marketing Director Fee - Polly ...6290 Marketing Consultation 6,000.0005/10/2016 Newport Beach & Company Marketing Director Fee - Polly ...6300 Adminstration / Billing 500.00
05/10/2016 Newport Beach & Company Marketing Director Fee - Polly ...6310 Operational Reimburse...986.00
06/08/2016 Newport Beach & Company Marketing Director Fee - Polly ...6290 Marketing Consultation 6,000.00
06/08/2016 Newport Beach & Company Marketing Director Fee - Polly ...6300 Adminstration / Billing 500.00
06/08/2016 Newport Beach & Company Marketing Director Fee - Polly ...6310 Operational Reimburse...986.00
06/24/2016 Newport Beach & Company Penske Business Media - Full ...6170 Advertising / Media 5,000.00
Total Newport Beach & Company 165,523.42
Noble Studios
10/21/2015 Noble Studios NBRA Group Dining Guide We...Marketing & Promotions 2,640.00
12/21/2015 Noble Studios NBRA Group Dining Guide We...6180 Website Development 2,310.00
12/21/2015 Noble Studios NBRA Fall Campaign Social Pr...6200 Digital Marketing / SEO 5,200.00
Total Noble Studios 10,150.00
OCWeekly,LP
08/26/2015 OCWeekly,LP Ad Description: Full Page Eat ...Marketing & Promotions 2,000.00
Total OCWeekly,LP 2,000.00
Orange Coast Magazine
07/01/2015 Orange Coast Magazine Full Page Color Ad 6170 Advertising / Media 2,750.00
11/06/2015 Orange Coast Magazine Full Page Color Ad 6170 Advertising / Media 2,750.00
01/22/2016 Orange Coast Magazine Full Page Ad - January Issue 7100 Event Marketing Expen...2,750.00
Total Orange Coast Magazine 8,250.00
Riviera Magazine/Modern Luxury
08/26/2015 Riviera Magazine/Modern Luxury Riviera - Orange County - July ...Marketing & Promotions 3,000.00
Total Riviera Magazine/Modern Luxury 3,000.00
Robert Downs Photography Inc.
08/26/2015 Robert Downs Photography Inc.NBRA Board Photos & Headsh...Marketing & Promotions 800.00
Total Robert Downs Photography Inc.800.00
Southern California Media Group11/06/2015 Southern California Media Group Guestbook OC 6170 Advertising / Media 620.00
01/22/2016 Southern California Media Group Guestbook OC 6170 Advertising / Media 620.00
01/22/2016 Southern California Media Group Special Pubs: 1x1" Orange Co...6170 Advertising / Media 6,500.00
01/22/2016 Southern California Media Group Guestbook OC 6170 Advertising / Media 620.00
04/13/2016 Southern California Media Group Guestbook OC: Balance of Co...6170 Advertising / Media 4,340.00
06/24/2016 Southern California Media Group Where OC Dine NB Ad 6170 Advertising / Media 3,900.00
Total Southern California Media Group 16,600.00
Speak Up Newport
01/21/2016 Speak Up Newport Table for 2016 Mayor's Dinner 6270 Community Event Parti...1,200.00
Total Speak Up Newport 1,200.00
TOTAL 233,691.04
8:53 AM Restaurant Association Business Improvement District
07/08/16 Expenses by Vendor Detail
Cash Basis July 2015 through June 2016
Page 2
11:52 AM
06/16/16 Restaurant Association Business Improvement District
A/R Aging Summary
As of May 31, 2016
Current 1 - 30 31 - 60 61 - 90 > 90 TOTAL Assessment Penalties Total
6310 Deli 0.00 31.67 0.00 0.00 0.00 31.67 Prorated, new member assessment
Al Cappuccino Coffee 0.00 0.00 0.00 380.00 380.00 285 95 380
Babettes Newport Beach, LLC 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Baja Fresh Grill #119 0.00 0.00 0.00 451.25 451.25 285 166.25 451.25
Baja Sharkeez 0.00 0.00 0.00 1,893.75 1,893.75 1201 692.75 1893.75
Barolo by the Sea, Inc.0.00 0.00 0.00 47.50 47.50 47.5 47.5
Bayside Restaurant 0.00 0.00 0.00 7,048.23 7,048.23 4168.5 2879.73 7048.23
Bear Flag Fish Company 0.00 0.00 0.00 959.00 959.00 767 192 959
Bear Flag Fish Company (PCH)0.00 0.00 0.00 580.50 580.50 387 193.5 580.5
Bear Flag Fish Company Lido 0.00 0.00 0.00 640.50 640.50 427 213.5 640.5
Bosscat Kitchen 0.00 0.00 0.00 1,000.50 1,000.50 667 333.5 1000.5
Bowl Of Heaven 0.00 0.00 0.00 520.50 520.50 347 173.5 520.5
Cafe 538 Newport, LLC 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
California Chicken Kitchen 0.00 0.00 0.00 194.50 194.50 194.5 194.5
CDM Yogurt 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Ciao Italian Restaurant 0.00 0.00 0.00 520.50 520.50 347 173.5 520.5
Coast Point Restaurant 0.00 0.00 0.00 3,643.25 3,643.25 2083 1217.25 3300.25
Damasq Cafe 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Donut Depot 0.00 0.00 0.00 285.00 285.00 190 95 285
East Balboa Cafe 0.00 0.00 39.58 0.00 0.00 39.58 Prorated, new member assessment
El Pollo Loco / WKS Restaurant Corp.0.00 0.00 0.00 1,467.50 1,467.50 915 457.5 1372.5
Farro Caffe & Rest Inc 0.00 0.00 0.00 433.75 433.75 260.25 173.5 433.75
Fashion Island Subway 0.00 0.00 0.00 285.00 285.00 190 95 285
Five Guys Burgers and Fries 0.00 0.00 0.00 592.50 592.50 339 253.5 592.5
Go Greek Yogurt 0.00 0.00 0.00 98.96 98.96 79.17 19.79 98.96
Go Greek Yogurt - CDM 0.00 0.00 0.00 98.96 98.96 79.17 19.79 98.96
Gourmet Hot Dogs 0.00 0.00 0.00 546.25 546.25 380 166.25 546.25
Hana Grill 0.00 0.00 0.00 380.00 380.00 285 95 380
Hope Subway Inc.0.00 0.00 0.00 1,139.36 1,139.36 767.5 371.86 1139.36
Icicles Frozen Yogurt 0.00 0.00 0.00 285.00 285.00 190 95 285
Juice Served Here 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Juliette 0.00 0.00 0.00 2,551.25 2,551.25 1466 606.25 2072.25
Kiros' Catering, Inc 0.00 0.00 0.00 498.75 498.75 285 118.75 403.75
Page 1 of 3 For management purposes only. Not prepared according to GAAP
11:52 AM
06/16/16 Restaurant Association Business Improvement District
A/R Aging Summary
As of May 31, 2016
Current 1 - 30 31 - 60 61 - 90 > 90 TOTAL Assessment Penalties Total
Lorenzo's Spaghetti Bender 0.00 0.00 0.00 3,663.75 3,663.75 2325 1338.75 3663.75
MacArthur Ventures LLC 0.00 0.00 0.00 475.00 475.00 380 95 475
Mayur (Saffron Inc.)0.00 0.00 0.00 1,777.49 1,777.49 1212.5 493.74 1706.24
Modo Mio Cucina Rustica 0.00 0.00 0.00 760.50 760.50 507 253.5 760.5
Newport Beach Corner Cafe, Inc.0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Newport Pizza 854, Inc.0.00 0.00 0.00 2,831.73 2,831.73 1538.5 847.23 2385.73
Original Pizza 0.00 0.00 0.00 96.75 96.75 96.75 96.75
Pain du Monde, Inc. - Bristol 0.00 0.00 0.00 790.50 790.50 527 263.5 790.5
Pain du Monde, Inc. - Coast Hwy.0.00 0.00 0.00 976.50 976.50 651 325.5 976.5
Pain du Monde, Inc. - Newport Center 0.00 0.00 0.00 784.50 784.50 523 261.5 784.5
Palisades Cafe 0.00 0.00 0.00 98.96 98.96 79.17 19.79 98.96
Pandor 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Panera Bread 0.00 0.00 0.00 880.50 880.50 587 293.5 880.5
Panini Cafe 0.00 0.00 0.00 1,883.25 1,883.25 1195 688.25 1883.25
Parkstone Kitchen & Taps 0.00 0.00 0.00 78.75 78.75 78.75 78.75
Pinkberry Fashion Island 0.00 0.00 0.00 302.00 302.00 95 207 302
Pirozzi 0.00 0.00 0.00 47.50 47.50 Prorated, new member assessment
Pizzabar 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Port Restaurant, The 0.00 0.00 0.00 1,121.75 1,121.75 691 430.75 1121.75
Porthole 0.00 0.00 0.00 174.17 174.17 126.67 47.5 174.17
PQ Newport Beach Bakery 0.00 0.00 0.00 1,611.00 1,611.00 1359 252 1611
Ritas Italian Ice 0.00 0.00 0.00 142.50 142.50 95 47.5 142.5
Rockfire Grill 0.00 0.00 39.58 0.00 0.00 39.58 Prorated, new member assessment
Rockin Baja Lobster 0.00 0.00 0.00 760.50 760.50 507 253.5 760.5
Roll It Sushi and Teriyaki 0.00 0.00 0.00 717.50 717.50 510 207.5 717.5
Rudy's Pub & Grill 0.00 0.00 0.00 1,276.50 1,276.50 851 425.5 1276.5
Settebello CA LLC 0.00 0.00 0.00 1,156.50 1,156.50 771 385.5 1156.5
Sparkys Bikes & Ice 0.00 0.00 0.00 55.42 55.42 55.42 55.42
Stone Oven 0.00 0.00 0.00 546.25 546.25 380 166.25 546.25
Tacos & Co.0.00 0.00 0.00 380.00 380.00 190 95 285
Tacos Cancun 0.00 0.00 0.00 1,221.23 1,221.23 742.5 478.73 1221.23
Tapas Grill 0.00 0.00 0.00 1,944.98 1,944.98 1117.5 827.48 1944.98
Tee Room Inc.0.00 0.00 0.00 736.25 736.25 475 261.25 736.25
Page 2 of 3 For management purposes only. Not prepared according to GAAP
11:52 AM
06/16/16 Restaurant Association Business Improvement District
A/R Aging Summary
As of May 31, 2016
Current 1 - 30 31 - 60 61 - 90 > 90 TOTAL Assessment Penalties Total
The Beach Barrel, LLC 0.00 0.00 0.00 205.83 205.83 158.33 47.5 205.83
The Counter 0.00 0.00 0.00 2,785.50 2,785.50 1657.5 529.5 2187
Vin Goat 0.00 0.00 0.00 380.00 380.00 285 95 380
Wild Strawberry Cafe 0.00 0.00 0.00 791.66 791.66 530.41 261.25 791.66
Wild Taco 0.00 0.00 0.00 580.50 580.50 387 193.5 580.5
Woody's Diner 0.00 0.00 0.00 673.50 673.50 339 334.5 673.5
0.00 31.67 79.16 0.00 60,391.48 60,502.31 $38,193.59 $19,927.64 $58,121.23
Page 3 of 3 For management purposes only. Not prepared according to GAAP
NEWPORT BEACH RESTAURANT
BUSINESS IMPROVEMENT DISTRICT
BOARD OF DIRECTORS MEETING
Wednesday, July 27, 2016
I. Call Meeting to Order
II. Role Call
III. Public Comments on Agenda and Non-Agenda Items
IV. Current Business
1. NBRA BID Governance
2. Approval of Minutes
3. BID Financial Reports
4. President’s Report
5. Election of NBRA BID Officers
6. Delinquent Stakeholder Accounts
7. Marketing Report
V. Future Agenda, Discussion or Report Items
VI. Adjournment
Meeting Agenda
NBRA BID Board of Directors
John DeFrenza Crocker’s the Well Dressed Frank
Mario Marovic Malarkey’s | Dory Deli | Stag Bar + Kitchen
Bruno Massuger Back Bay Bistro
Matthew Meddock Sessions West Coast Deli
Jordan Otterbein A Restaurant & Market
Cathy Pavlos Provenance
Christopher Roman CUCINA enoteca
Brendon Salisbury The Cannery | El Cholo
Ronald Schwartz Muldoon’s Irish Pub
Jim Walker The Bungalow
Roll Call
Overview
• NBRA is a Business Improvement District (BID)
• All stakeholders are assessed an annual fee
• The BID Board of Directors is an advisory board to City Council
• The BID operates under the Brown Act.
• All board meetings are open to the public
• All meeting information is public
• A quorum of (6) Directors is required to vote and conduct
NBRA BID business
• When communicating with the BID Board, all members
should be blind copied (bcc’d) in email communications
NBRA BID Governance
NBRA BID Authorized Activities
1. Marketing, Advertising, Public Relations & Social Media
2. Maintenance of Online Stakeholder Directory
3. Promotion of Stakeholder events, offers and public events
4. Education and training for stakeholders
5. Memberships in various organizations deemed to promote
dining in Newport Beach
6. Overall Promotion of Newport Beach Culinary Community
Activities
NBRA BID Governance
FY 2016-2017 NBRA BID Board Meeting Schedule
Wednesday, July 27, 2016
Wednesday, September 28, 2016
Wednesday, November 16, 2016
Wednesday, January 25, 2017
Wednesday, March 22, 2017 (Annual Meeting)
Wednesday, May 24, 2017
Note: Board members are required to attend board meeting and any sub-committee
meetings as needed. Members who fail to attend (3) or more meetings are subject to
removal from the board.
NBRA BID Governance
Approval of Minutes
NBRA BID Financial Reports
• Balance Sheet
• Budget vs. Actual Report
• Reconciliation Summary
• Reconciliation Detail
• Expenses by Vendor Detail
• Bank Statement
Update on BID Billing & Bookkeeping Services
NBRA BID Board Meeting
BID Amendment Process Update
August 9th City Council Meeting
• Public hearing & second reading of the Ordinance to amend the
NBRA BID stakeholder structure and fee schedule
• NBRA BID recommendation for delinquent accounts
• Stakeholder assessment invoices sent out in September
• Second billing of assessment invoices with 25% penalties sent out
in November
• Third billing of assessment invoices with 50% penalties sent out in
January
President’s Report
BID Amendment Recommendations
• Effective Fiscal Year 2016-2017
• BID stakeholders are defined as foodservice businesses within the Newport Beach
City limits selling prepared food and beverage to the public.
• BID stakeholders are assigned a category with a set annual assessment fee.
• Assessment fee billed annually for existing businesses.
• Assessment fee billed and pro-rated when a new business opens.
President’s Report
Category Annual Fee
Full Service $600
Fast Casual $500
Grocery | Market $500
Coffee | Tea | Specialty Shop $150
Desserts | Bakery | Treats $150
Juice Bar | Smoothie Shop $150
Catering Company $150
August
Survey NBRA stakeholders & leadership for input on NBRA BID priorities
September
NBRA BID Board Workshop September 28th
• Present Survey Results to NBRA BID Board
• Discussion on current situation/challenges, mission/value
proposition/goals confirmation
• New priority initiatives
November
Update current strategic plan with new three-year plan schematic for
2017-2020
Strategic Plan Update
John DeFrenza Crocker’s the Well Dressed Frank
Mario Marovic Malarkey’s | Dory Deli | Stag Bar + Kitchen
Bruno Massuger Back Bay Bistro
Matthew Meddock Sessions West Coast Deli
Jordan Otterbein A Restaurant & Market
Cathy Pavlos Provenance
Christopher Roman CUCINA enoteca
Brendon Salisbury The Cannery | El Cholo
Ronald Schwartz Muldoon’s Irish Pub
Jim Walker The Bungalow
Election of NBRA BID Officers
Overview
• (72) Delinquent Stakeholder Accounts totaling $58,121
• $38,193 in assessments & $19,927 in penalties
Options
1. Implement an amnesty program – Stakeholder pays the past due
assessments, and penalties will be waived.
2. Request that all penalties are waived, but continue to try and
collect original assessments.
3. In conjunction with #2, have all uncollected assessments sent to a
collection agency.
4. Have all assessments and penalties sent to a collection agency.
5. Request that City Council forgive all delinquent accounts.
6. Continue to carry the outstanding debt.
Delinquent Stakeholder Accounts
BID Marketing & Administration
• Marketing & Brand Management
• Advertising
• Promotions
• Website Maintenance
• Social Media Management
• Newsletters & Communications
• Restaurant Week Event Production
• Media Relations
• Community Relations
• Research & Reporting
• BID Administration
Newport Beach & Company Marketing Contract Includes:
BID Marketing & Administration
Expenditures from NBRA Annual Budget FY 2016-2017
BID Marketing, Communications & Public Relations $48,000
BID Administration $18,000
Operating Expenses & Insurance $12,000
Agency Fee $12,000
TOTAL CONSULTANT FEES $90,000
Service & Support Provided by:
• President & CEO
• SVP & Chief Marketing Officer
• Senior Director, Marketing & Strategic Planning
• Senior Director, Online Marketing & New Media
• Marketing Director
• Brand Management Director
• Digital Marketing Manager
• Media Relations & Communications Manager
• Business Development Manager
• Digital Marketing & Video Manager
• Marketing Manager
• Marketing Coordinator
Year Round Marketing & Promotion
• Website – DineNB.com
• Weekly Dine Newport Beach eNewsletter
• Digital Advertising – Facebook, Google Ad Network, etc.
• Print Advertising – DiningOut Magazine
• Where Guestbook – OC Hotel Rooms
• OCVA Map – Concierges & Visitor Centers
• PR & Media Relations – NB Culinary Community
• Social Media – Facebook, Twitter & Instagram
Marketing Report
Marketing Campaigns
Fall Campaign (Oct-Nov)
• Feed Your Curiosity in Newport Beach
Newport Beach Restaurant Week (Dec-Jan)
• Seize the Dish in Newport Beach
• NBRW Dates:
Monday Start – Jan 16-29, 2017
Friday Start – Jan 13-27, 2017
Spring (May-June)
• Feed Your Curiosity in Newport Beach
Marketing Report
SAVE THE DATE
NEXT NBRA BOARD OF DIRECTORS MEETING
Wednesday, September 28, 2016